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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    商务基础 (中文版)

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Financial Accounting, Operations, Financial Reporting, Process Analysis, Income Statement, Operational Efficiency, Business Operations, Capital Budgeting, Marketing, Inventory Control, Cash Flows, Finance, Strategic Marketing, Brand Marketing, Financial Modeling, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    International Organizations Management

    Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Organizational Leadership, Fundraising, Business Management, Leadership, Governance, Organizational Structure, World History, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    P

    Pearson

    Monopolistic Competition & Oligopoly

    Skills you'll gain: Game Theory, Advertising, Market Dynamics, Marketing, Business Strategy, Competitive Analysis, Business Economics, Strategic Thinking, Consumer Behaviour, Market Analysis, Supply And Demand, Branding, Economics, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Instagram Content Creator Pro

    Skills you'll gain: Instagram, Video Editing, Content Scheduling, Content Performance Analysis, Drive Engagement, Storytelling, Social Media Analytics, Social Media Content, Canva (Software), Content Optimization, Content Creation, Design Elements And Principles, Paid media, Graphic and Visual Design, Driving engagement, Competitive Analysis, Content Strategy, Analytics, Visual Design, Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    774 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Branding, Business Management, Brand Management, Brand Strategy, Brand Loyalty, Data Strategy, Fundraising, Data-Driven Decision-Making, Driving engagement, Marketing, Consumer Behaviour, Customer Engagement, Customer experience improvement, Customer Insights, Value Propositions, Target Audience, Experience Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Fundamentos Estratégicos Empresariales

    Skills you'll gain: Business Planning, ISO 9000 Series, Strategic Marketing, Marketing, Financial Statement Analysis, Financial Statements, Quality Management Systems, Organizational Strategy, Financial Analysis, Product Planning, Governance, Marketing Planning, Corporate Strategy, Operations Management, Organizational Structure, Working Capital, Financial Data, Business Strategies, Market Analysis, Quality Management

    4.7
    Rating, 4.7 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
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    P

    Pearson

    Growing a Business

    Skills you'll gain: Intellectual Property, Growth Strategies, Sales Process, Entrepreneurship, Commercialization, Business Strategy, Marketing, Strategic Partnership, Sales, Sustainable Business, Mergers & Acquisitions, Innovation, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Build a Full Website using WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Presence, Web Development, Editing, Social Media, Content Management, Embeddings, Marketing, Design, Computer Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.3K reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    市场营销概论 (中文版)

    Skills you'll gain: Marketing, Strategic Marketing, Brand Marketing, Branding, Marketing Strategies, Brand Management, Consumer Behaviour, Brand Strategy, Marketing Strategy and Techniques, Marketing Management, Marketing Planning, Go To Market Strategy, Marketing Psychology, Marketing Communications, Strategic Communication, Customer Insights, Market Opportunities, Customer Analysis, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Research Proposal: Initiating Research

    Skills you'll gain: Proposal Development, Market Research, Sampling (Statistics), Research Methodologies, Surveys, Proposal Writing, Request for Proposal, Research Design, Marketing, Client Services, Research, Sample Size Determination, Quantitative Research, Data Collection, Qualitative Research, Target Audience, Business Writing, Feasibility Studies, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    950 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    DeepSeek AI for Business Strategy and Decision-Making

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Enablement, Strategic Thinking, Prompt Patterns, Deepseek, Prompt Engineering Tools, Business Transformation, Digital Transformation, Business Strategy, Decision Intelligence, Strategic Marketing, Performance Measurement, Strategic Planning, Risking, Artificial Intelligence, Marketing, Web Analytics and SEO, Market Trend, Financial Modeling

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Introducción a las redes sociales. Sus objetivos y métricas.

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Social Media Analytics, Digital Media Strategy, Media and Communications, Marketing, Global Marketing, Media Strategy, Customer Engagement, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    2.6K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing courses

  • 商务基础 (中文版): University of Pennsylvania
  • International Organizations Management: University of Geneva
  • Monopolistic Competition & Oligopoly: Pearson
  • Instagram Content Creator Pro: Coursera
  • Arts and Heritage Management: Università Bocconi
  • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
  • Growing a Business: Pearson
  • Build a Full Website using WordPress: Coursera
  • 市场营销概论 (中文版): University of Pennsylvania
  • Research Proposal: Initiating Research: University of California, Davis

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