• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Sampling (Statistics), Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Maintainability, Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Mural para principiantes

    Skills you'll gain: Collaborative Software, Data Sharing, Organizational Skills, Collaboration, User Accounts, Telecommuting, Teamwork, Graphic Design, Team Collaboration, Productivity, Content Marketing, Business Communication, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Cape Town

    Curso con proyecto final: Comienza tu futuro en fintech

    Skills you'll gain: Business Modeling, Peer Review, FinTech, Presentations, Sales Presentations, Ideation, Entrepreneurship, Business Planning, Business Strategy, Financial Regulations, Oral Expression, New Business Development, Constructive Feedback, Financial Services, New Product Development, Regulatory Requirements, Regulatory Compliance, Customer Analysis, Market Opportunities, Value Propositions

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des visuels Instagram pour entreprises avec PicMonkey

    Skills you'll gain: Instagram, Visual Storytelling, Social Media, Social Media Content, Photo Editing, Graphic and Visual Design, Social Media Marketing, Content Creation, Advertising Campaigns, Graphic Design, Creative Design, Digital Publishing, Graphical Tools, Branding, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Networking Tools for Career Success

    Skills you'll gain: LinkedIn, Professional Networking, Recruitment, Talent Recruitment, Recruitment Strategies, Thought Leadership, Drive Engagement, Blogs, digital literacy, Productivity Software, Social Media, Digital Marketing Tools, Social Media Content, Employee Engagement, Relationship Building, Content Marketing, Digital Marketing

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    디지털 전환

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Design Thinking, Digital Analysis, Product Lifecycle Management, Organizational Development, Data Strategy, Business Strategies, Market Dynamics, Competitive Analysis, Process Design, Business Economics, Emerging Technologies, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia Darden School Foundation

    디지털 전환 입문과정 [파트 1]

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Data Strategy, Innovation, Business Leadership, Business Economics, Data-Driven Decision-Making, Automation, Emerging Technologies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Geliştiriciler için Üretken Yapay Zeka

    Skills you'll gain: Responsible AI, Prompt Engineering, AI Security, Google Gemini, Gemini, Generative AI, Embeddings, Multimodal Prompts, AI Product Strategy, Model Deployment, Vector Databases, Cloud Security, Keras (Neural Network Library), Google Cloud Platform, Generative Model Architectures, Federated Learning, Image Analysis, Natural Language Processing, Recurrent Neural Networks (RNNs), Machine Learning

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    지속 가능한 금융의 원칙

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Sustainable Development, Business Ethics, Corporate Strategy, Sustainability Reporting, Social Impact, Asset Management, Finance, Economics, Policy, and Social Studies, Corporate Communications, Mitigation, Climate Change Adaptation, Investment Management, Risk Management, Business Strategy, Environmental Issue, Business Modeling, Climate Change Mitigation

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Packt

    Wild Leadership: Adaptability, Resilience, & Teamwork

    Skills you'll gain: Strategic Leadership, Leadership, Leadership Development, Adaptability, Leadership and Management, Resilience, Teamwork, Team Building, Dealing With Ambiguity, Collaboration, Professional Development, Diversity and Inclusion, Business, Productivity, Personal Development, Problem Solving, Change Management, Decision Making

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Gérer l'inventaire avec des catalogues sur Facebook

    Skills you'll gain: Facebook, Product Promotion, Social Media Management, Inventory Management, Inventory Management System, Product Assortment, Social Media, Promotional Strategies, Social Media Marketing, Marketing, Business Communication

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Analytics Basics

    Skills you'll gain: A/B Testing, Key Performance Indicators (KPIs), Data-Driven Marketing, Dashboard Creation, Email Marketing, Business Metrics, Performance Metric, Performance Measurement, Dashboard, Performance Reporting, Marketing Analytics, Business Reporting, Report Writing, Content Performance Analysis, Web Analytics, Campaign Management, Google Sheets, Microsoft Excel, Data Visualization, Stakeholder Analysis

    Intermediate · Course · 3 - 6 Months

1…454455456…529

In summary, here are 10 of our most popular marketing strategy courses

  • Evaluate and Reproduce Data Findings Fast: Coursera
  • Mural para principiantes: Coursera
  • Curso con proyecto final: Comienza tu futuro en fintech: University of Cape Town
  • Créer des visuels Instagram pour entreprises avec PicMonkey: Coursera
  • Digital Networking Tools for Career Success: EDUCBA
  • 디지털 전환: University of Virginia
  • 디지털 전환 입문과정 [파트 1]: University of Virginia Darden School Foundation
  • Geliştiriciler için Üretken Yapay Zeka: Google Cloud
  • 지속 가능한 금융의 원칙: Erasmus University Rotterdam
  • Wild Leadership: Adaptability, Resilience, & Teamwork: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok