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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using Python Notebooks

    Skills you'll gain: Gemini, Google Gemini, Google Cloud Platform, Cloud Management, Applied Machine Learning, Jupyter, Cloud Applications, Application Development, LLM Application, Text Mining, Statistical Reporting, Machine Learning, SQL

    Intermediate · Project · Less Than 2 Hours

  • T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Communications, Organizational Strategy, Performance Measurement, Strategic Communication, Customer Retention, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Strategic PM using GenAI for Account Managers

    Skills you'll gain: Responsible AI, Account Management, Content Management, Microsoft Copilot, Microsoft 365, Project Management, Document Management, Business Strategy, Strategic Thinking, Process Development, Process Optimization, Content Development and Management, Information Management, Business Process, AI Enablement, AI Integrations

    Advanced · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    Pitch and Storytelling for Leaders

    Skills you'll gain: Data Storytelling, Storytelling, Brand Strategy, Presentations, Oral Expression, Sales Presentations, Concision, Public Speaking, Brand Marketing, Drive Engagement, Persuasive Communication, Verbal Communication Skills, Communication, Entrepreneurship, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Threat Hunting Techniques

    Skills you'll gain: Cyber Threat Hunting, Splunk, Threat Detection, Jupyter, Anomaly Detection, Threat Management, Cybersecurity, Data Analysis, Data Science, Data Wrangling, Applied Machine Learning, Security Information and Event Management (SIEM), Data Cleansing, Data Transformation, Data Preprocessing, MLOps (Machine Learning Operations), Unsupervised Learning, Automation

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Validate and Summarize Data Effectively with Excel

    Skills you'll gain: Pivot Tables And Charts, Trend Analysis, Financial Data, Microsoft Excel, Data Quality, Data Validation, Spreadsheet Software, Excel Formulas, Strategic Decision-Making, Data Synthesis, Financial Analysis, Analysis, Data Analysis, Data-Driven Decision-Making, Statistical Reporting, Data Analysis Software, Descriptive Statistics, Business Reporting, Data Integrity

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    PyMongo Case Study - Aggregating Customer Data of a Bank

    Skills you'll gain: Data Transformation, Customer Analysis, Customer Insights, Customer Data Management, MongoDB, Data Processing, Data Validation, Extract, Transform, Load, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Code Reusability, Development Environment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Complete SAS Guide - Learn SAS and Become a Data Ninja

    Skills you'll gain: SAS (Software), Data Import/Export, Data Manipulation, Predictive Modeling, Statistical Analysis, SQL, Logistic Regression, Statistical Methods, Statistical Programming, Regression Analysis, R (Software), Predictive Analytics, Data Analysis, Model Evaluation, Statistical Software, Statistical Modeling, Data Wrangling, Data Processing, Statistical Hypothesis Testing, Software Installation

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Measure Brand Buzz

    Skills you'll gain: Brand Awareness, Social Media Marketing, Crisis Management, Social Media Analytics, Brand Marketing, Social Media, Branding, Brand Management, Advertising Campaigns, Brand Strategy, Brand Loyalty, Customer Insights, Case Studies, Marketing Strategies, Business Metrics, Qualitative Research, Real Time Data, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Manufacturing & Engineering

    Skills you'll gain: Labor Compliance, Industrial Engineering, Manufacturing and Production, Process Mapping, Product Improvement, Team Management, Service Improvement, Manufacturing Processes, Safety Training, Internal Communications, Engineering, Waste Minimization

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Engage HR Stakeholders

    Skills you'll gain: Stakeholder Engagement, Stakeholder Analysis, Stakeholder Management, Stakeholder Communications, Organizational Change, Driving engagement, Communication Planning, Change Management, Strategic Communication, Accountability Frameworks, Communication Strategies, Prioritization

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Get Sponsorships And Brand Deals For Business Or Influencers

    Skills you'll gain: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Sales Presentation, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Promotional Strategies, Relationship Management, Drive Engagement, Professional Networking

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyze Customer Reviews with Gemini Using Python Notebooks: Google Cloud
  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • Strategic PM using GenAI for Account Managers: Microsoft
  • Pitch and Storytelling for Leaders: Creo Incubator
  • Threat Hunting Techniques: Starweaver
  • Validate and Summarize Data Effectively with Excel: Coursera
  • PyMongo Case Study - Aggregating Customer Data of a Bank: EDUCBA
  • Complete SAS Guide - Learn SAS and Become a Data Ninja: Packt
  • Measure Brand Buzz: Coursera
  • Manufacturing & Engineering: Packt

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