• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • U

    University of Minnesota

    Individual Development Plan (IDP)

    Skills you'll gain: Goal Setting, Strategic Planning, Planning, Personal Development, Strategic Thinking, Timelines, Professional Development, Adaptability, Plan Execution, Professional Networking, Accountability, Self-Awareness, Constructive Feedback, Time Management, Mentorship, Resource Utilization, Communication

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Design Strategies for Maximizing Total Data Quality

    Skills you'll gain: Data Quality, Data Integrity, Data Validation, Data Collection, Data Processing, Data Preprocessing, Data Analysis, Verification And Validation, Data Access, Design Strategies

    ★ 5 (8) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Les bases de la stratégie d’entreprise

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Competitive Analysis, Business Planning, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Competitive Intelligence, Business Analysis, Market Analysis, Market Dynamics, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    High-Fidelity Design and User Testing with Figma

    Skills you'll gain: Usability Testing, Usability, Figma (Design Software), Responsive Web Design, User Experience Design, Interaction Design, User Experience, UI/UX Research, Prototyping, User Interface and User Experience (UI/UX) Design, Software Design Documents, Design Specifications, Mockups, User Interface (UI) Design, UI Components, Technical Documentation, Animations

    ★ 5 (8) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment intégrer des applications dans le tableau de bord Hootsuite

    Skills you'll gain: Hootsuite, Slack (Software), Google Workspace, Social Media Management, Dashboard, Social Media Marketing, Social Media, Collaborative Software, Systems Integration, Continuous Integration

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Supply Chain Network Optimization Using MILP on RStudio

    Skills you'll gain: Operations Research, Supply Chain Systems, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Optimization, Model Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming

    ★ 4.4 (14) · Beginner · Guided Project · Less Than 2 Hours

  • W

    Whizlabs

    Microsoft Fabric: Ingest and Transform Data

    Skills you'll gain: Dataflow, Real Time Data, Data Pipelines, Data Transformation, Data Integration, Data Processing, Extract, Transform, Load, Power BI, PySpark, Apache Spark, Data Quality, Data Store, Data Governance, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • G

    GRAMMY GO

    The Art and Science of Producing Vocals and Instruments

    Skills you'll gain: Instrumental Music, Music, Musical Composition, Music Performance, Media Production, Post-Production

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Presentation Design Mastery in Canva

    Skills you'll gain: Presentations, Canva (Software), Typography, Target Audience, Data Visualization, Visual Storytelling, Communication Strategies, Data Storytelling, Visual Design, Graphic and Visual Design, Communication, Timelines, Style Guides, Graphic Design, Storytelling, Layout Design

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Strategies for Scaling and Optimizing Content

    Skills you'll gain: Content Performance Analysis, Content Optimization, Key Performance Indicators (KPIs), Search Engine Optimization, Content Development and Management, Content Strategy, Keyword Research, Content Creation, Content Marketing, Performance Analysis, Web Analytics and SEO, Scalability, Strategic Partnership, Earned Media, AI Integrations, Legal Risk, Cross-Channel Marketing, Process Design

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Master Time Series Forecasting with R: Analyze & Predict

    Skills you'll gain: Time Series Analysis and Forecasting, Financial Forecasting, Forecasting, Predictive Modeling, R Programming, Predictive Analytics, Regression Analysis, Business Analytics, Trend Analysis, Statistical Analysis, Statistical Modeling, Statistical Methods, Correlation Analysis, Model Evaluation

    ★ 5 (21) · Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Regression & Forecasting for Data Scientists using Python

    Skills you'll gain: Time Series Analysis and Forecasting, Exploratory Data Analysis, Model Evaluation, Feature Engineering, Data Preprocessing, Statistical Analysis, Forecasting, Regression Analysis, Python Programming, Data Analysis, Predictive Modeling, Data Science, Data Processing, Data Transformation

    ★ 4.5 (43) · Intermediate · Course · 1 - 4 Weeks

1…497498499…690

In summary, here are 10 of our most popular social media analytics courses

  • Individual Development Plan (IDP): University of Minnesota
  • Design Strategies for Maximizing Total Data Quality: University of Michigan
  • Les bases de la stratégie d’entreprise: University of Virginia
  • High-Fidelity Design and User Testing with Figma: Coursera
  • Comment intégrer des applications dans le tableau de bord Hootsuite: Coursera
  • Supply Chain Network Optimization Using MILP on RStudio: Coursera
  • Microsoft Fabric: Ingest and Transform Data: Whizlabs
  • The Art and Science of Producing Vocals and Instruments: GRAMMY GO
  • Presentation Design Mastery in Canva: Coursera
  • Strategies for Scaling and Optimizing Content : University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok