• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  1. Categories
  2. Online Marketing

Online Marketing Courses

Marketing courses can help you learn digital marketing strategies, consumer behavior analysis, branding techniques, and content creation. You can build skills in social media management, search engine optimization, and email marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, demonstrating how these skills are applied to track performance and engage audiences effectively.

Popular Online Marketing Courses and Certifications


  • O

    O.P. Jindal Global University

    Digital Marketing Analytics

    Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Digital Marketing Campaigns, Digital Analysis, Online Advertising, Digital Marketing Tools, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, MarTech, Marketing Planning, Marketing Analytics, Social Media, Advertising

    4.2 stars, 13 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.2 (13) · Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Digital Marketing: SEO, PPC & Social Media

    Skills you'll gain: Digital Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Search Engine Optimization, Social Media Marketing, Marketing Effectiveness, Data-Driven Marketing, Marketing Strategies, Social Media Strategy, Return On Investment, Web Analytics and SEO, Cross-Channel Marketing

    5 stars, 16 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Content & Social Media Marketing

    Skills you'll gain: Content Marketing, Social Media Marketing, Social Media, Web Analytics and SEO, Content Management, Content Management Systems, Social Media Management, Content Strategy, Social Media Strategy, Social Media Campaigns, LinkedIn, Digital Marketing Tools, Marketing Strategies, Content Development and Management, Persona Development, Storytelling, Social Media Content, MarTech, Marketing Channel, Productivity

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Content Scheduling, Social Media Marketing, Content Marketing, Digital Marketing, Digital Marketing Campaigns, Social Media Content, Social Media, Content Creation, Digital Content, Social Media Strategy, Consumer Behaviour, Digital Transformation, Content Strategy, Customer Engagement

    4.6 stars, 426 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (426) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Email, Mobile and Content Marketing

    Skills you'll gain: Google Analytics, Email Marketing, Web Analytics, Content Marketing, Marketing Analytics, Blogs, Driving engagement, Content Creation, Data-Driven Marketing, Content Strategy, Customer Engagement, Digital Content, Analytics, Target Audience, Content Development and Management, Digital Marketing, Marketing Strategies, Digital Marketing Campaigns, Social Media Marketing, Marketing Effectiveness

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Optimize Campaigns & SEO Using Analytics Data

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Web Analytics, Marketing Effectiveness, Search Engine Optimization, Content Optimization, Data Validation, Cross-Channel Marketing, Predictive Analytics, Performance Analysis, Variance Analysis, Forecasting, Regression Analysis, Data Integrity, Correlation Analysis

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    SEO and Content Optimization for Digital Marketing

    Skills you'll gain: Content Optimization, Social Media Content, Search Engine Optimization, Digital Content, Marketing Design, Graphic Design, Content Strategy, Style Guides, Content Marketing, Marketing Materials, Branding, Compliance Auditing, Auditing, Sales Process

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Online Advertising, Digital Marketing Campaigns, Digital Advertising, Marketing Strategy and Techniques, Marketing, Target Audience

    4.7 stars, 117 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (117) · Beginner · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    E-Commerce, Social Media, and Digital Marketing

    Skills you'll gain: E-Commerce, Social Media Marketing, Social Media, Social Media Strategy, Customer Relationship Management, Social Media Campaigns, Social Media Management, Digital Marketing, Business-To-Consumer, Marketing Strategies, Consumer Behaviour, Brand Management, Social Media Analytics, Customer Engagement, Market Research, Customer experience strategy (CX), B2B Sales, Content Marketing, Marketing Analytics, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • M

    Madecraft

    Digital Marketing Fundamentals

    Skills you'll gain: Lead Generation, Digital Marketing, Marketing Strategies, Target Audience, Marketing Automation, Social Media Marketing, Marketing Planning, Content Marketing, Digital Marketing Tools, Demand Generation, Brand Marketing, Persona Development, Digital Advertising, A/B Testing, Search Engine Optimization, Marketing Analytics, Content Strategy, Advertising, Journey Mapping, Automation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Digital Marketing Campaigns, Marketing Strategies, Email Marketing, Digital Analysis, Online Advertising, Keyword Research, Data-Driven Marketing, Digital Transformation, Social Media Strategy, Marketing Analytics, Campaign Planning, Marketing Planning

    4.4 stars, 27 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (27) · Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Online Reputation Management For Personal Brand Or Business

    Skills you'll gain: LinkedIn, Web Presence, Search Engine Optimization, Branding

    Mixed · Course · 1 - 4 Weeks

1…567…416

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Free Courses
  • Blog
  • The Coursera Podcast
  • Tech Blog
  • Social Impact

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok