Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing
Beginner · Guided Project · Less Than 2 Hours

Alfaisal University | KLD
Skills you'll gain: Revenue Management, Market Dynamics, Strategic Marketing, Marketing, Cost Accounting, Cost Management, Revenue Forecasting, Marketing Strategy and Techniques, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Campaigns, Marketing Design, Marketing Materials, Social Media, Social Media Content, Graphic Design, Content Creation, Social Media Marketing, Advertising, Marketing
Intermediate · Guided Project · Less Than 2 Hours
Microsoft
Skills you'll gain: Fine-tuning, Generative AI, Model Optimization, Large Language Modeling, Data Ethics, LLM Application, Responsible AI, Feature Engineering, AI Security, Advertising, Marketing, Anomaly Detection, Data Synthesis, Information Privacy
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Governance, Sales Strategy, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Market Share, Solution Selling, Human Resource Strategy, Business, Product Knowledge
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Blockchain, Market Liquidity, Loans, Marketing Strategies, FinTech, Wealth Management, Marketing Planning, Marketing, General Lending, Data Security, Payment Systems, Risk Management, Asset Protection, Risk Management Framework, Lending and Underwriting, Financial Analysis, Investments, Finance, Merchant Services, Entrepreneurial Finance
Beginner · Specialization · 3 - 6 Months

Minnesota State University, Mankato
Skills you'll gain: Competitive Analysis, Brand Strategy, Brand Marketing, Target Audience, Branding, Brand Awareness, Brand Management, Target Market, Brand Loyalty, Strategic Marketing, Market Analysis, Marketing Strategies, Value Propositions, Strategic Communication, Marketing, Marketing Strategy and Techniques, Marketing Planning, Gap Analysis, Strategic Decision-Making, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Data Presentation, Business Analytics, Data Literacy, Business Analysis, Business Strategy, Accounting, Organizational Effectiveness, Analytical Skills, Organizational Structure, General Accounting, Organizational Strategy, Business Communication, Marketing, Financial Accounting, Strategic Marketing, Strategic Thinking, Innovation, Product Lifecycle Management, Value Propositions
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Design Thinking, Innovation, Ideation, Storytelling, Open Mindset, Creative Thinking, Creative Problem-Solving, Data Visualization, Case Studies, Creativity, Leadership and Management, Marketing
Beginner · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Prompt Engineering, Vibe coding, Application Development, Application Design, No-Code Development, Data Ethics, Artificial Intelligence, Product Development, Design and Product, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Ethics, Ethical Standards And Conduct, Personal Development, Marketing Design, Product Marketing, Marketing Automation, Marketing, Business Marketing, Digital Marketing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Animations, Multimedia, Content Creation, Editing, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Campaign Planning, Campaign Management, Advertising Campaigns, Communication Planning, Paid media, Promotions and Campaigns, Program Evaluation, Content Performance Analysis, Strategic Communication, Media Planning, Marketing Communications, Earned Media, Program Implementation, Marketing Effectiveness, Communication Strategies, Owned Media, Plan Execution, Marketing, Public Relations, Business Communication
Beginner · Course · 1 - 4 Weeks