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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • C

    Coursera

    Optimize Campaigns: Data-Driven Marketing

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Data-Driven Marketing, Cross-Channel Marketing, Target Audience, Digital Analysis, Marketing Effectiveness, Digital Marketing Campaigns, Campaign Management, Data Presentation, Performance Measurement, Advertising Campaigns, Marketing Channel, Marketing Strategies, Consumer Behaviour, Performance Analysis, Market Analysis, Marketing Budgets, Resource Allocation

    Beginner · Course · 1 - 4 Weeks

  • U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Digital Advertising, Campaign Planning, Advertising, Digital Marketing Campaigns, Campaign Management, Conversion Funnel Analysis, Digital Marketing, Marketing Strategies, Marketing Strategy and Techniques, Product Marketing, Promotional Strategies, Product Promotion

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    2026 Marketing Introduction And Fundamentals

    Skills you'll gain: Marketing, Target Audience, Target Market, Estimation, Marketing Strategy and Techniques

    Mixed · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    البحث عن عمل في العصر الرقمي | Job Search in the Digital Age

    Skills you'll gain: Interviewing Skills, Recruitment, Web Presence, Marketing, digital literacy, Professional Networking, Digital Brand Strategy, Personal Attributes, Writing, Professional Development, Negotiation, Self-Awareness, Business Writing, Personal Development, Communication, Branding, Promotional Strategies, Goal Setting, Follow Through

    ★ 4.8 (10) · Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Digital Marketing Dynamics: Strategy & Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Digital Marketing, Performance marketing, Digital Media Strategy, Campaign Planning, Social Media Marketing, Digital Marketing Tools, Case Studies, Target Market, Marketing Strategies, Social Media Campaigns, Marketing, Strategic Marketing, Consumer Behaviour, Marketing Planning, Digital Analysis, Competitive Analysis, Business

    ★ 4.8 (72) · Beginner · Specialization · 1 - 3 Months

  • I

    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing Strategies, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Research, Market Analysis, Branding, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Cross-Channel Marketing

    ★ 4.7 (12) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Dashboard Creation, Data-Driven Marketing, Data Presentation, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Predictive Analytics, Marketing, Data Visualization Software, Market Data, Data Analysis, Forecasting, Data Collection, Strategic Decision-Making

    ★ 3.8 (13) · Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    AI Marketing with ChatGPT & Google Gemini

    Skills you'll gain: Google Gemini, Google Ads, Digital Marketing Tools, Advertising Campaigns, Email Marketing, Marketing Automation, Online Advertising, Email Automation, Meta Ads Manager, Digital Marketing, Keyword Research, Marketing Analytics, Blogs, ChatGPT, Marketing Strategy and Techniques, Advertising, Content Marketing, Lead Generation, Copywriting, Facebook

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Persona Development, Performance Measurement, Performance Metric, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media Marketing, Social Media, Business Marketing, Goal Setting, Social Media Management, Active Listening, B2B Sales, Drive Engagement, Marketing Strategies, Marketing Planning, Digital Media Strategy, Social Media Analytics

    ★ 4.5 (102) · Beginner · Course · 1 - 3 Months

  • P

    Packt

    Blender to Unreal Engine 5 – Fantasy River Diorama Scene

    Skills you'll gain: Unreal Engine, 3D Assets, 3D Modeling, Computer Graphics, Virtual Environment, Computer Graphic Techniques, Animation and Game Design, User Interface (UI), Model Optimization, Video Game Development, Image Quality, Performance Tuning, Data Import/Export, Fine-tuning, Game Design, Graphic and Visual Design, Simulations

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Transform Analytics: Impactful Marketing Insights

    Skills you'll gain: Stakeholder Engagement, Business Metrics, Web Analytics, Business Analytics, Analytics, Key Performance Indicators (KPIs), Data Storytelling, Performance Analysis, Data Presentation, Digital Analysis, Presentations, Stakeholder Communications, Marketing Analytics, Strategic Communication, Data-Driven Marketing, Persuasive Communication

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Marketing Fundamentals and Strategy Case Studies

    Skills you'll gain: Marketing Budgets, Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Brand Marketing, Communication Planning, Strategic Marketing, Marketing Design, Global Marketing, Plan Execution, Performance Improvement, Brand Management, Marketing Strategy and Techniques, Strategic Communication, Digital Marketing, Digital Media Strategy, Target Audience, Business

    ★ 5 (12) · Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular search engine marketing courses

  • Optimize Campaigns: Data-Driven Marketing: Coursera
  • Introducción al marketing con Google Ads: UBITS
  • 2026 Marketing Introduction And Fundamentals: Alex Genadinik
  • البحث عن عمل في العصر الرقمي | Job Search in the Digital Age: Alfaisal University | KLD
  • Digital Marketing Dynamics: Strategy & Case Studies: EDUCBA
  • The "What" of the Marketing Strategy: IE Business School
  • Marketing Analytics: Data Predictions and Dashboards: Coursera
  • AI Marketing with ChatGPT & Google Gemini: LearnKartS
  • Marketing en Redes Sociales Proyecto Final: Tecnológico de Monterrey
  • Blender to Unreal Engine 5 – Fantasy River Diorama Scene: Packt

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