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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • S

    Sage Publications

    Competitive Advantage and Market Positioning Strategies

    Skills you'll gain: Strategic Marketing, Product Strategy, Marketing, Business Strategy, Go To Market Strategy, Marketing Strategy and Techniques, Value Propositions, Design Thinking, Customer Analysis, Market Dynamics, Brand Strategy, Target Market, Strategic Thinking, Product Development, Product Lining, Branding, New Product Development, Consumer Behaviour, Competitive Analysis, Market Trend

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Market Strategy & Targeting

    Skills you'll gain: Go To Market Strategy, Campaign Planning, Value Propositions, Marketing Strategies, Strategic Marketing, Marketing Planning, Product Marketing, Persona Development, Target Market, Marketing Effectiveness, Market Opportunities, Target Audience, Product Strategy, Campaign Management, Business Priorities, Market Share, Data-Driven Marketing, Market Research, Market Analysis, Microsoft Excel

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design

    4.7 stars, 306 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (306) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Création D'Identité Visuelle En Utilisant Canva

    Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Brand Strategy, Marketing Materials, Branding, Brand Marketing, Marketing Collateral, Brand Management, Graphic Design, Organizational Skills, Marketing, Media Strategy, File Management, Multimedia

    4.4 stars, 7 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.4 (7) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • E

    ESSEC Business School

    Strategic Business Analytics

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Business Analytics, Statistical Programming, Forecasting, Peer Review, Statistical Methods, Data Presentation, Predictive Analytics, Customer Analysis, Case Studies, R (Software), Information Technology, Analytical Skills, Digital Transformation, Business Marketing, Advanced Analytics, Complex Problem Solving, Data Synthesis, R Programming

    4.4 stars, 1.3K reviews, Advanced, Specialization, 3 - 6 Months

    ★ 4.4 (1.3K) · Advanced · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    Foundations of strategic business analytics

    Skills you'll gain: Business Analytics, Statistical Programming, Forecasting, Statistical Methods, Data Presentation, Predictive Analytics, R Programming, R (Software), Information Technology, Presentations, Advanced Analytics, Predictive Modeling, Analytics, Statistical Analysis, People Analytics, Communication, Data Storytelling, Business Strategy, Business, Data Analysis

    4.4 stars, 670 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.4 (670) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Operations Management, Customer Analysis, Operations, Operational Efficiency, Financial Statement Analysis, Operational Excellence, Return On Investment, Accrual Accounting, Human Capital, Process Improvement and Optimization, Process Analysis, Branding, Marketing, People Management, Capital Budgeting, Finance, Peer Review, Project Design, Corporate Finance

    4.7 stars, 27K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (27K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Search Engine Optimization (SEO)

    Skills you'll gain: Search Engine Optimization, Keyword Research, Content Marketing, Content Performance Analysis, Content Strategy, Persona Development, Campaign Planning, Social Media Campaigns, Competitive Analysis, Content Development and Management, Stakeholder Management, Content Optimization, Content Creation, Web Analytics and SEO, Digital Marketing Campaigns, Social Media Strategy, Search Engine Marketing, Stakeholder Communications, Digital Media Strategy, Social Media Marketing

    4.6 stars, 13K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (13K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    ChatGPT: Master Free AI Tools to Supercharge Productivity

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI Agents, Generative AI, LLM Application, AI literacy, OpenAI, OpenAI API, Expense Management, AI Personalization, AI Enablement, Context Engineering, AI powered creativity, Artificial Intelligence, Expense Reports, Communication, Planning, Marketing

    4.8 stars, 9.4K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (9.4K) · Beginner · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • G

    Google

    Google AI

    Skills you'll gain: Vibe coding, AI powered creativity, Debugging, Prompt Patterns, Brainstorming, Planning, Visual Storytelling, Generative AI, Data Wrangling, Data Analysis, Content Creation, Presentations, AI literacy, Responsible AI, Business Communication, Artificial Intelligence, Data Visualization, Research, Project Management, Machine Learning

    4.8 stars, 11K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (11K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Top AI program
    Top AI program
  • I

    IESE Business School

    Foundations of Management

    Skills you'll gain: Value Propositions, Financial Statements, Brand Management, Customer Analysis, Marketing, Financial Statement Analysis, Branding, Strategic Leadership, Brand Marketing, Leadership Development, Business Analytics, Income Statement, Business Analysis, Intercultural Competence, Financial Analysis, Accounting, Financial Management, Financial Acumen, Leadership, Finance

    4.8 stars, 5.6K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (5.6K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Business Analytics

    Skills you'll gain: People Analytics, Descriptive Analytics, Data-Driven Marketing, Financial Statement Analysis, Business Analytics, Data-Driven Decision-Making, Customer Analysis, Financial Statements, Human Resource Strategy, Financial Analysis, Marketing Analytics, Human Resources Management and Planning, Analytics, Operational Efficiency, Predictive Analytics, Customer Insights, Financial Data, Operational Analysis, Peer Review, People Management

    4.6 stars, 18K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (18K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
1…545556…293

In summary, here are 10 of our most popular marketing courses

  • Competitive Advantage and Market Positioning Strategies: Sage Publications
  • Market Strategy & Targeting: Microsoft
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Création D'Identité Visuelle En Utilisant Canva: Coursera
  • Strategic Business Analytics: ESSEC Business School
  • Foundations of strategic business analytics: ESSEC Business School
  • Business Foundations: University of Pennsylvania
  • Search Engine Optimization (SEO): University of California, Davis
  • ChatGPT: Master Free AI Tools to Supercharge Productivity: Vanderbilt University
  • Google AI: Google

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