Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Northeastern University
Skills you'll gain: Data Storytelling, Dashboard, Data Visualization, Dashboard Creation, Data Presentation, Interactive Data Visualization, Infographics, Data Literacy, Tableau Software, Data Visualization Software, Presentations, Storytelling, Data Analysis, Health Informatics, Stakeholder Communications
Mixed · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Surveys, UI/UX Research, User Research, Survey Creation, A/B Testing, Web Analytics, User Experience, Qualitative Research, Usability Testing, Research Methodologies, Web Analytics and SEO, Data Collection, Research Design, Experimentation, Sample Size Determination
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Systems Analysis, Data Mining, Analytics, Enterprise Resource Planning, Systems Analysis, Financial Controls, Enterprise Application Management, Information Systems, Performance Measurement, Management Information Systems, Accounting and Finance Software, Business Analytics, Business Technologies, IT General Controls (ITGC), Data Processing, Operational Performance Management, Business Process Automation, Data Governance, Automation, Cybersecurity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard, Compensation Analysis, Dashboard Creation, Microsoft Excel, Employee Retention, People Analytics, Training and Development, Compensation Management, Recruitment, Excel Macros, Spreadsheet Software, Talent Recruitment, Payroll, Employee Training, Data Visualization, Compensation Strategy, Training Programs, Human Resource Strategy, Workforce Planning, Human Resource Management
Mixed · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Email Marketing, Email Automation, AI Personalization, Personalized Campaigns, Data-Driven Marketing, Marketing Automation, Marketing Analytics, Content Performance Analysis, Responsible AI, Customer Analysis, Web Analytics, Google Analytics, Marketing Effectiveness, Customer Retention, Applied Machine Learning, Predictive Modeling, Predictive Analytics, Campaign Management, Data Ethics, ChatGPT
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Content Optimization, Web Analytics and SEO, Content Creation, Web Content, Search Engine Optimization, Performance Analysis, Digital Publishing, Content Marketing, Driving engagement, Content Management Systems, Web Analytics, Performance Measurement, Performance Metric, Performance Improvement, Data-Driven Marketing, Copywriting, Process Optimization, Benchmarking, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Operations Research, Network Model, Excel Macros, Decision Making, Strategic Decision-Making, Microsoft Excel, Transportation, Supply Chain, and Logistics, Transportation Operations, Excel Formulas, Model Optimization, Business Modeling, Business Analytics, Financial Modeling, Portfolio Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: MySQL, Business Intelligence, Role-Based Access Control (RBAC), SQL, Relational Databases, Database Software, Data Presentation, Database Management Systems, Data Visualization Software, Database Management, Databases, Data Access, Authorization (Computing), Query Languages, Performance Tuning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Risk Management Framework, Governance Risk Management and Compliance, Risk Modeling, Risk Analysis, Financial Analysis, Financial Market, Financial Trading, Cyber Governance, Risk Management, Bank Regulations, Financial Regulations, Financial Systems, Operational Risk, Analysis, Financial Services, Hedge Accounting, Performance Stress Testing, Business Continuity, Governance, Capital Budgeting
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Processing, Data Integration, Data Cleansing, Data Manipulation, Data Preprocessing, Data Modeling, Data Visualization Software, Data Analysis, Pivot Tables And Charts, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Data Access, Statistical Programming, Cloud Development, Cloud-Based Integration, Data Analysis Software, Analytics, Data Processing, Data Manipulation, Statistical Software, Data Import/Export, Computer Programming, Data Analysis, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Storytelling, Text Mining, Database Design, Data Governance, Interactive Data Visualization, Data Presentation, Plotly, Classification Algorithms, Data Visualization, Database Theory, Database Systems, Exploratory Data Analysis, Data Mining, Database Management, Statistical Visualization, Data Visualization Software, Matplotlib, Time Series Analysis and Forecasting, Data Wrangling, Correlation Analysis
Credit offered
Graduate Certificate · 6 - 12 Months