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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Introduction to Data Analysis using Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Pivot Tables And Charts, Data Analysis, Data Manipulation, Microsoft Office, Data Mining

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.4K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Excel Basics for Data Analysis

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Analysis, Data Import/Export, Spreadsheet Software, Data Wrangling, Data Quality, Pivot Tables And Charts, Google Sheets, Data Manipulation, Data Science, Data Integrity, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HRCI

    HRCI Human Resource Associate

    Skills you'll gain: Talent Acquisition, Training and Development, Compensation and Benefits, Training Programs, Recruitment, Employee Training, Full Cycle Recruitment, Job Analysis, Employee Performance Management, Compensation Management, Performance Appraisal, Job Evaluation, Developing Training Materials, Compensation Strategy, Performance Management, Human Resource Policies, Employee Relations, Occupational Safety And Health, Risk Management, Business Risk Management

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Analysis and Visualization with Power BI

    Skills you'll gain: Dashboard, Power BI, Data Storytelling, Data Visualization Software, Microsoft Power Platform, Data Visualization, Data Presentation, Advanced Analytics, Statistical Reporting, Interactive Data Visualization, Business Intelligence, Data Analysis, Data-Driven Decision-Making, Web Content Accessibility Guidelines, Time Series Analysis and Forecasting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    911 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Build a free website with WordPress

    Skills you'll gain: WordPress, Content Management, Web Content, Web Design and Development, Content Creation, Creativity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.2K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Charts and Dashboards Using Microsoft Excel

    Skills you'll gain: Dashboard, Microsoft Excel, Microsoft 365, Microsoft Office, Spreadsheet Software, Data Visualization, Trend Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    996 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Python for Data Science, AI & Development

    Skills you'll gain: Data Import/Export, Programming Principles, Web Scraping, Python Programming, Jupyter, Data Structures, Data Processing, Pandas (Python Package), Data Manipulation, JSON, Computer Programming, Restful API, NumPy, Object Oriented Programming (OOP), Scripting, Application Programming Interface (API), Automation, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Maven Analytics

    Microsoft Copilot for Excel: AI-Powered Data Analysis

    Skills you'll gain: Microsoft Copilot, Microsoft Excel, Pivot Tables And Charts, Excel Formulas, People Analytics, Data Manipulation, Data Analysis, Microsoft 365, Human Resources Information System (HRIS), ChatGPT, Data Visualization, Artificial Intelligence, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Social Content Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    108 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fractal Analytics

    GenAI for Everyone

    Skills you'll gain: Generative AI, ChatGPT, Responsible AI, Artificial Intelligence, AI Personalization, Operational Efficiency, Human Centered Design, Ethical Standards And Conduct, Application Development, Natural Language Processing, Strategic Thinking, Problem Solving, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    451 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    F

    Fractal Analytics

    Model Context Protocol (MCP) Mastery

    Skills you'll gain: Threat Modeling, LLM Application, Generative AI Agents, Application Security, Software Architecture, Systems Architecture, Security Controls, Security Engineering, Interoperability, Agentic systems, Real Time Data, Artificial Intelligence, Network Protocols, Generative AI

    4.5
    Rating, 4.5 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Python for Data Science

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Visualization, Statistical Analysis, Probability & Statistics, Statistics, Pandas (Python Package), Data Analysis, Jupyter, Data Processing, Data Manipulation, Data Science, Data Transformation, Applied Machine Learning, Data Cleansing, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Data Analysis using Microsoft Excel: Coursera
  • Excel Basics for Data Analysis: IBM
  • HRCI Human Resource Associate: HRCI
  • Data Analysis and Visualization with Power BI: Microsoft
  • Build a free website with WordPress: Coursera
  • Create Charts and Dashboards Using Microsoft Excel: Coursera
  • Python for Data Science, AI & Development: IBM
  • Microsoft Copilot for Excel: AI-Powered Data Analysis: Maven Analytics
  • Social Media and Social Content Strategy: Digital Marketing Institute
  • GenAI for Everyone: Fractal Analytics

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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