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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Web Analytics and SEO, Content Development and Management, Blogs, Content Management, Content Creation, Writing and Editing, Maintainability, Writing, Content Marketing, Editing, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Salesforce Marketing Cloud Integration Essentials

    Skills you'll gain: Postman API Platform, Personalized Campaigns, API Testing, Marketing Automation, Content Management Systems, Application Programming Interface (API), Drupal, Restful API, Data Mapping, Workflow Management, Data Integration, Security Controls, Compliance Management, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
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    Packt

    Defense in Depth Cybersecurity – Layered Security Strategy

    Skills you'll gain: Risk Management Framework, Cyber Security Strategy, Cyber Threat Intelligence, Threat Modeling, Security Strategy, Security Awareness, Cybersecurity, Computer Security Awareness Training, Security Engineering, IT Security Architecture, Zero Trust Network Access, Threat Management, Security Architecture Review, Human Factors (Security), Cyber Security Policies, Security Management, Security Controls, Network Security, Information Systems Security, Enterprise Security

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Organize, Evaluate & Learn Marketing Campaigns

    Skills you'll gain: Sprint Retrospectives, Timelines, Project Schedules, Workflow Management, Campaign Management, Project Management, Project Management Software, Marketing Effectiveness, Organizational Skills, Digital Marketing Campaigns, Sprint Planning, Process Management, Project Planning, Agile Methodology, Process Improvement, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    J

    John Wiley & Sons

    Sales Strategy in the Age of AI

    Skills you'll gain: Performance Measurement, Sales Strategy, Selling Techniques, Sales, Solution Selling, Sales Enablement, Sales Management, Sales Process, General Sales Practices, Generative AI Agents, Sales Development, Operational Performance Management, Digital Transformation, Performance Metric, AI Product Strategy, Key Performance Indicators (KPIs), Performance Analysis, Customer experience strategy (CX), AI Enablement, Sales Support

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Persona Development, Performance Measurement, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media Marketing, Social Media, Goal Setting, Social Media Content, Social Media Management, Active Listening, B2B Sales, Marketing Management, Drive Engagement, Marketing Strategies, Marketing Planning, Marketing, Social Media Analytics

    4.5
    Rating, 4.5 out of 5 stars
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    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Marketing Strategy and Techniques, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Global Marketing, Business, Target Market, Competitive Analysis, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Sell: An Overview of Fundamental Selling Techniques

    Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, General Sales Practices, Sales, Sales Process, Sales Presentations, Sales Strategy, Solution Selling, Lead Generation, Telephone Skills, Customer Relationship Building, Rapport Building, Active Listening, Communication Strategies, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    274 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    R

    Real Madrid Graduate School Universidad Europea

    Strategy: Governance, Business Models and the Future

    Skills you'll gain: Risk Management, Risk Analysis, Risk Management Framework, Business Risk Management, Project Risk Management, Revenue Management, Facility Management, Data Ethics, Business Strategies, Sustainable Business, Sustainable Systems, Governance, Business Modeling, Organizational Strategy, Data Strategy, Regulatory Compliance, Stakeholder Management, Real Estate, Governance Risk Management and Compliance, Hospitality Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leading with Impact: Team Dynamics, Strategy and Ethics

    Skills you'll gain: Leadership Studies, Strategic Thinking, Strategic Leadership, Teamwork, Team Building, Team Leadership, Business Leadership, Business Ethics, Organizational Leadership, Leadership, Team Collaboration, Leadership and Management, Strategic Decision-Making, Leadership Development, Management Training And Development, Ethical Standards And Conduct, Decision Making, Organizational Effectiveness, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    U

    Universitat Autònoma de Barcelona

    Digital Brand Builders: From Strategy to Social Influence

    Skills you'll gain: Digital Brand Strategy, Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Marketing, Strategic Marketing, Marketing Strategies, Social Media Marketing, Storytelling, Digital Marketing, digital literacy, Marketing Channel, Influencing, Personal Development, Community Development, Performance marketing, Employee Engagement, Corporate Strategy, Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting for Business Decision Making: Strategy Assessment and Control

    Skills you'll gain: Management Accounting, Performance Measurement, Capacity Management, Cost Accounting, Organizational Strategy, Performance Analysis, Operational Analysis, Financial Accounting, Cost Control, Budget Management, Strategic Decision-Making, Internal Controls, Account Strategy, Accounting, Financial Controls, Management Reporting, Financial Data, Budgeting, Decision Making

    3.9
    Rating, 3.9 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • SEO Copywriting for Digital Marketing Success: Skillshare
  • Salesforce Marketing Cloud Integration Essentials: Coursera
  • Defense in Depth Cybersecurity – Layered Security Strategy: Packt
  • Organize, Evaluate & Learn Marketing Campaigns: Coursera
  • Sales Strategy in the Age of AI: John Wiley & Sons
  • Marketing en Redes Sociales Proyecto Final: Tecnológico de Monterrey
  • Foundations of Marketing Practice for Non-Majors: University of North Texas
  • How to Sell: An Overview of Fundamental Selling Techniques: Coursera
  • Strategy: Governance, Business Models and the Future: Real Madrid Graduate School Universidad Europea
  • Leading with Impact: Team Dynamics, Strategy and Ethics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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