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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Market Analysis, Microsoft Copilot, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Business Process

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    UX Research at Scale: Surveys, Analytics, Online Testing

    Skills you'll gain: Surveys, UI/UX Research, User Research, Survey Creation, A/B Testing, Web Analytics, User Experience, Qualitative Research, Usability Testing, Research Methodologies, Web Analytics and SEO, Data Collection, Research Design, Experimentation, Sample Size Determination

    4.4 stars, 214 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (214) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Fundamentos de Inteligência Artifical em Marketing

    Skills you'll gain: Data-Driven Marketing, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Marketing, MarTech, Data-Driven Decision-Making, Applied Machine Learning, Predictive Analytics, Machine Learning Methods, Digital Marketing, Customer Engagement, Machine Learning Algorithms, Machine Learning, Advanced Analytics, Innovation, Brand Strategy, Deep Learning, Artificial Intelligence

    4.8 stars, 8 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (8) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Pittsburgh

    Mathematical Foundations for Data Science and Analytics

    Skills you'll gain: Statistical Analysis, NumPy, Probability Distribution, Matplotlib, Plot (Graphics), Statistics, Data Science, Probability & Statistics, Probability, Statistical Modeling, Predictive Modeling, Data Analysis, Linear Algebra, Predictive Analytics, Statistical Methods, Mathematics and Mathematical Modeling, Applied Mathematics, Python Programming, Machine Learning, Logical Reasoning

    3.6 stars, 16 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 3.6 (16) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Agentic AI Content for Practitioners: Marketing

    Skills you'll gain: Prompt Engineering, Data-Driven Marketing, Personalized Campaigns, Prompt Engineering Tools, Prompt Patterns, Marketing Automation, Marketing Operations, AI Personalization, Marketing Effectiveness, Content Marketing, Campaign Planning, Social Media Campaigns, Content Performance Analysis, Marketing Strategies, Agentic Workflows, Marketing Analytics, Customer Relationship Management (CRM) Software, Customer Relationship Management, Data-Driven Decision-Making, Driving engagement

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Marketing Fundamentals Mastery: Apply, Analyze & Evaluate

    Skills you'll gain: Communication Planning, Marketing Strategies, Marketing Strategy and Techniques, Performance Measurement, Strategic Communication, Digital Marketing, Digital Media Strategy, Target Audience, Market Analysis, Performance Metric, Business, Communication, Product Promotion, Decision Making, Analytical Skills, Research

    5 stars, 12 reviews, Mixed, Course, 1 - 3 Months

    ★ 5 (12) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • N

    Northeastern University

    Designing Engaging Dashboards for Healthcare Analytics

    Skills you'll gain: Dashboard, Data Storytelling, Data Visualization, Dashboard Creation, Data Presentation, Interactive Data Visualization, Infographics, Data Literacy, Tableau Software, Data Visualization Software, Presentations, Storytelling, Data Analysis, Health Informatics, Stakeholder Communications

    Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    The Expert Academy

    Brand-Led Revenue Growth: Align Sales And Marketing

    Skills you'll gain: Sales Management, Customer Insights, Customer Advocacy, Sales Strategy, Sales Enablement, Sales Development, Strategic Marketing, Customer Acquisition Management, Sales Process, Brand Marketing, Sales, Marketing Effectiveness, Sales Pipelines, Strategic Partnership, Growth Strategies, Brand Awareness, B2B Sales, Brand Management, Marketing Strategy and Techniques, Growth Mindedness

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Hotel Digital Marketing and Social Media Strategy

    Skills you'll gain: Social Media Analytics, Content Creation, Social Media Marketing, Hospitality Management, Social Media, Hospitality, Social Media Management, Social Media Content, Digital Marketing Campaigns, Guest Relations, Digital Marketing Tools, Hotels and Accommodations, Marketing, Social Media Strategy, Digital Marketing, Storytelling, Instagram, Web Analytics and SEO, Search Engine Optimization, User Feedback

    3.8 stars, 25 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 3.8 (25) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Service Marketing and Relationship Strategies

    Skills you'll gain: Service Recovery, Customer Service, Customer experience improvement, Service Design, Customer Relationship Building, Experience Design, Brand Loyalty, Service Management, Customer experience strategy (CX), Customer Engagement, Service Level, Relationship Management, Service Improvement, Branding, Marketing Strategies, Strategic Marketing, Quality Management, Quality Improvement, Brand Management, Marketing and Public Relations

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Business Analytics and Data Science Essentials

    Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization, Data Quality, Business Analytics, Stakeholder Communications, Business Analysis, Advanced Analytics, Data Management, Feature Engineering, Analytics, Stakeholder Management, Predictive Analytics, Data Science, Problem Solving, Data Validation, Data Engineering, Business, Communication

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • E

    EDUCBA

    Master LinkedIn Marketing for B2B Growth

    Skills you'll gain: LinkedIn, Professional Networking, Content Marketing, Business Marketing, Content Development and Management, Advertising Campaigns, Sales Prospecting, Content Creation, Campaign Planning, Campaign Management, Social Media Campaigns, B2B Sales, Brand Marketing, Performance Measurement, Prospecting and Qualification, Content Performance Analysis, Brand Strategy, Digital Marketing Tools, Brand Awareness, General Networking

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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