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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • U

    University of California, Davis

    Secrets to Content that Engages and Converts

    Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Content Optimization, Writing and Editing, Selling Techniques, Driving engagement, Branding, Email Marketing, Marketing, Advertising Campaigns, Search Engine Optimization

    ★ 4.7 (6) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Digital Marketing Campaigns

    ★ 4.6 (68) · Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Vendor Management, Organizational Change, Service Improvement, Hospitality Management, Vendor Relationship Management, Hospitality and Food Services, Content Creation, Social Media Marketing, Digital Marketing, Operational Efficiency, Search Engine Optimization, Leadership, Content Management, Customer Engagement

    ★ 4.2 (44) · Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Clean and analyze social media usage data with Python

    Skills you'll gain: Social Media Analytics, Data Visualization, Plot (Graphics), Statistical Visualization, Matplotlib, Marketing Analytics, Social Media Marketing, Python Programming, Social Media, Data Presentation, Data Analysis, Data Wrangling, Exploratory Data Analysis, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

    ★ 4 (40) · Intermediate · Guided Project · Less Than 2 Hours

  • E

    Emory University

    MBE Mastering Business Essentials

    Skills you'll gain: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Financial Statement Analysis, Operations, Supply Chain, Supply Chain Management, Financial Analysis, Strategic Thinking, Income Statement, Corporate Finance, Quality Improvement, Marketing Strategy and Techniques, Marketing Effectiveness, Business Valuation, Marketing Strategies, Market Dynamics, Marketing Communications, Lean Six Sigma

    ★ 4.9 (96) · Beginner · Specialization · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Desarrollo de tu marca personal

    Skills you'll gain: Branding, Brand Marketing, Marketing Planning, Strategic Marketing, Brand Strategy, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Marketing Design, Professional Development, Goal Setting, Content Creation, Market Opportunities, Value Propositions, Entrepreneurship, Competitive Analysis

    ★ 4.8 (90) · Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Strategic Leadership in Hospitality

    Skills you'll gain: Customer experience improvement, Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Hospitality Services, Capital Expenditure, Organizational Change, Content Creation, Hospitality Management, Financial Forecasting, Finance, Operations Management, Search Engine Optimization, Prototyping, Strategic Planning, Capital Budgeting, Key Performance Indicators (KPIs)

    ★ 4.5 (126) · Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Product Launch and Post-Launch Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Quality Assurance, Product Planning, Product Management, Release Management, Sales Strategy, New Product Development, Quality Monitoring, Performance Analysis, Product Development, Technical Product Management, Promotional Strategies, Performance Measurement, Responsible AI, Marketing Planning, Product Improvement, Product Marketing

    ★ 4.5 (57) · Beginner · Course · 1 - 3 Months

  • G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Professional Networking, Branding, Brand Strategy, Brand Awareness, Persistence, Budget Management, Promotions and Campaigns, Creative Design, Visual Storytelling, Digital Marketing, Social Media Strategy, Media Strategy, Customer Analysis

    ★ 4.6 (22) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Design a Client Welcome Kit using Canva

    Skills you'll gain: Canva (Software), Visual Design, Layout Design, Design Elements And Principles, Workflow Management, Design Strategies, Graphic and Visual Design, Digital Design, Graphic and Visual Design Software, Marketing Collateral, Graphic Design, Marketing Design, Content Creation, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness

    ★ 4.7 (96) · Advanced · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Improving Customer Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Engagement, Customer Relationship Building, Customer Service, Customer Advocacy, Consumer Behaviour, User Feedback, Marketing Strategies, Service Improvement, Marketing Strategy and Techniques

    ★ 4.6 (83) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create social media content with Prezi

    Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Marketing Materials, Digital Marketing, Graphic Design

    ★ 4.1 (43) · Beginner · Guided Project · Less Than 2 Hours

1…676869…253

In summary, here are 10 of our most popular marketing courses

  • Secrets to Content that Engages and Converts: University of California, Davis
  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • Digital Transformation in Hospitality: Starweaver
  • Clean and analyze social media usage data with Python: Coursera
  • MBE Mastering Business Essentials: Emory University
  • Desarrollo de tu marca personal: Tecnológico de Monterrey
  • Strategic Leadership in Hospitality: Starweaver
  • Product Launch and Post-Launch Management: Microsoft
  • Building Your Audience for Music Professionals: GRAMMY GO
  • Design a Client Welcome Kit using Canva: Coursera

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