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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    EDUCBA

    Customer-Centric CRM Strategy and Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    V

    Vanderbilt University

    Generative AI Automation

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, LLM Application, Productivity, OpenAI, Generative AI, Responsible AI, Data Synthesis, Image Analysis, Data Capture, Artificial Intelligence, Large Language Modeling, Data Analysis, Productivity Software, Marketing Automation, Workflow Management, Content Creation

    4.8
    Rating, 4.8 out of 5 stars
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    8.4K reviews

    Beginner · Specialization · 3 - 6 Months

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    U
    I

    Multiple educators

    Data Science Foundations

    Skills you'll gain: Dashboard, Web Scraping, Pseudocode, Jupyter, Algorithms, Data Literacy, Data Mining, Data Analysis, Data Presentation, Correlation Analysis, Pandas (Python Package), NumPy, Data Import/Export, Programming Principles, Predictive Modeling, Computer Programming Tools, Data Science, Unsupervised Learning, Machine Learning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
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    116K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    LearnKartS

    Build Websites & Online Stores with Website Builders

    Skills you'll gain: Web Analytics, Search Engine Optimization, Web Design, Retail Management, Order Management, Promotional Strategies, E-Commerce, Content Management, Marketing Strategies, Blogs, Customer Relationship Management (CRM) Software, Business Management, No-Code Development, Dashboard, Email Marketing

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Content Creation for TikTok, YouTube, Instagram, Facebook

    Skills you'll gain: TikTok, Video Production, Content Performance Analysis, Content Creation, Videography, Web Analytics and SEO, Social Media Content, Video Editing, Photography, Media Production, Social Media Campaigns, Social Media, Driving engagement, Social Media Marketing, Social Media Strategy, Content Strategy, Storytelling, Photo Editing, Branding, Drive Engagement

    4.2
    Rating, 4.2 out of 5 stars
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    26 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Foundations of User Experience (UX) Design

    Skills you'll gain: User Research, User Experience Design, Design Thinking, User Centered Design, Usability, Persona (User Experience), User Interface (UI), Web Content Accessibility Guidelines, Wireframing, Prototyping, Sprint Retrospectives, Sprint Planning

    4.8
    Rating, 4.8 out of 5 stars
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    75K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Edureka

    Building and Optimizing Decision Systems

    Skills you'll gain: Responsible AI, Decision Support Systems, Strategic Decision-Making, Operational Efficiency, Predictive Modeling, Process Optimization, Predictive Analytics, Data-Driven Decision-Making, Data Pipelines, Business Intelligence, Performance Analysis, Data Ethics, Scenario Testing, Forecasting, Governance, Artificial Intelligence and Machine Learning (AI/ML), Data Visualization, Scikit Learn (Machine Learning Library), Python Programming, Regression Testing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM AI Foundations for Business

    Skills you'll gain: Responsible AI, Data Literacy, Data Mining, Generative AI, Big Data, Information Architecture, Strategic Decision-Making, Enterprise Architecture, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Natural Language Processing, Data-Driven Decision-Making, Business Strategy, Business Process Automation, Data Architecture, Business Intelligence, Leadership, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
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    98K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    A

    Adobe

    Social and Multimedia Content Creation

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Video Editing, Social Media Content, Cross-Channel Marketing, Media Production, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Strategies, Social Media Marketing, Multimedia, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles

    4.7
    Rating, 4.7 out of 5 stars
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    397 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Google

    Prepare Data for Exploration

    Skills you'll gain: Data Ethics, Data Analysis, Data Literacy, Data Security, Google Sheets, Databases, Data Storage, Data Quality, Data Management, Data Collection, SQL, Data Import/Export, Metadata Management, Unstructured Data

    4.8
    Rating, 4.8 out of 5 stars
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    23K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    SEO Strategy: Analyze, Apply & Optimize

    Skills you'll gain: Search Engine Optimization, Content Strategy, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Digital Marketing, Analysis, Auditing

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agent Developer

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Generative AI Agents, Prompt Patterns, LLM Application, Ideation, Verification And Validation, Productivity, AI Personalization, OpenAI, Responsible AI, Agentic systems, Tool Calling, Artificial Intelligence, Large Language Modeling, Productivity Software, Risk Management Framework, Marketing Automation, Software Development

    4.8
    Rating, 4.8 out of 5 stars
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    9.1K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Customer-Centric CRM Strategy and Management: EDUCBA
  • Generative AI Automation: Vanderbilt University
  • Data Science Foundations: IBM
  • Build Websites & Online Stores with Website Builders: LearnKartS
  • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera
  • Foundations of User Experience (UX) Design: Google
  • Building and Optimizing Decision Systems: Edureka
  • IBM AI Foundations for Business: IBM
  • Social and Multimedia Content Creation: Adobe
  • Prepare Data for Exploration: Google

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