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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Azure SQL Data Warehouse Synapse Analytics Service

    Skills you'll gain: Azure Synapse Analytics, Data Migration, Microsoft Azure, Data Warehousing, SQL Server Integration Services (SSIS), Microsoft SQL Servers, Cloud Management, Cloud Security, Database Design, Star Schema, Performance Tuning, System Configuration, Transact-SQL, Data Modeling, Cloud Computing Architecture, Extract, Transform, Load, Data Security, Apache Spark, Data Integration, Data Pipelines

    Intermediate · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Local Marketing: SEO, Business Networking, And Website - 2026

    Skills you'll gain: Instagram, Keyword Research, LinkedIn, Blogs, Lead Generation, Web Analytics and SEO, Events and Conferences, Copywriting, Content Optimization, Professional Networking, No-Code Development, Video Production, Web Analytics, Vibe coding, Sales Presentations, Social Media Content, Promotional Materials, Social Media Marketing, Growth Strategies, Search Engine Optimization

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Predictive Analytics for Business with H2O in R

    Skills you'll gain: R Programming, Predictive Analytics, Applied Machine Learning, Predictive Modeling, R (Software), Data-Driven Decision-Making, Data Science, Machine Learning Software, Feature Engineering, Data Preprocessing, Machine Learning Methods, Machine Learning, Model Training, Telemarketing, Model Deployment, Model Optimization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    53 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Master Power BI Analytics & Dashboards with DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Data Import/Export, Dashboard Creation, Interactive Data Visualization, Microsoft Power Platform, Data Cleansing, Business Intelligence, Data Transformation, Power Platform Architecture & Technical Design, Business Intelligence Software, Data Visualization Software, Data Sharing, Role-Based Access Control (RBAC), Security Strategy

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Advanced Analytics & AI Optimization with Microsoft Fabric

    Skills you'll gain: Power BI, Microsoft Copilot, Model Optimization, Data Architecture, Process Optimization, Enterprise Modeling, Process Improvement and Optimization, Real Time Data, Data Modeling, AI Integrations, Performance Tuning, Machine Learning Software, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Master Marketing Case Study: Analyze, Evaluate & Implement

    Skills you'll gain: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Plan Execution, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Campaign Planning, Case Studies, Branding, Competitive Analysis, Brand Strategy, Market Opportunities, Consumer Behaviour, Logistics

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Fabric: Data Governance, Security, and Analytics

    Skills you'll gain: Microsoft Azure, Data Governance, Real Time Data, Data Management, Microsoft SQL Servers, Metadata Management, Data Architecture, Data Security, Security Controls, Power BI, Analytics, Azure Active Directory, System Monitoring, Identity and Access Management, Event-Driven Programming

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Transformação Digital: Marketing na Era dos Dados

    Skills you'll gain: Data-Driven Marketing, Marketing Automation, Digital Transformation, Marketing Strategies, Marketing, Innovation, Digital Brand Strategy, Marketing Effectiveness, Digital Marketing, MarTech, Culture Transformation, Business Transformation, Customer experience strategy (CX), Customer Engagement, Automation, Business Modeling

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Data-Driven Marketing, Marketing Planning, Marketing, Digital Brand Strategy, Digital Marketing, Customer Analysis, Digital Marketing Campaigns, Communication Planning, Integrated Marketing Communications, Digital Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Marketing Communications, Target Market, Marketing Analytics, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Photo/Video Production and Technology, Editing, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    CMO Excellence: Leading Marketing Teams for Impact

    Skills you'll gain: Data-Driven Marketing, Marketing Operations, Customer experience strategy (CX), Marketing Effectiveness, Growth Strategies, Marketing Analytics, Customer Insights, Cross-Functional Collaboration, Strategic Marketing, Marketing Strategies, Strategic Leadership, Leadership Development, Business Leadership, MarTech, Marketing Management, Brand Marketing, Marketing Planning, Initiative and Leadership, Brand Strategy, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Sales Analysis with Claude: Data Driven Sales Analytics

    Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Data Storytelling, Trend Analysis, Sales Presentations, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategies, Business Strategy, Business Analysis, LLM Application

    Intermediate · Guided Project · Less Than 2 Hours

1…676869…492

In summary, here are 10 of our most popular marketing analytics courses

  • Azure SQL Data Warehouse Synapse Analytics Service: Packt
  • Local Marketing: SEO, Business Networking, And Website - 2026: Alex Genadinik
  • Predictive Analytics for Business with H2O in R: Coursera
  • Master Power BI Analytics & Dashboards with DAX: EDUCBA
  • Advanced Analytics & AI Optimization with Microsoft Fabric: Microsoft
  • Master Marketing Case Study: Analyze, Evaluate & Implement: EDUCBA
  • Microsoft Fabric: Data Governance, Security, and Analytics: Microsoft
  • Transformação Digital: Marketing na Era dos Dados: Fundação Instituto de Administração
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Marketing with Pictory.AI: Create and Edit Videos: Coursera

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