• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    Recognizing Team Members

    Skills you'll gain: Recognizing Others, People Development, Leadership Development, Professional Development, Team Motivation, Team Leadership, Team Management, Empathy, Self-Awareness, Employee Engagement, Open Mindset, Storytelling, Mindfulness

    ★ 4.9 (8) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Customer Analysis, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Communications, Branding, Storytelling

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Data Acquisition, Risk, and Estimation

    Skills you'll gain: Sampling (Statistics), Estimation, Data Collection, Risk Analysis, Statistical Methods, Statistical Software, Return On Investment, Statistical Analysis, Sample Size Determination, Quantitative Research, R (Software), Data Analysis, Risk Management, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, R Programming, Project Estimation, Business Analysis

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • P

    Packt

    Unreal Engine 5 - The Complete Beginner's Course

    Skills you'll gain: Unreal Engine, Game Design, User Interface (UI), UI Components, Animation and Game Design, Video Game Development, User Interface (UI) Design, Virtual Environment, 3D Assets, No-Code Development, Software Installation, Content Management, Event-Driven Programming, Package and Software Management

    ★ 4.3 (6) · Beginner · Course · 1 - 3 Months

  • I

    Illinois Tech

    Open Source Programming - Bachelor's

    Skills you'll gain: Object Oriented Programming (OOP), Web Scraping, Object Oriented Design, Data Structures, Web Development Tools, Test Driven Development (TDD), Computer Programming, Python Programming, Scripting Languages, User Interface (UI), Open Source Technology, Programming Principles, Database Management, Database Application, Code Reusability, UI Components, File I/O, Frontend Integration

    ★ 4.8 (8) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Google Cloud

    Architecting with Google Compute Engine 한국어

    Skills you'll gain: Cloud Infrastructure, Prompt Engineering, Google Cloud Platform, Microservices, Cloud Deployment, Google App Engine, Virtual Machines, Infrastructure As A Service (IaaS), Virtual Networking, CI/CD, Application Deployment, Generative AI, Kubernetes, Identity and Access Management, Cloud Computing, Cloud Platforms, Cloud Solutions, API Design, Restful API, Cloud Services

    ★ 4.7 (11) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Teoria dos Jogos: Da Teoria à Prática

    Skills you'll gain: Game Theory, Conflict Management, Bidding, Strategic Thinking, Strategic Decision-Making, Market Dynamics, Market Analysis, Decision Making, Competitive Analysis, Economics

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Business Analytics with Excel: Intermediate to Advanced

    Skills you'll gain: Operations Research, Network Model, Excel Macros, Decision Making, Strategic Decision-Making, Microsoft Excel, Transportation, Supply Chain, and Logistics, Transportation Operations, Excel Formulas, Model Optimization, Business Modeling, Business Analytics, Financial Modeling, Portfolio Management

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Packt

    Mastering Selenium WebDriver and Java Fundamentals

    Skills you'll gain: Selenium (Software), Test Script Development, Test Automation, Browser Compatibility, Java Programming, Java, Test Tools, Software Testing, Javascript, Eclipse (Software), Apache Maven, Development Environment, Object Oriented Programming (OOP), Cascading Style Sheets (CSS), Software Installation, System Configuration

    Intermediate · Course · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    Master Microsoft Excel with Copilot

    Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Pivot Tables And Charts, Data Cleansing, Data Visualization, Data Presentation, Data Manipulation, Business Reporting, Data Wrangling, Spreadsheet Software, Data Entry, Data Quality, Data Transformation, Data Validation, Data Analysis, Workflow Management, AI Workflows, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • B

    Banco Interamericano de Desarrollo

    Dimensions of Sustainable Infrastructure in a Project

    Skills you'll gain: Sustainable Development, Project Finance, Sustainable Systems, Public Works, Sustainability Standards, Economic Development, Social Impact, Climate Change Adaptation, Environment and Resource Management, Natural Resource Management, Diversity Equity and Inclusion Initiatives, Governance

    ★ 5 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • B

    Banco Interamericano de Desarrollo

    Educación sobre cambio climático: agua y suelos

    Skills you'll gain: Water Resources, Hydrology, Climate Change Adaptation, Water Sustainability, Interactive Learning, Environment, Mitigation, Environmental Issue, Sustainable Development, Nutrition Education, Food and Beverage, Environmental Science, Natural Resource Management, Water Quality, Land Management, Instructional Strategies, Nutrition and Diet, Risk Management, Food Quality Assurance And Control, Climate Change Mitigation

    ★ 4.8 (16) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…749750751…834

In summary, here are 10 of our most popular brand management courses

  • Recognizing Team Members: Automatic Data Processing, Inc. (ADP)
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Data Acquisition, Risk, and Estimation: University of Colorado Boulder
  • Unreal Engine 5 - The Complete Beginner's Course: Packt
  • Open Source Programming - Bachelor's: Illinois Tech
  • Architecting with Google Compute Engine 한국어: Google Cloud
  • Teoria dos Jogos: Da Teoria à Prática: Fundação Instituto de Administração
  • Business Analytics with Excel: Intermediate to Advanced: Johns Hopkins University
  • Mastering Selenium WebDriver and Java Fundamentals: Packt
  • Master Microsoft Excel with Copilot: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok