Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns
Beginner · Course · 1 - 3 Months
Skills you'll gain: SQL, SAS (Software), Database Management, Query Languages, Case Studies, Data Access, Program Development, Statistical Programming, Data Presentation, Scripting, Perl (Programming Language), Data Processing, Automation, Data Integration, Stored Procedure, Data Manipulation, Data Transformation, Debugging, Data Validation, Data Analysis
Build toward a degree
Intermediate · Professional Certificate · 3 - 6 Months

Georgia Institute of Technology
Skills you'll gain: Materials science, Informatics, Data Science, Data Mining, Data Integration, Data-Driven Decision-Making, Data Processing, Systems Design, Engineering Analysis, Big Data, Structural Analysis, Statistics
Intermediate · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Business Analysis, Predictive Analytics, Data Analysis, Analytical Skills, Analysis, Value Propositions, Customer Analysis, Business Consulting, Business Transformation, Big Data
Mixed · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Environmental Regulations, Sustainable Systems, Sustainability Standards, Business Transformation, Innovation, Consumer Behaviour, Business Modeling, Environmental Issue, Strategic Partnership, Supply Chain Management, Product Lifecycle Management, Materials Management, Case Studies
Beginner · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Responsible AI, User Research, Human Centered Design, User Experience Design, Design Thinking, Prototyping, Ideation, Generative AI, Brainstorming, UI/UX Research, Innovation, User Experience, Usability Testing, Data Ethics, Artificial Intelligence, Prompt Engineering, Critical Thinking, Problem Solving, Data Analysis, Business Consulting
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Active Listening, Social Skills, Emotional Intelligence, Empathy, Interpersonal Communications, Conflict Management, Cultural Diversity, Non-Verbal Communication, Relationship Building, Self-Awareness, Communication, Adaptability
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Copilot, Prompt Engineering, Microsoft 365, Microsoft Outlook, Productivity Software, Collaborative Software, Workflow Management, Microsoft Word, Microsoft PowerPoint, Microsoft Excel, Business Process Automation, Artificial Intelligence, Identity and Access Management, Data Security
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Operations Management, Supply Chain, Continuous Improvement Process, Operations, Process Improvement, Supply Chain Management, Quality Management, Lean Manufacturing, Business Technologies, Process Capability, Statistical Analysis, Inventory Control, Sustainable Business, Network Planning And Design, Statistical Methods, Customer Demand Planning, Vendor Contracts, Process Control, Corporate Sustainability, Program Management
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: User Experience Design, User Story, Prototyping, Wireframing, User Centered Design, Ideation, Conceptual Design, Interaction Design, User Interface (UI), Usability Testing, Storyboarding, Mockups, User Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Online Advertising, Social Media Campaigns, Content Creation, Customer Retention, Instagram, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, TikTok, Keyword Research, Content Marketing, Strategic Marketing, Brand Marketing
Beginner · Specialization · 1 - 3 Months