Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Canva (Software), Graphic Design, Design, Graphic and Visual Design, Marketing Design, Graphic and Visual Design Software, Creative Design, Typography, Marketing Collateral, Graphical Tools, Design Elements And Principles, Marketing Materials
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Meta Ads Manager, Advertising Campaigns, Campaign Management, Search Engine Marketing, Campaign Planning, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Marketing Campaigns, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Universidad de Palermo
Skills you'll gain: Advertising, Social Media Management, Marketing Communications, Social Media Content, Advertising Campaigns, Social Media, Integrated Marketing Communications, Social Media Campaigns, Online Advertising, Digital Advertising, Social Media Marketing, Marketing, Conversion Funnel Analysis, Communication Planning, Strategic Communication, Digital Media Strategy, Campaign Planning, Communication Strategies, Digital Marketing, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Planning, Customer Support, Business Strategies, Strategic Planning, Business Strategy, Marketing Strategy and Techniques, E-Commerce, Business Modeling, Customer and Client Support, Digital Marketing, Entrepreneurship, New Business Development, Marketing Strategies, Digital Marketing Campaigns, Operations Management
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Marketing, Data-Driven Decision-Making, Return On Investment, Digital Analysis, Analytics, Heat Maps, Customer Engagement
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Report Writing, Digital Transformation, Automation, Generative AI, Business Reporting, Expense Reports, Business Process Automation, AI Enablement, Operational Efficiency, Artificial Intelligence, Data Collection, Data Literacy
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, Brand Loyalty, Digital Brand Strategy, Strategic Marketing, Marketing Psychology, Marketing Strategies, Target Audience, Target Market, Diversity Marketing, Consumer Behaviour, Governance, Portfolio Management, Persona Development, Value Propositions, Customer Insights, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Social Media, Persona Development, Social Media Marketing, Social Media Strategy, Social Media Analytics, Customer Analysis, Promotional Strategies, Customer Insights, Presentations, Marketing Budgets
Intermediate · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica del Perú
Skills you'll gain: Behavioral Economics, Behavior Management, Experience Design, Consumer Behaviour, Economics, Social Sciences, Design and Product, Decision Making, Ethical Standards And Conduct, Business Ethics, Social Impact, Influencing
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Prospecting and Qualification, Sales Development, Sales Process, Email Marketing, Customer Acquisition Management, Customer Relationship Management (CRM) Software, Marketing Automation, Management Reporting, Workflow Management, Prioritization, Performance Reporting, Performance Metric, Process Mapping, Dashboard, Service Level Agreement, Performance Measurement, Business Reporting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Market Research, Business Research, Market Analysis, Marketing, Research Methodologies, Research, Demand Planning, Research Design, Consumer Behaviour, Market Trend, Customer Analysis, Forecasting, Analysis, Product Testing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Graphic and Visual Design, Color Theory, Design, Graphic and Visual Design Software, Creative Design, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours