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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    K

    Khalifa University

    AI for Executives: The Basics

    Skills you'll gain: Data Strategy, Data Management, Data Governance, Data Quality, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Business Leadership, Predictive Analytics, Analytics, Technical Management, Business Analytics, Machine Learning, Strategic Decision-Making, Artificial Intelligence, Large Language Modeling, Regression Analysis, Decision Tree Learning

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Targeted Ad With Facebook Audience Insights

    Skills you'll gain: Target Audience, Facebook, Advertising, Online Advertising, Social Media Campaigns, Paid media, Marketing, Social Media, Customer Data Management, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    57 reviews

    Advanced · Guided Project · Less Than 2 Hours

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    Pontificia Universidad Católica del Perú

    Propedéutico: Fundamentos para Posgrado en Negocios

    Skills you'll gain: Writing, Quantitative Research, Statistical Methods, Business Mathematics, Business Analytics, Business Writing, Report Writing, Financial Analysis, Learning Strategies, Finance, AI Personalization, Statistical Analysis, Business Economics, Business, Professional Development, Goal Setting, Productivity Software, Prompt Engineering, Responsible AI

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of California, Davis

    SQL for Data Science

    Skills you'll gain: Data Governance, SQL, Data Quality, Database Design, Query Languages, Data Manipulation, Data Modeling, Relational Databases, Data Science, Data Analysis, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
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    17K reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Deep Learning with ANN in Python: Build & Optimize

    Skills you'll gain: Keras (Neural Network Library), Tensorflow, Artificial Neural Networks, Deep Learning, Customer Analysis, Predictive Modeling, Data Processing, Feature Engineering, Predictive Analytics, Exploratory Data Analysis, Data Cleansing, Software Installation

    Mixed · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Future of data and technology in football

    Skills you'll gain: Image Analysis, Computer Vision, Real Time Data, Reinforcement Learning, Large Language Modeling, Advanced Analytics, Data-Driven Decision-Making, Machine Learning, Artificial Intelligence, Data Integration, Analysis, Automation, Supervised Learning, Natural Language Processing, Data Presentation, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Management Accounting, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, SAS (Software), Business Analytics, Financial Forecasting, Accounting, Financial Management, Customer Insights, Dashboard, Marketing Effectiveness, Corporate Finance, Digital Marketing, Business Valuation, Data-Driven Decision-Making, Financial Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
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    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation, Social Media Content

    4.4
    Rating, 4.4 out of 5 stars
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    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Build your business brand using Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Social Media Content, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    99 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Marketing Analytics, Business Strategy, Change Management, Competitive Intelligence, Responsible AI, Generative AI, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics

    4.3
    Rating, 4.3 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 4 Weeks

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    E

    ESCP Business School

    Intercultural Management

    Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Organizational Leadership, People Management, Business Communication, Leadership and Management, Negotiation, Leadership, Human Resources Management and Planning, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    456 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Microsoft

    Microsoft AI Product Manager

    Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Customer Analysis, Market Intelligence, Design Thinking, User Interface (UI) Design, Quality Assurance and Control, Product Strategy, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    297 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • AI for Executives: The Basics: Khalifa University
  • Create a Targeted Ad With Facebook Audience Insights: Coursera
  • Propedéutico: Fundamentos para Posgrado en Negocios: Pontificia Universidad Católica del Perú
  • SQL for Data Science: University of California, Davis
  • Deep Learning with ANN in Python: Build & Optimize: EDUCBA
  • Future of data and technology in football : Real Madrid Graduate School Universidad Europea
  • Analysing: Numeric and digital literacies: Macquarie University
  • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera
  • Build your business brand using Canva: Coursera
  • Building Generative AI Capabilities: University of Virginia Darden School Foundation

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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