Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Airbus Beyond
Skills you'll gain: Procurement, Strategic Sourcing, Supplier Relationship Management, Contract Management, Supplier Performance Management, Negotiation, Contract Negotiation, Process Optimization, Value Propositions, Risk Management, Market Research, Market Analysis
Beginner · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Manipulation, Spreadsheet Software, Data Transformation, Data Validation, Data Analysis, Pivot Tables And Charts, Automation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Apache Hadoop, Big Data, Data Infrastructure, Social Network Analysis, Data Processing, Program Development, Distributed Computing, Java, Text Mining, Graph Theory, File Systems, Debugging
Mixed · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Predictive Modeling, Data Manipulation, Predictive Analytics, Big Data, Data Processing, Data Mining, Data Analysis, Data Science, Data-Driven Decision-Making, Unsupervised Learning, Statistical Analysis, Analytics, No-Code Development, Software Installation
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Machine Learning Algorithms, Big Data, Internet Of Things, Product Development, Real-Time Operating Systems, Embedded Software, Embedded Systems, File Systems, New Product Development, Data Analysis, Debugging, Machine Learning, Model Based Systems Engineering, Data Processing, Electronic Systems, General Networking, Computer Engineering, Wireless Networks, Information Systems Security, Application Security
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours

EIT Digital
Skills you'll gain: Data Strategy, Data-Driven Decision-Making, Big Data, Data Science, NoSQL, Data Modeling, Data Storage Technologies, Analytics, Business Analytics, Data Analysis, Data Ethics, Machine Learning, Unsupervised Learning, Regression Analysis, Classification And Regression Tree (CART), Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Spatial Analysis, ArcGIS, Geographic Information Systems, Geospatial Mapping, Data Quality, Data Mapping, Data Modeling, Data Management, Data Storage, Data Sharing, Data Manipulation, Relational Databases, Query Languages, Analytics
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Social Media, Social Media Management, Instagram, Administration, Marketing Automation, Content Development and Management, Marketing, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
Mixed · Course · 1 - 3 Months

Skills you'll gain: Copywriting, ChatGPT, Lead Generation, Social Media Content, Digital Publishing, Sales Process, Web Content, Marketing Materials, Content Creation, Digital Content, Advertising, Email Marketing, Entrepreneurship, Persona Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Creative Design, Marketing, Social Media
Advanced · Guided Project · Less Than 2 Hours