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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Analyze Competitors: Product Gaps and Strategic Risks

    Skills you'll gain: Competitive Analysis, Data-Driven Decision-Making, Risk Analysis, Risk Mitigation, Risk Management Framework, Competitive Intelligence, Risk Management, Gap Analysis, Strategic Thinking, Research Reports, Market Analysis, Analysis, Business Strategy, Product Strategy, Benchmarking, Case Studies, Data Visualization, Strategic Prioritization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google

    Project Execution: Running the Project

    Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Product Quality (QA/QC), Project Management Life Cycle, Quality Assessment, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Issue Tracking, Team Building, Project Coordination, Leadership and Management, Project Management Software, Project Risk Management, Data Storytelling, Risk Management, Strategic Thinking

    ★ 4.8 (10K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Business Value and Project Management

    Skills you'll gain: Agile Methodology, Organizational Change, Revenue Recognition, Agile Project Management, Organizational Structure, Organizational Leadership, Accrual Accounting, Financial Statements, Project Planning, Organizational Strategy, Accruals, Business Ethics, Change Management, Sprint Planning, Waterfall Methodology, Cash Flows, Financial Statement Analysis, Cost Management, Financial Accounting, Project Management

    ★ 4.7 (7.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics

    ★ 4.8 (3.4K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Facebook For Dummies

    Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
  • C

    Coursera

    Getting Started with Microsoft Excel

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365

    ★ 4.6 (14K) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free Trial
    Free Trial
    Category: Free
    Free
  • C

    Coursera

    Create Data Models

    Skills you'll gain: Snowflake Schema, Marketing Effectiveness, Key Performance Indicators (KPIs), Star Schema, Performance Reporting, Data-Driven Marketing, Marketing Analytics, Data Modeling, Business Reporting, Management Reporting, Conversion Funnel Analysis, Performance Measurement, Dashboard, Database Design, Business Metrics, Performance Metric, Business Intelligence, Relational Databases, Data Architecture, SQL

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Preparation & Infrastructure

    Skills you'll gain: Data Cleansing, Marketing Operations, Marketing Analytics, Data Preprocessing, Data Manipulation, Data Quality, Data Transformation, Data Wrangling, Data Synthesis, Data Mapping, Google Analytics, Code Review, Data Validation, Cross-Channel Marketing, Data Integrity, Software Technical Review, Verification And Validation, SQL, Data Modeling, Data Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    SEO Analytics Essentials

    Skills you'll gain: Search Engine Optimization, Search Engine Marketing, Web Analytics, Content Optimization, Keyword Research, Content Performance Analysis, Digital Analysis, Marketing Analytics, Content Strategy, Strategic Prioritization, Business Metrics, Prioritization, Content Development and Management, Competitive Analysis, Gap Analysis, Market Opportunities, Applied Machine Learning

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    AI Content Foundations — Tools, Prompting, and Brand Voice

    Skills you'll gain: Prompt Engineering, Content Marketing, Prompt Patterns, AI Workflows, Marketing Materials, Marketing Design, Multimodal Prompts, Content Creation, Workflow Management, Generative AI, AI literacy, Process Design, Process Mapping, AI Integrations, Style Guides, Branding, Graphic and Visual Design, Standard Operating Procedure, Benchmarking

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • S

    Sage Publications

    Foundations of Ethical Selling and Strategic Preparation

    Skills you'll gain: Sales Prospecting, Sales Process, Customer Acquisition Management, Sales, Prospecting and Qualification, Account Strategy, Sales Strategy, Customer Analysis, Lead Generation, Value Propositions, General Sales Practices, Selling Techniques, Sales Management, Customer Insights, Business Research, Customer Relationship Management, Strategic Marketing, Negotiation, Planning, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • A

    Adobe

    Adobe Graphic Designer: Design that Demands Attention

    Skills you'll gain: Adobe Express, Adobe Illustrator, Adobe Photoshop, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, AI powered creativity, Graphic Design, Usability, Adobe Firefly, Document Control, User Interface and User Experience (UI/UX) Design, Visual Storytelling, Design Software, Visual Design, Packaging and Labeling, Branding, Storytelling

    ★ 4.7 (3.1K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job Skills
    Job Skills
1…878889…529

In summary, here are 10 of our most popular marketing strategy courses

  • Analyze Competitors: Product Gaps and Strategic Risks: Coursera
  • Project Execution: Running the Project: Google
  • Business Value and Project Management: University of Illinois Urbana-Champaign
  • Administración de Empresas: Universidad de Palermo
  • Facebook For Dummies: John Wiley & Sons
  • Getting Started with Microsoft Excel: Coursera
  • Create Data Models: Coursera
  • Data Preparation & Infrastructure: Coursera
  • SEO Analytics Essentials: Coursera
  • AI Content Foundations — Tools, Prompting, and Brand Voice: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

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Skills

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Professional Certificates

  • Google AI Certificate
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  • IBM AI Engineering Certificate
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