Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Northwestern University
Skills you'll gain: Real Time Data, Social Media Content, Social Media, Social Media Marketing, Big Data, Crisis Management, Analytics, Content Marketing, Social Media Strategy, Text Mining, Data-Driven Decision-Making, Competitive Analysis, Brand Strategy
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Apache Airflow, Docker (Software), SQL, Git (Version Control System), Containerization, CI/CD, Data Pipelines, Ansible, Debugging, Database Management, Continuous Deployment, Performance Tuning, Infrastructure as Code (IaC), Continuous Integration, Workflow Management, DevOps, Root Cause Analysis, Configuration Management, Automation, Python Programming
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Embeddings, Model Deployment, MLOps (Machine Learning Operations), Model Evaluation, Data Cleansing, Anomaly Detection, Vector Databases, LLM Application, System Monitoring, Verification And Validation, Data Quality, Legal Technology, Semantic Web, E-Commerce, Large Language Modeling, Data Validation, Benchmarking, Dimensionality Reduction, Performance Metric, Cost Reduction
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Responsive Web Design, HTML and CSS, Web Development, Javascript, Web Design, JavaScript Frameworks, Web Development Tools, Web Servers, Web Design and Development, Browser Compatibility, Web Content, Web Analytics and SEO, Server Side, Hypertext Markup Language (HTML), Web Applications, Web Frameworks, Front-End Web Development, Event-Driven Programming, Web Content Accessibility Guidelines, Software Development
Mixed · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales Pipelines, Overcoming Objections, Sales Management, Sales Process, Team Motivation, Performance Analysis, Team Performance Management, Sales Training, Sales, Dashboard, Business Ethics, Customer Relationship Management, Team Management, Business Technologies, Business Process Automation, Real Time Data, Cross-Channel Marketing, Forecasting, Compliance Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Front-End Web Development, Responsive Web Design, Bootstrap (Front-End Framework), HTML and CSS, User Interface (UI), Web Design, Event-Driven Programming, UI Components, Web Applications, Javascript, jQuery, Animations, Real Time Data
Intermediate · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales, Sales Prospecting, Sales Training, Sales Strategy, Product Demonstration, Virtual Teams, Technical Sales, Sales Pipelines, Rapport Building, Sales Presentations, Relationship Building, Virtual Environment, Customer Engagement, Microsoft Teams, Consultative Selling, Global Marketing, Customer Relationship Building, Customer Relationship Management, Customer Success Management, Drive Engagement
Beginner · Specialization · 1 - 3 Months

American Council on Exercise
Skills you'll gain: Health And Wellness Coaching, Social Determinants Of Health, Medical Privacy, Workplace inclusivity, Legal Risk, Diversity and Inclusion, Record Keeping, Health Care, Insurance, Emergency Response, Marketing, Practice Management, Ethical Standards And Conduct, Business Management, Cultural Responsiveness, Professional Development
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Regulation and Legal Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Compliance Reporting, Law, Regulation, and Compliance, Regulatory Compliance, Regulatory Requirements, Compliance Auditing, Internal Communications, Procedure Development, Business Ethics, Risk Management, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Social Media, Style Guides, Social Media Content, Graphic and Visual Design Software, Graphic Design, Design Specifications, Graphic and Visual Design, Instagram, Facebook, Digital Design, Image Quality, LinkedIn, Brand Management
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing
Intermediate · Course · 1 - 4 Weeks