Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

Coursera
Kompetenzen, die Sie erwerben: Data Storytelling, Infographics, Data Visualization, Visual Storytelling, Storytelling, Diagram Design, Data Analysis, Graphic and Visual Design
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Pontificia Universidad Católica del Perú
Kompetenzen, die Sie erwerben: Data Collection, Data Ethics, Data-Driven Decision-Making, Data Visualization, Data Literacy, Higher Education, Data Strategy, Education Software and Technology, Interactive Data Visualization, Data Presentation, Data Analysis Software, Analytical Skills, Analytics, Looker (Software), Data Analysis, Responsible AI, Data Management, Data Governance, Information Privacy, Strategic Decision-Making
Anfänger · Kurs · 1–4 Wochen

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Anfänger · Kurs · 1–4 Wochen

Fundação Instituto de Administração
Kompetenzen, die Sie erwerben: Deep Learning, Machine Learning Methods, Predictive Analytics, FinTech, Applied Machine Learning, Data-Driven Decision-Making, Predictive Modeling, Machine Learning, Digital Transformation, Machine Learning Algorithms, Financial Forecasting, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Artificial Intelligence, Artificial Neural Networks, Model Optimization, Data Science
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Retail Banking, Bank Regulations, Customer Analysis, Lending and Underwriting, Loan Origination, Commercial Lending, Banking Services, Banking, Loan Documentation, Consumer Lending, Deposit Accounts, Mortgage Loans, Data-Driven Marketing, Payment Systems, Credit/Debit Card Processing, General Lending, Service Design, Financial Inclusion, Regulatory Compliance, Commercial Banking
Anfänger · Spezialisierung · 3–6 Monate

University of California, Irvine
Kompetenzen, die Sie erwerben: Maschinelles Lernen, Datenarchitektur, Business Analyse, Datenkompetenz, Datenwissenschaft, Analytische Fähigkeiten, Unternehmensanalyse, Künstliche Intelligenz, KI-Kenntnisse, Datenanalyse, Künstliche Intelligenz und maschinelles Lernen (AI/ML), Cloud-Technik
Anfänger · Kurs · 1–4 Wochen

University of California, Santa Barbara
Kompetenzen, die Sie erwerben: Generally Accepted Auditing Standards, Financial Auditing, Auditing, Certified Public Accountant, Ethical Standards And Conduct, Governmental Accounting, Internal Auditing, Standard Accounting Practices, External Auditing, Economics, Public Accounting, Business Economics, Non-Profit Accounting, Market Dynamics, Supply And Demand, Economics, Policy, and Social Studies, Market Analysis, Financial Reporting, Competitive Analysis
Anfänger · Kurs · 1–4 Wochen

Johns Hopkins University
Kompetenzen, die Sie erwerben: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Statistical Methods, Combinatorics, Bayesian Network, Applied Machine Learning, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Statistics, Probability Distribution, Probability & Statistics, Bayesian Statistics, Social Network Analysis, Simulations
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Datenvisualisierung, Präsentation der Daten, Benutzererfahrung, Gestaltungselemente und -prinzipien, Erweiterte Analytik, Software zur Datenvisualisierung, Dashboard, Power BI, Interaktive Datenvisualisierung, Erstellung des Dashboards, Daten-Storytelling, Compliance-Berichterstattung, Geschäftsberichte
Mittel · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Process Mapping, Lean Six Sigma, Six Sigma Methodology, Quality Management, Process Analysis, Quality Improvement, Data-Driven Decision-Making, Process Flow Diagrams, Pareto Chart, Run Chart, Statistical Process Controls, Process Improvement, Statistical Analysis, Product Quality (QA/QC), Quality Assessment, Quality Control, Data Analysis, Histogram, Scatter Plots, Data Visualization
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Data Analysis Expressions (DAX), Dashboard Creation, Power BI, Gross Profit, Dashboard, Data Modeling, Data Import/Export, Interactive Data Visualization, People Analytics, Data Analysis, Data Cleansing, Business Reporting, Market Data, Data Transformation, Data-Driven Decision-Making, Case Studies, Data Wrangling, Business Intelligence, Data Manipulation, Business Analysis
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Event Marketing, Target Audience, Adobe Express, Marketing Materials, Promotional Materials, Goal Setting, Events and Conferences, Promotions and Campaigns, Campaign Planning, Promotional Strategies, Marketing Design, Community Outreach, Content Creation, Event Planning, Copywriting, Visual Design, Marketing Channel, Graphic Design, Branding, Strategic Partnership
Anfänger · Kurs · 1–4 Wochen