Marketing-Analytics-Kurse können Ihnen helfen zu verstehen, wie Daten genutzt werden, um Kampagnen zu bewerten und Entscheidungen zu treffen. Sie können Fähigkeiten in Tracking, Kennzahlen, Segmentierung und Analysewerkzeugen aufbauen. Viele Kurse nutzen Beispiele und Dashboards, um Ergebnisse sichtbar zu machen.

IE Business School
Kompetenzen, die Sie erwerben: Marketing Communications, Integrated Marketing Communications, Advertising Campaigns, Advertising, Brand Loyalty, Campaign Planning, Brand Management, Marketing, Branding, Communication Planning, Online Advertising, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Digital Advertising, Social Media Marketing, Digital Marketing, Marketing Management, Communication
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Operations Research, Probability & Statistics, Statistics, Excel Formulas, Data-Driven Decision-Making, Technical Analysis, Probability, Quantitative Research, Microsoft Excel, Sampling (Statistics), Probability Distribution, Operational Efficiency, Transportation Operations, Financial Analysis, Business Operations, Spreadsheet Software, Resource Utilization, Operations, Process Optimization, Finance
Anfänger · Spezialisierung · 3–6 Monate

LearnQuest
Kompetenzen, die Sie erwerben: Exploratory Data Analysis, Teradata SQL, JSON, Data Integration, Advanced Analytics, Analytics, Data Cleansing, Text Mining, Data Quality, Data Analysis, Customer Insights, Statistical Analysis, Data Manipulation, Application Programming Interface (API), Database Management, Natural Language Processing
Mittel · Kurs · 1–4 Wochen
University of Illinois Urbana-Champaign
Kompetenzen, die Sie erwerben: Finanzieller Handel, Portfolio-Verwaltung, Finanzielle Analyse, R (Software), Analytik, Investitionsmanagement, Finanzmarkt, R Programmierung, Trendanalyse, Risikoanalyse, Leistungsmessung, Marktdaten, Investitionen, Finanzielle Daten, Vorhersage, Portfolio-Risiko, Finanzielle Vorausschau, Leistungsmetrik, Zeitreihenanalyse und Vorhersage, Leistungsanalyse, Investment Management
Mittel · Kurs · 1–4 Wochen

Real Madrid Graduate School Universidad Europea
Kompetenzen, die Sie erwerben: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking
Anfänger · Kurs · 1–4 Wochen

Dartmouth College
Kompetenzen, die Sie erwerben: Digital Transformation, Predictive Modeling, Customer experience strategy (CX), Analytics, Predictive Analytics, Simulations, Simulation and Simulation Software, Advanced Analytics, Business Transformation, Scikit Learn (Machine Learning Library), Model Evaluation, Data-Driven Decision-Making, Operations Research, Internet Of Things, Model Training, Ethical Standards And Conduct, Cloud Computing, Data Ethics, Business Analytics, Process Optimization
Mittel · Spezialisierung · 3–6 Monate

LearnKartS
Kompetenzen, die Sie erwerben: Prompt Engineering, Blogs, Content Scheduling, Google Gemini, Email Automation, Email Marketing, Social Media Marketing, Google Ads, Content Optimization, Search Engine Optimization, Digital Marketing, ChatGPT, Digital Advertising, Content Marketing, Content Creation, Copywriting, Keyword Research, Lead Generation, Artificial Intelligence, Brand Strategy
Anfänger · Spezialisierung · 1–3 Monate

University of Minnesota
Kompetenzen, die Sie erwerben: Simulations, Operations Research, Simulation and Simulation Software, Sprint Planning, Advanced Analytics, Process Mapping, Process Optimization, Project Scoping, Project Planning, Solution Design, Needs Assessment, Business Analysis, Analytics, Model Optimization, Investment Management, Business Priorities, Goal Setting, Ideation
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Meta Ads Manager, Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Editing, Social Media Analytics, Social Media, Social Media Campaigns, Web Analytics, Marketing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Consumer Behaviour, Marketing Psychology, Advertising, Data Collection, Market Research, Customer Analysis, Marketing, Surveys, Customer Insights, Target Market, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Qualitative Research, Global Marketing, Research Methodologies, Persuasive Communication, Marketing Communications, Marketing Strategy and Techniques
Anfänger · Spezialisierung · 1–3 Monate

John Wiley & Sons
Kompetenzen, die Sie erwerben: Newsletters, Governance, Event Planning, Event Management, Public Relations, Branding, Brand Strategy, Philanthropy, Fundraising, Stakeholder Communications, Stakeholder Management, Digital Media Strategy, Storytelling, Marketing and Public Relations, Media and Communications, Organizational Effectiveness, Organizational Leadership, Marketing, Marketing Strategy and Techniques, Operations
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Promotional Strategies, Consumer Behaviour, Integrated Marketing Communications, Brand Marketing, Brand Strategy, Strategic Marketing, Branding, Marketing Communications, Marketing, Brand Management, Marketing Strategy and Techniques, Marketing Management, Marketing Psychology, Promotions and Campaigns, Target Market, Product Marketing, Customer Analysis, Brand Awareness, Product Promotion, Target Audience
Gemischt · Kurs · 1–4 Wochen