About this Course

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100% online
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Flexible deadlines
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Beginner Level
Approx. 21 hours to complete
English

Skills you will gain

Persuasive TechniquesAdoptionPublic HealthInnovationScaleability
Shareable Certificate
Earn a Certificate upon completion
100% online
Start instantly and learn at your own schedule.
Flexible deadlines
Reset deadlines in accordance to your schedule.
Beginner Level
Approx. 21 hours to complete
English

Offered by

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Imperial College London

Start working towards your Master's degree

This course is part of the 100% online Global Master of Public Health from Imperial College London. If you are admitted to the full program, your courses count towards your degree learning.

Syllabus - What you will learn from this course

Week
1

Week 1

8 hours to complete

HOW TO IDENTIFY A SUCCESSFUL INNOVATION

8 hours to complete
4 videos (Total 38 min), 10 readings, 2 quizzes
4 videos
Factors affecting adoption of an innovation5m
Robotic surgery: Interview with Hutan Ashrafian15m
The Brazilian Family Health Strategy: Interview with Antonio Ribas13m
10 readings
About Imperial College 5m
About the Global Health Innovations Team10m
How to be successful in this course?10m
Grading Policy10m
Glossary10m
Innovation features required for success10m
Two successful innovations? Brazil's Family Health Strategy and Robotic Surgery30m
Innovation Features and Scalability - Part I 45m
Innovation Features and Scalability - Part II45m
Comparing the two innovations - Community Health Workers and Robotic Surgery30m
1 practice exercise
Test your knowledge of features of innovations required for success30m
Week
2

Week 2

4 hours to complete

ORGANISATIONAL AND HUMAN FACTORS THAT AFFECT ADOPTION OF AN INNOVATION

4 hours to complete
2 videos (Total 8 min), 4 readings, 1 quiz
2 videos
Characteristics of people that affect the adoption of an innovation4m
4 readings
Surgical robots and community health workers in context30m
Organisational features that facilitate adoption of innovations30m
Human factors that contribute to the spread and non-spread of innovation - Part I1h
Human factors that contribute to the spread and non-spread of innovation - Part II1h
1 practice exercise
Test your knowledge on organisational and human factors that affect adoption of an innovation30m
Week
3

Week 3

6 hours to complete

COUNTRY OF ORIGIN AND HOW IT AFFECTS INNOVATION DIFFUSION

6 hours to complete
1 video (Total 22 min), 5 readings, 1 quiz
5 readings
Review these vignettes - part I 20m
How external cues can influence consumer behaviour30m
What are country of origin effects and why are they important?1h
Affective aspects of the country of origin effect1h
Normative aspects of the country of origin effect1h
1 practice exercise
Test your knowledge on country of origin effects30m
Week
4

Week 4

2 hours to complete

IDENTIFYING THE END USER AND SECURING ENGAGEMENT

2 hours to complete
3 videos (Total 12 min), 1 reading, 1 quiz
3 videos
How can engagement be secured - the case of the Arbutus drill4m
Why innovations fail: Interview with Prof James Barlow3m
1 reading
Who are these innovations for? - part II45m
1 practice exercise
Test your knowledge identifying the end user and securing engagement30m

Reviews

TOP REVIEWS FROM HEALTHCARE INNOVATION: WHAT DOES SUCCESS LOOK LIKE AND HOW TO ACHIEVE IT?

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About the Global Health Innovations Specialization

Global Health Innovations

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