This condensed survey course focuses on four key periods or themes from the history of design. Together we’ll trace the emergence of design as a recognized practice, why things look the way they do, and how designers approached specific design problems in their work.
Offered By
About this Course
Learner Career Outcomes
48%
40%
What you will learn
Learn about the history of graphic design
Understand the emergence of design as a recognized practice
Learn about graphic design radicalism in late 1950s to early 1970s
Make informed design choices
Skills you will gain
Learner Career Outcomes
48%
40%
Offered by

California Institute of the Arts
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Syllabus - What you will learn from this course
Early Mass Marketing
This week we are going to take a look at the effects of industrialization in the late 19th century, and how goods were produced, sold, and marketed.
The Bauhaus
This week, we'll look at how the work and teachings of The Bauhaus (1919-1933), and how design emerged as a recognized practice.
Modernism in America
Modernism in mid-century America through the eyes of four key designers.
Graphic Design Radicalism
Design practice in the late 1950s to early 1970s was new, radical and divergent. To show you just how varied it was, we’ll look at the work of four key players/movements.
Reviews
TOP REVIEWS FROM IDEAS FROM THE HISTORY OF GRAPHIC DESIGN
Its been a great course, many info and points that are fantastic in the learning or adding new knowledge always. I will always recommend this course for those who want to know more and learn design.
Loved it and all the examples the teachers put into it, as well as the organization and evolution of themes. Big thank you to the teacher ladies. I learned a lot and enjoyed the lessons very much.
I enjoyed this course--it gives a useful and broad overview of Graphic Design, discussing artists in historical contexts as well as unpacking some of the philosophies that informed their work.
Useful intro to the history of graphic design. The quizzes could have been more challenging though or involved doing more independent research on some of the graphic design periods discussed.
About the Graphic Design Specialization
Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio.

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