Real Madrid Graduate School Universidad Europea

The Future of Sports Media and Challenges Ahead

Real Madrid Graduate School Universidad Europea

The Future of Sports Media and Challenges Ahead

Marisa Sáenz

Instructor: Marisa Sáenz

Access provided by HKUST

Beginner level

Recommended experience

Flexible schedule
Learn at your own pace
Beginner level

Recommended experience

Flexible schedule
Learn at your own pace

What you'll learn

  • Analyze the future of revenue models and economic sustainability in sports media

  • Understand new audience patterns, gamification, and opportunities in women’s sports

  • Explore emerging technologies like AI, digital twins, and immersive experiences

Details to know

Shareable certificate

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Taught in English

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Build your subject-matter expertise

This course is part of the Revolution in Sports Media: Innovative Strategies Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
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