This course is designed for students of all backgrounds who have an interest in how firms are governed, the forces that have helped define modern management practice, and the outcomes of that practice not only for the firm itself, but also for the societies in which they operate. For students who are thinking of a career in management, it may also prove useful as a basic introduction to some of the conceptual vocabulary and ideas behind modern theories of management.
Using a wide disciplinary approach - from economics and history to social theory and even a smattering of biblical criticism - the course will invite students to consider several core management strategies and priorities from often unexpected perspectives in order to judge their success or failure. The key objective of the course is to bring into critical focus how we think about the function and culture of management, how managers understand their role within a firm, how they take decisions, set priorities and benchmark success and failure.
Topics include: the function of the firm; the role of incentive; the ways in which narrative forces shape decision making, and how market relationships define the managerial culture in ways that can lead to sub-optimal outcomes.
In Ancient Rome, merchant organisations very similar to modern firms were critical to capitalising key markets and to solving serious logistical problems to enable a vibrant trading network across the Mediterranean, including, critically, supplying the city of Rome itself with the food its citizens needed to survive. We will examine the Roman grain market and the organisations that operated within that market to ask: what, exactly, is a firm? What led to the firm's evolution? And what is the issue of agency that a firm inevitably entails?
What's included
6 videos3 readings5 assignments
Show info about module content
6 videos•Total 62 minutes
Before We Begin•13 minutes
Introduction•4 minutes
The Problem of Information•11 minutes
The Problem of Transaction Costs•8 minutes
Institutional Solutions and The Agency Dilemma•13 minutes
Supplemental (optional) Video - Class Discussion on the role of Freedmen•14 minutes
3 readings•Total 80 minutes
Syllabus & Readings•10 minutes
Grading and Logistics•10 minutes
Reading & Study Questions•60 minutes
5 assignments•Total 70 minutes
Introduction•10 minutes
The Problem of Information•10 minutes
The Problem of Transaction Costs•10 minutes
Agency & Agency Costs•10 minutes
One: The Lessons from Rome Part I•30 minutes
The Lessons from Rome Part II
Module 2•3 hours to complete
Module details
This lecture expands upon the first discussion, drawing from the insights gained about firm organisation in the Ancient world to ask about the effectiveness of the Forced Distribution Ranking Scheme (also known as "stack and rank", "up and out", etc...) to evaluate and promote or terminate employees, widely used by many of today's leading corporations.
What's included
4 videos1 reading4 assignments
Show info about module content
4 videos•Total 46 minutes
The Value of Monitoring•13 minutes
Some Drawbacks •12 minutes
Weighing the Method•10 minutes
Concluding Lessons from the Roman Grain Market •11 minutes
1 reading•Total 60 minutes
Reading & Study Questions•60 minutes
4 assignments•Total 60 minutes
The Value of Monitoring•10 minutes
Drawbacks to Competitive Evaluation Schemes•10 minutes
Weighing the Method•10 minutes
Two: The Lessons from Rome Part II•30 minutes
What is Innovation?
Module 3•3 hours to complete
Module details
We live in the innovation economy. Firms have chief innovation officers. Innovation is, so we are told, the key to securing the future. And there are quite literally millions of books on the subject of innovation. So, what does it mean? And is it a useful idea for management? We'll consider both questions.
What do Hollywood movies, the Synoptic gospels, housing bubbles, Alan Greenspan's monetary policy, and the world's worst merger have in common? This week's lecture will develop a reading of narrative in order to explore a common pitfall that affects many managerial decisions.
What's included
9 videos1 reading2 assignments
Show info about module content
9 videos•Total 95 minutes
Examples of Commonplace Narratives •13 minutes
Towards a Metacritical Concept of Narrative •13 minutes
Home-Buying as An Investment •10 minutes
Irrationality in The Marketplace •10 minutes
Context Analysis •9 minutes
The Behavior of Market Actors •10 minutes
A Cognitively Dissonant Market?•13 minutes
Why Didn't The Federal Reserve Act? •9 minutes
Narrative Structures and Managerial Decisions: Concluding Remarks •8 minutes
Perhaps the most important lecture of the course. Almost all publicly traded firms are beholden, either explicitly or implicitly, to the principle of creating shareholder value. This week, we look at the history of this idea, how it has become widespread as a principle of corporate governance and how it has changed fundamentally the nature of the firm over the last 40 years. We will look at who the shareholders are, where their interests lie and what they have gained from this development. We will consider the wider and long-term consequences both for the firm and society. And we will ask - is this the kind of capitalism we really want?
What's included
6 videos1 reading1 assignment
Show info about module content
6 videos•Total 66 minutes
Shareholder Value: Origins I •12 minutes
Shareholder Value: Origins II •8 minutes
Regulatory and Market Changes •6 minutes
Shareholder-centric Strategy •11 minutes
Who is The Shareholder?•16 minutes
Conclusion •11 minutes
1 reading•Total 60 minutes
Reading & Study Questions•60 minutes
1 assignment•Total 12 minutes
Five: Is Shareholder Value a Good Idea?•12 minutes
Case Studies
Module 6•3 hours to complete
Module details
We look at the examples of two companies whose experiences encapsulate many of the core ideas of the course. The first is Apple, which, in the context of reporting their quarterly earnings in the Spring of 2013, committed an unprecedented amount of its capital reserves to a share repurchase scheme and dividend increase. We will look at the motivation and logic for this move. The second is Nokia (which has subsequently sold off its mobile phone business to Microsoft). We will look at how the company rose - and then dramatically fell - from its position as market leader in mobile communications.
What's included
7 videos1 reading2 assignments
Show info about module content
7 videos•Total 87 minutes
Case Studies: Apple •18 minutes
The Rise and Fall of Nokia I •9 minutes
The Rise and Fall of Nokia II •17 minutes
Assessing Nokia's Strategy •13 minutes
Explaining Nokia's Decline •14 minutes
Conclusions •5 minutes
Now It's All Over•11 minutes
1 reading•Total 10 minutes
Reading•10 minutes
2 assignments•Total 60 minutes
Six: Case Studies•30 minutes
FINAL EXAM•30 minutes
Instructor
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IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being.
Regularly featured among the top business schools in the world, IE Business School has an urban campus in Madrid and a faculty of more than 400 professors who teach students from approximately 90 countries in its undergraduate and master programs. IE uses innovative online, face-to-face, and blended learning formats, including the IE Communities Platform where knowledge and experiences are exchanged with over 50,000 IE graduates that currently hold management positions in more than 100 countries worldwide.
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E
EG
5·
Reviewed on Jan 28, 2017
Superb Professor!!! Best intelectual time I ah in a while.Very refreshing to have a critical point of view that adresses some of the actual business paradigms.Light and clarity needed in Business Ed.
L
LD
5·
Reviewed on Aug 9, 2016
A fresh and intelligent course that really fosters critical reasoning about management principles and practices.
K
KC
5·
Reviewed on Mar 21, 2016
Applied management analysis, demonstrably relevant, with great case study examples presented with enthusiasm and interest.
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