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CRM Courses

CRM courses can help you learn customer segmentation, sales pipeline management, data analysis, and effective communication strategies. You can build skills in relationship building, customer retention techniques, and leveraging feedback to enhance service offerings. Many courses introduce tools like Salesforce, HubSpot, and Zoho, showing how to use these platforms for tracking customer interactions, automating marketing efforts, and analyzing sales performance.

Popular CRM Courses and Certifications


  • V

    Vanderbilt University

    Agentic AI and AI Agents: A Primer for Leaders

    Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Workflows, Workflow Management, AI Enablement, Agentic systems, Artificial Intelligence, Business Process Automation, Email Automation, Generative AI, AI literacy, Automation, Prompt Engineering, Decision Intelligence, Tool Calling, Emerging Technologies

    ★ 4.7 (1.3K) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    B2B Sales Negotiation: Leveraging AI

    Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Stakeholder Communications, Persuasive Communication, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management

    Intermediate · Professional Certificate · 3 - 6 Months

  • F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, R (Software), Data Mining, Data-Driven Decision-Making, Sales Pipelines, Predictive Analytics, Machine Learning Methods, Data Visualization, Data Strategy, Customer Relationship Management (CRM) Software, Customer Analysis, Sales Management, Data Engineering, Customer Engagement, Predictive Modeling, Data Visualization Software, Plot (Graphics), Statistical Visualization

    ★ 4.4 (105) · Beginner · Specialization · 1 - 3 Months

  • E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Case Studies, Brand Loyalty, Customer Relationship Building, Customer experience improvement, Customer Analysis, Customer Retention, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Auditing, Market Analysis

    ★ 4.5 (19) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Market Analysis, Sales Process, Market Intelligence, Closing (Sales), Customer Relationship Management (CRM) Software, Competitive Intelligence, Customer Relationship Management, Negotiation

    ★ 4.5 (126) · Intermediate · Course · 1 - 4 Weeks

  • H

    HubSpot Academy

    Strategic Customer Relationship Management & Sales Technique

    Skills you'll gain: Sales Presentation, Sales Enablement, Data Visualization, Sales Presentations, Sales Management, Prospecting and Qualification, Persona Development, HubSpot CRM, Sales Training, Sales Strategy, Sales Process, Sales Development, Lead Generation, Employee Onboarding, Sales Operations, Sales, Dashboard, Customer Success Management, Business Reporting, Content Marketing

    ★ 3.7 (21) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Crea tu primer embudo de conversión y CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Revenue Management, Sales Strategy, Customer Communications Management, Conversion Funnel Analysis

    ★ 4.4 (11) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Sales Management, Campaign Management, Customer Relationship Management, Management Reporting, Team Management, Team Oriented, Marketing Automation, Customer Data Management, User Accounts, Marketing

    ★ 4 (6) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Advanced Email Marketing Techniques

    Skills you'll gain: Email Marketing, Email Automation, General Data Protection Regulation (GDPR), A/B Testing, Copywriting, Marketing Automation, Campaign Management, Gmail, Compliance Auditing, Data-Driven Marketing, Content Optimization, Regulation and Legal Compliance, Target Audience, Auditing, Compliance Management, Customer Relationship Management (CRM) Software, Marketing Strategy and Techniques, Marketing Planning, Market Analysis, Data Analysis

    Beginner · Course · 1 - 3 Months

  • S

    Salesforce

    Reports, Dashboards, and Customer Success in Salesforce

    Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Sales Operations, Service Management, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Support, Data Visualization, Customer Support, Sales Management, Customer and Client Support, Customer Service, Inside Sales, Data Storytelling, Performance Reporting, Business Reporting, Data-Driven Decision-Making

    ★ 4.7 (275) · Beginner · Course · 1 - 4 Weeks

  • S

    Salesforce

    Resumen de ventas y CRM

    Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales, Sales Development, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Data Quality, Business-To-Consumer

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Professional Sales Mastery

    Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Agentic Workflows, Sales, Responsible AI, Sales Prospecting, Sales Operations, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement

    ★ 4.6 (399) · Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular crm courses

  • Agentic AI and AI Agents: A Primer for Leaders: Vanderbilt University
  • B2B Sales Negotiation: Leveraging AI: Coursera
  • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração
  • CRM Strategies: Analyze, Design & Implement: EDUCBA
  • B2B and Territory Sales Strategies and Techniques: Coursera
  • Strategic Customer Relationship Management & Sales Technique: HubSpot Academy
  • Crea tu primer embudo de conversión y CRM con HubSpot: Coursera
  • Introduction au CRM avec HubSpot: Coursera
  • Advanced Email Marketing Techniques: Coursera
  • Reports, Dashboards, and Customer Success in Salesforce: Salesforce

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