Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Target Audience, Advertising Campaigns, Advertising, Digital Advertising, Budget Management, Paid media, Social Media Campaigns, Content Creation, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Pipelines, Real Time Data, Data Lakes, Data Processing, Dashboard, Data Warehousing, Tensorflow, Data Preprocessing, Apache Spark, Big Data, Data Infrastructure, Cloud Storage, Data Storage, Query Languages, Scripting Languages, PySpark, Extract, Transform, Load
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Collection, Model Deployment, Data Ethics, MLOps (Machine Learning Operations), Feature Engineering, Data Cleansing, Responsible AI, Applied Machine Learning, Data Analysis, Solution Design, Statistical Analysis, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Predictive Modeling, Application Deployment, Generative AI, Data Preprocessing, Cloud Deployment
Intermediate · Course · 1 - 3 Months
University of Glasgow
Skills you'll gain: Computational Thinking, JSON, Application Deployment, Data Structures, Javascript, Application Development, HTML and CSS, Data Analysis, Code Review, Software Development, Data Visualization Software, Web Development, Web Applications, Scripting, Prototyping, Data Processing, Programming Principles, Unsupervised Learning, Front-End Web Development, Computer Programming
Beginner · Specialization · 3 - 6 Months

Skillshare
Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Tidyverse (R Package), Data Import/Export, R Programming, Data Manipulation, Data Analysis, Ggplot2, Relational Databases, Data Transformation, Data Cleansing, Data Structures, Programming Principles
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Supervised Learning, Tensorflow, Image Analysis, Applied Machine Learning, Artificial Neural Networks, Scikit Learn (Machine Learning Library), Python Programming, Convolutional Neural Networks, Machine Learning, Deep Learning, Unstructured Data, NumPy, Classification Algorithms, Matplotlib, Natural Language Processing, Text Mining, Pandas (Python Package), Regression Analysis, Model Evaluation
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Plotly, Plot (Graphics), Data Visualization, Statistical Visualization, Box Plots, Scatter Plots, Interactive Data Visualization, Data Visualization Software, Histogram, Statistical Analysis, Data Analysis, Probability
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Power BI, Statistical Reporting, Data Visualization Software, Dashboard, Pivot Tables And Charts, Microsoft Excel, Key Performance Indicators (KPIs), Data Manipulation, Business Intelligence, Cloud Services, Role-Based Access Control (RBAC), Data Integration, Data Security, Data Cleansing, Software Installation
Intermediate · Course · 3 - 6 Months

Packt
Skills you'll gain: Data Cleansing, Data Manipulation, Advanced Analytics, Applied Machine Learning, Data Wrangling, Fraud detection, Data Transformation, Predictive Modeling, Machine Learning, Data Pipelines, Data Preprocessing, Feature Engineering, Sampling (Statistics), Data Integration, Model Evaluation, Workflow Management, Complex Problem Solving
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Payment Processing, Order Fulfillment, Order Processing, Product Knowledge, E-Commerce, Selling Techniques, Social Media, Marketing, Shipping and Receiving, Company, Product, and Service Knowledge, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Overcoming Objections, Sales Process, Closing (Sales), Value Propositions, Active Listening, Selling Techniques, Sales Presentation, Prospecting and Qualification, Digital Transformation, Business Communication, Sales, Technical Sales, Data Centers, Inside Sales, Customer Relationship Building, Market Research, Sales Strategy, Customer Insights, Customer Analysis, Outside Sales
Beginner · Specialization · 1 - 3 Months