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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    LearnKartS

    Salesforce Fundamentals and Setup

    Skills you'll gain: Salesforce, Salesforce Development, Data Import/Export, Customer Relationship Management, Data Maintenance, Customer Relationship Management (CRM) Software, Data Management, Dashboard, System Configuration, Workflow Management, Data Validation, Research Reports, Cloud Computing, Business Process Automation, Data Integrity, User Accounts, Data Modeling, Administration, Role-Based Access Control (RBAC), Data Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Strategic Planning, Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Prioritization, Strategic Decision-Making, Organizational Strategy, Performance Measurement, Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Communication Principles for Leaders

    Skills you'll gain: Communication Planning, Stakeholder Engagement, Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Stakeholder Management, Communication, Interpersonal Communications, Communication Strategies, Public Relations, Leadership, Media Relations, Discussion Facilitation, Business Leadership, Influencing, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
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    Amazon Web Services

    AWS Generative AI Essentials

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, Prompt Patterns, Model Context Protocol, AI Security, AI Workflows, AI Orchestration, AI Integrations, Generative AI Agents, Generative AI, Vibe coding, Secure Coding, LLM Application, Agentic systems, Amazon Web Services

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Dynamic Dashboards with Tableau: Advanced Sales Analysis

    Skills you'll gain: Dashboard, Dashboard Creation, Data Visualization, Interactive Data Visualization, Data Presentation, Tableau Software, Data Visualization Software, Exploratory Data Analysis, Business Intelligence, Data Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
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    Johns Hopkins University

    Investigating Epidemics like COVID-19: An Analyst's Guide

    Skills you'll gain: Epidemiology, Health Disparities, Spatial Data Analysis, Data Visualization, Data Presentation, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, Geospatial Information and Technology, Geospatial Mapping, Analytics, Statistical Analysis, Exploratory Data Analysis, Anomaly Detection, Infectious Diseases, Risk Analysis, Statistical Methods, Microsoft Excel

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    R Programming and Tidyverse Capstone Project

    Skills you'll gain: R Programming, Rmarkdown, R (Software), Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Plot (Graphics), Statistical Visualization, Data Analysis, Statistical Reporting, Data Visualization Software, Data Presentation, Data Science, Data Manipulation, Statistical Analysis, Data Wrangling, Data Cleansing, Data Integration, Communication

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Skillshare

    AI Video Avatars: Launch Your Automated Social Media Machine

    Skills you'll gain: AI powered creativity, Animations, ChatGPT, Video Production, Generative AI, Education Software and Technology, Content Creation, Blogs, Scripting, AI Workflows, Media Production

    3.1
    Rating, 3.1 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    IA en la participación de los aficionados

    Skills you'll gain: Content Management, AI Personalization, Loyalty Programs, Predictive Analytics, Customer Engagement, Digital Media Strategy, Augmented Reality, Marketing Analytics, Revenue Management, Forecasting, Data-Driven Decision-Making, Marketing Strategy and Techniques, Brand Marketing, Artificial Intelligence, Media Strategy, Media Relations, Digital Transformation, Customer Communications Management, Emerging Technologies, Price Negotiation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    Pontificia Universidad Católica del Perú

    Fundamentos de analítica de datos educativos

    Skills you'll gain: Data Collection, Data Ethics, Data-Driven Decision-Making, Data Visualization, Data Literacy, Higher Education, Data Strategy, Education Software and Technology, Interactive Data Visualization, Data Presentation, Data Analysis Software, Analytical Skills, Analytics, Looker (Software), Data Analysis, Responsible AI, Data Management, Data Governance, Information Privacy, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
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    Fundação Instituto de Administração

    Construção de Relacionamentos em Vendas Orientada a Dados

    Skills you'll gain: Sales Strategy, Sales, Customer Analysis, AI Personalization, Marketing Analytics, Product Assortment, Regression Analysis, Cross Selling, Personalized Service, Revenue Forecasting, Data Analysis, Predictive Analytics, Revenue Management, Predictive Modeling, Business Modeling, Statistical Analysis, Business Metrics, Model Evaluation, Applied Machine Learning, Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Data Visualization using Plotnine and ggplot

    Skills you'll gain: Exploratory Data Analysis, Box Plots, Plot (Graphics), Data Visualization, Ggplot2, Data Visualization Software, Statistical Visualization, Scatter Plots, Histogram, Data Analysis, Graphing, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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