• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • E

    EDUCBA

    Analyze & Build Dashboards Using Excel Pivot Tables

    Skills you'll gain: Data Visualization, Dashboard Creation, Spreadsheet Software, Performance Reporting, Business Analytics, Business Reporting, Data Preprocessing

    ★ 5 (7) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Empathic AI Communication and Analysis

    Skills you'll gain: De-escalation Techniques, Interpersonal Communications, Anthropic Claude, Empathy, Organizational Development, Customer Complaint Resolution, AI literacy, Quality Assessment, Emotional Intelligence, Knowledge Transfer, Active Listening, ChatGPT, Communication, Customer Analysis, Customer and Client Support, Quality Improvement, Customer Support, Content Performance Analysis, Independent Thinking, Customer Communications Management

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Science and Technology of China

    《MBA论文写作指导》

    Skills you'll gain: Design Research, Business Research, Writing, Market Analysis, Research Reports, Report Writing, Writing and Editing, Proposal Writing, Business Writing, Proofreading, Editing, Business Analysis, Presentations

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Powering Up Your Power BI Skills

    Skills you'll gain: Data Analysis Expressions (DAX), Customer Insights, Power BI, Customer Analysis, Dashboard, Data Modeling, Dashboard Creation, Data Transformation, Data Import/Export, Interactive Data Visualization, Business Intelligence, Time Series Analysis and Forecasting, Data Cleansing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Aprende a administrar contenido en Facebook Creator Studio

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media Analytics, Social Media Content, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Content Strategy, Content Marketing, Dashboard, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • I

    Illinois Tech

    Bayesian Computational Statistics

    Skills you'll gain: Bayesian Statistics, Data Analysis, Statistical Inference, Regression Analysis, Statistical Methods, Statistical Analysis, Statistical Modeling, Statistical Programming, Statistical Software, Sampling (Statistics), R (Software), Numerical Analysis, Markov Model, Logistic Regression, Probability, Simulations, Model Evaluation, Probability Distribution

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Modern Data Architecture & Lakehouse Engineering

    Skills you'll gain: Data Lakes, Data Pipelines, Data Integration, Apache Airflow, Performance Tuning, Data Security, Data Architecture, Data Transformation, Apache Spark, Disaster Recovery, Data Warehousing, Cloud Infrastructure, SQL, Infrastructure as Code (IaC), Database Architecture and Administration, PySpark, Terraform, Extract, Transform, Load, Cloud Computing, Data Governance

    Intermediate · Specialization · 3 - 6 Months

  • G

    Google Cloud

    ETL Processing on Google Cloud Using Dataflow and BigQuery

    Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Cloud Storage

    ★ 4.5 (14) · Intermediate · Project · Less Than 2 Hours

  • U

    Universidade de São Paulo

    Redes Ecológicas

    Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Scientific Visualization, Network Model, Graphing, Graph Theory, Exploratory Data Analysis, Environmental Science, R (Software), Data Analysis, R Programming, Data Science, Data Processing

    ★ 5 (37) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Основы бизнес-стратегии

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Competitive Intelligence, Market Analysis, Market Intelligence, Analysis, Decision Making, Market Dynamics, Value Propositions, Communication

    ★ 4.7 (18) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Automate AI Lead Nurturing & CLV Analysis

    Skills you'll gain: Data-Driven Marketing, Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Email Marketing, Data-Driven Decision-Making, Customer Insights, Customer Retention, Data Storytelling, Data Literacy, Conversion Funnel Analysis, AI Personalization, Analytics, Case Studies, Advanced Analytics, Financial Forecasting, Revenue Forecasting

    Beginner · Course · 1 - 4 Weeks

  • U

    University of London

    Data Science Project Capstone: Predicting Bicycle Rental

    Skills you'll gain: Correlation Analysis, Predictive Modeling, Data Collection, Regression Analysis, Data Science, Forecasting, Data Analysis, Statistical Modeling, Data Preprocessing

    ★ 4.5 (22) · Beginner · Course · 1 - 4 Weeks

1…319320321…490

In summary, here are 10 of our most popular customer analytics courses

  • Analyze & Build Dashboards Using Excel Pivot Tables: EDUCBA
  • Empathic AI Communication and Analysis: Coursera
  • 《MBA论文写作指导》: University of Science and Technology of China
  • Powering Up Your Power BI Skills: Packt
  • Aprende a administrar contenido en Facebook Creator Studio: Coursera
  • Bayesian Computational Statistics: Illinois Tech
  • Modern Data Architecture & Lakehouse Engineering: Coursera
  • ETL Processing on Google Cloud Using Dataflow and BigQuery: Google Cloud
  • Redes Ecológicas: Universidade de São Paulo
  • Основы бизнес-стратегии: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok