• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Model

Business Model Courses

Business model courses can help you learn value proposition design, revenue streams, customer segmentation, and competitive analysis. You can build skills in crafting business strategies, financial forecasting, and operational planning. Many courses introduce tools like the Business Model Canvas and SWOT analysis, which can aid in visualizing and refining your business ideas. You'll also explore methods for testing assumptions and iterating on your models to ensure they align with market needs.

Popular Business Model Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    El plan de marketing

    Skills you'll gain: Marketing Planning, Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Business Planning, Product Planning, Marketing, Marketing Management, Customer Retention, Branding, Communication Planning, Marketing Communications, Brand Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    162 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    B

    Birla Institute of Technology & Science, Pilani

    Introduction to Economics

    Skills you'll gain: Financial Systems, Economics, Supply And Demand, Capital Markets, Financial Market, Consumer Behaviour, Market Dynamics, Financial Policy, General Finance, Economic Development, Business Economics, Market Data, Socioeconomics, Labor Law, Fiscal Management, Social Sciences, Market Analysis, Resource Allocation, Public Policies, Decision Making

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Leeds

    Leadership and Change Management for Sustainability Success

    Skills you'll gain: Change Management, Strategic Leadership, Organizational Change, Leadership and Management, Leadership Studies, Business Leadership, Business Transformation, Organizational Leadership, Leadership Development, Leadership, Influencing, Corporate Sustainability, Communication Planning, Sustainable Business, Adaptability, Communication, Communication Strategies, Employee Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Advanced Tools for Digital Marketing Analytics

    Skills you'll gain: Marketing Automation, Digital Marketing Tools, Marketing Analytics, Data-Driven Marketing, Digital Marketing, MarTech, Predictive Analytics, Digital Marketing Campaigns, Advanced Analytics, Predictive Modeling, AI Personalization, Marketing Channel, Data Analysis, Natural Language Processing, Data Ethics, Artificial Intelligence, Ethical Standards And Conduct, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Research & Analysis

    Skills you'll gain: Business Research, AI literacy, Market Research, Analytical Skills, Business Intelligence, Decision Intelligence, Market Analysis, Trend Analysis, Market Intelligence, Data Analysis, Forecasting, AI Integrations

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    What is Technology Entrepreneurship and Innovation?

    Skills you'll gain: Entrepreneurship, Commercialization, Innovation, Presentations, Proposal Development, Market Opportunities, Technology Strategies, Product Development, Solution Design, Customer Insights, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Copilot for Sales

    Skills you'll gain: Microsoft Copilot, Sales Enablement, Customer Engagement, Taking Meeting Minutes, Customer Relationship Building, Productivity Software, Meeting Facilitation, Generative AI Agents, AI Personalization, Email Automation, General Sales Practices, Business Correspondence, AI Enablement, AI Integrations, Proposal Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create a Targeted Ad With Facebook Audience Insights

    Skills you'll gain: Target Audience, Facebook, Target Market, Advertising Campaigns, Advertising Sales, Advertising, Online Advertising, Marketing, Social Media, Customer Data Management, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    59 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: New
    New
    G

    Google Cloud

    Principes de base pour les utilisateurs Snowflake

    Skills you'll gain: Query Languages, SQL, Data Architecture, Database Architecture and Administration, Performance Tuning, Data Warehousing, Google Cloud Platform, Data Import/Export, Database Design, Identity and Access Management, Data Modeling, Role-Based Access Control (RBAC), Real Time Data

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Data Applications and Integration

    Skills you'll gain: Web Scraping, Rmarkdown, R (Software), Leaflet (Software), R Programming, Interactive Data Visualization, Cloud Storage, Microsoft Azure, Data Ethics, Data Integration, Data Collection, Data Pipelines, Data Engineering, Big Data, Data Migration, Data Warehousing, Data Transformation, Data Modeling, Data Security, Database Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Assertiveness Skills

    Skills you'll gain: Assertiveness, Empowerment, Oral Expression, Professional Development, Workplace Bullying Intervention, Verbal Communication Skills, Communication, Tactfulness, Communication Strategies, Leadership, Leadership Development, De-escalation Techniques, Rapport Building, Conflict Management, Empathy, Composure, Behavioral Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Google Ads Mastery : Create & Optimize Winning Campaigns

    Skills you'll gain: Google Ads, Bidding, Advertising Campaigns, Digital Marketing Campaigns, Pay Per Click Advertising, Search Engine Marketing, Data-Driven Marketing, Digital Advertising, Online Advertising, Contextual Advertising, Performance marketing, Campaign Management, Advertising, Keyword Research, Conversion Funnel Analysis, Budget Management, Target Audience

    Beginner · Course · 1 - 3 Months

1…359360361…834

In summary, here are 10 of our most popular business model courses

  • El plan de marketing: IE Business School
  • Introduction to Economics: Birla Institute of Technology & Science, Pilani
  • Leadership and Change Management for Sustainability Success: University of Leeds
  • Advanced Tools for Digital Marketing Analytics: Unilever
  • AI for Research & Analysis: AI CERTs
  • What is Technology Entrepreneurship and Innovation?: Arizona State University
  • Copilot for Sales: Microsoft
  • Create a Targeted Ad With Facebook Audience Insights: Coursera
  • Principes de base pour les utilisateurs Snowflake: Google Cloud
  • Advanced Data Applications and Integration: Microsoft

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok