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PPC Advertising Courses

PPC advertising courses can help you learn keyword research, ad copywriting, campaign optimization, and performance tracking. You can build skills in budget management, audience targeting, and A/B testing to refine your strategies. Many courses introduce tools like Google Ads and Bing Ads, along with analytics platforms, to help you implement effective campaigns and measure their success.


Popular PPC Advertising Courses and Certifications


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    Illinois Tech

    Social Media Marketing Analytics

    Skills you'll gain: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Marketing Effectiveness, Earned Media, Social Media, Analytics, Marketing Strategies, Owned Media, Digital Advertising, Online Advertising, Performance Measurement, Mobile Banking, Customer Data Management, Data-Driven Decision-Making, Data Ethics, Key Performance Indicators (KPIs)

    Intermediate · Course · 1 - 3 Months

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    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Marketing Automation, Online Advertising, AI Enablement, Marketing Analytics, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

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    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Content Strategy, AI Enablement, Stakeholder Analysis, Technology Strategies, Teamwork, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of California, Davis

    Secrets to Content that Engages and Converts

    Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Driving engagement, Email Marketing, Brand Management, Marketing, Advertising Campaigns, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    C

    Coursera

    Brand Awareness Using Digital Brand Activation

    Skills you'll gain: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    15 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Skillshare

    Name Your Brand & Design a Strong Logo with ChatGPT + Canva

    Skills you'll gain: Canva (Software), Logo Design, Prompt Engineering, Brainstorming, Brand Strategy, Branding, Graphic and Visual Design, ChatGPT, Color Theory, Target Audience, Creativity, Typography

    4.2
    Rating, 4.2 out of 5 stars
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    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Sustainable Marketing and Consumer Trends

    Skills you'll gain: Sustainable Business, Market Dynamics, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Marketing Communications, Brand Marketing, Sustainable Systems, Branding, Advertising, Drive Engagement, Customer Engagement, Emerging Technologies, Stakeholder Engagement, Market Opportunities, Regulatory Compliance, Environmental Regulations, Digital Marketing, Engineering Management, Ethical Standards And Conduct

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get Started with HubSpot

    Skills you'll gain: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service

    4.4
    Rating, 4.4 out of 5 stars
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    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Coursera

    Create Digital Products with Visme

    Skills you'll gain: Logo Design, Marketing Design, Digital Design, Creative Design, Graphic Design, Marketing Materials, Design, Organizational Skills, Marketing, Data Sharing, Marketing Strategies, User Accounts, Advertising

    3.9
    Rating, 3.9 out of 5 stars
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    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    U

    Universidades Anáhuac

    Marketing Digital: Desde SEO hasta Analítica de Datos

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
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    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Real Madrid Graduate School Universidad Europea

    Revolution in Sports Media: Innovative Strategies

    Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create social media content with Prezi

    Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design

    4.1
    Rating, 4.1 out of 5 stars
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    42 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular ppc advertising courses

  • Social Media Marketing Analytics: Illinois Tech
  • Marketing in the Age of AI: University of Maryland, College Park
  • Strategic Public Relations Planning: Starweaver
  • Secrets to Content that Engages and Converts: University of California, Davis
  • Brand Awareness Using Digital Brand Activation: Coursera
  • Name Your Brand & Design a Strong Logo with ChatGPT + Canva: Skillshare
  • Sustainable Marketing and Consumer Trends: University of Colorado Boulder
  • Get Started with HubSpot: Coursera
  • Create Digital Products with Visme: Coursera
  • Marketing Digital: Desde SEO hasta Analítica de Datos: Universidades Anáhuac

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