Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: AWS Kinesis, Amazon Web Services, Real Time Data, Extract, Transform, Load, Data Processing, Dashboard, Full-Stack Web Development, Mobile Development Tools, Event-Driven Programming, Business Intelligence, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Descriptive Analytics, Analytics, Dashboard, Data Analysis, Exploratory Data Analysis, Amazon Web Services, Data-Driven Decision-Making, Data Visualization, Cloud Security, Amazon S3, Cloud Computing
Beginner · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation
Beginner · Specialization · 3 - 6 Months

Yonsei University
Skills you'll gain: Text Mining, Data Preprocessing, Natural Language Processing, Classification Algorithms, Data Analysis, Java, Unsupervised Learning, Machine Learning Methods, Supervised Learning
Intermediate · Course · 1 - 3 Months

Emory University
Skills you'll gain: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection
Beginner · Course · 1 - 3 Months

Skills you'll gain: AWS Kinesis, Apache Kafka, Amazon Redshift, Data Lakes, Real Time Data, Data Management, Apache Hive, Apache Spark, Amazon S3, Data Pipelines, Data Processing, Big Data, Apache Hadoop, AWS Identity and Access Management (IAM), Query Languages, Serverless Computing, Scalability
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Analytics, Data Analysis, Business Intelligence, Analytical Skills, Big Data, Asset Management, Business Analysis, Advanced Analytics, Feasibility Studies, Business Modeling, Data-Driven Decision-Making, Trend Analysis, Intellectual Property, Data Quality, Information Management, Network Model, Data Strategy, Data Literacy, Digital Assets
Build toward a degree
Beginner · Specialization · 1 - 3 Months

The State University of New York
Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, Brand Management, Marketing, LinkedIn, Self-Awareness, Peer Review, Professional Networking, Public Relations, Constructive Feedback
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Online Advertising, Marketing Analytics, Advertising Campaigns, Digital Advertising, Performance marketing, Campaign Management, Marketing Budgets, Data Analysis, Digital Marketing, Data Presentation, A/B Testing, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Case Studies, Marketing Planning, Product Marketing, Market Research, Marketing, Market Analysis, Marketing Management, Product Strategy, Marketing Strategy and Techniques, Integrated Marketing Communications, Business Planning, Hospitality Management, Plan Execution, Marketing Communications, Customer Analysis, Consumer Behaviour, Hotels and Accommodations, Competitive Analysis, Return On Investment
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Data Literacy, Tableau Software, Data Presentation, Data Visualization Software, Excel Macros, Analytics, Accounting and Finance Software, Analytical Skills, Pivot Tables And Charts, Accounting Systems, Business Analytics, Microsoft Excel, Data Collection, Data-Driven Decision-Making, Excel Formulas, Data Analysis, Scatter Plots, Predictive Analytics, Data Architecture
Build toward a degree
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Performance marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising
Beginner · Specialization · 1 - 3 Months