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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Finance for Managers

    Skills you'll gain: Financial Management, Financial Acumen, Cash Management, Financial Data, Management Accounting, Finance, Profit and Loss (P&L) Management, Business Metrics, Analysis, Business Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Demand management: Breaking down today’s commercial silos

    Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Hotels and Accommodations, Demand Generation, Hotel Operations, Asset Management, Marketing, Revenue Forecasting, Revenue Cycle Management, Marketing Channel, Forecasting, Business Valuation, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    375 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    J

    John Wiley & Sons

    AI for Business, Creativity, and Development

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Hospitality Management, Planning, Budget Management, Operations Management, Coordinating, Budgeting, Vendor Management, Coordination, Plan Execution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    286 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Statistics Foundations

    Skills you'll gain: Bayesian Statistics, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Inference, Statistical Software, Sampling (Statistics), Data Modeling, Statistics, Probability & Statistics, Statistical Analysis, Statistical Methods, Statistical Modeling, Marketing Analytics, Tableau Software, Data Analysis, Spreadsheet Software, Analytics, Descriptive Analytics, Time Series Analysis and Forecasting, Regression Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    398 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Content Creation for TikTok, YouTube, Instagram, Facebook

    Skills you'll gain: TikTok, Visual Storytelling, Video Production, Content Performance Analysis, Photo/Video Production and Technology, Content Creation, Content Scheduling, Web Analytics and SEO, Social Media Marketing, Social Media Content, Video Editing, Driving engagement, Social Media, Search Engine Optimization, Photography, Videography, Media Production, Social Media Campaigns, Social Media Management, Content Marketing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    44 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    UNSW Sydney (The University of New South Wales)

    Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

    Skills you'll gain: Storytelling, Experience Design, Game Design, User Experience, User Experience Design, Ideation, Driving engagement, Content Creation, Storyboarding, Multimedia, Visual Storytelling, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Virtual Reality, Design Strategies, Human Centered Design, Emerging Technologies, Qualitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    964 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Customer Relationship Management (CRM) Software, Marketing Operations, Personalized Campaigns, Data Ethics, Generative AI

    4.4
    Rating, 4.4 out of 5 stars
    ·
    85 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Business

    Skills you'll gain: International Finance, Transportation, Supply Chain, and Logistics, Transportation Operations, Financial Systems, Staff Management, People Management, Cultural Diversity, Cultural Responsiveness, Tax, Team Management, Purchasing, Cultural Sensitivity, Commercial Laws, Ethical Standards And Conduct, Logistics Management, General Finance, Supply Chain Management, Risk Management, Risk Mitigation, Corporate Sustainability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    552 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Brand Management, Diversity Marketing, Marketing, Marketing Management, Branding, Global Marketing, Strategic Marketing, Business-To-Consumer, Business Marketing, Digital Media Strategy, Market Dynamics, Brand Strategy, Brand Loyalty, Brand Awareness, Brand Marketing, Customer Analysis, Digital Brand Strategy, Digital Advertising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    316 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Improving Customer Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Engagement, Customer Relationship Building, Customer Service, Customer Advocacy, Consumer Behaviour, User Feedback, Marketing Strategies, Service Improvement, Marketing Strategy and Techniques

    4.6
    Rating, 4.6 out of 5 stars
    ·
    83 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Proposal Writing, Research Reports, Research Methodologies, Business Research, Marketing Management, Marketing, Surveys, Report Writing, Research, Qualitative Research, Data Analysis, Focus Group, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Finance for Managers: IESE Business School
  • Demand management: Breaking down today’s commercial silos: ESSEC Business School
  • AI for Business, Creativity, and Development: John Wiley & Sons
  • Introduction to Events Management : Coursera
  • Statistics Foundations: Meta
  • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera
  • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • International Business: University of Colorado Boulder
  • Selling to Chinese Consumers: The Chinese University of Hong Kong

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