• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • C

    Coursera

    LLM Engineering with RAG: Optimizing AI Solutions

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, LLM Application, LangChain, Large Language Modeling, Vector Databases, Model Deployment, OpenAI API, Hugging Face, OpenAI, Scalability, AI Integrations, Embeddings, Generative AI, Application Deployment, Data Integration, Data Science, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, Strategic Thinking, Market Dynamics, Target Market, Franchising

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    49 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Finanças Orientada a Dados

    Skills you'll gain: Big Data, FinTech, Financial Market, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Market Dynamics, Data Sharing, Customer experience improvement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Mastering Recommendation Systems with Python

    Skills you'll gain: Model Evaluation, Data Preprocessing, Model Training, Feature Engineering, AI Personalization, Data Processing, Machine Learning Methods, Applied Machine Learning, Data Science, Machine Learning, Scalability, Machine Learning Software, Python Programming, Data Transformation, Pandas (Python Package), Predictive Analytics, Text Mining, Predictive Modeling, Taxonomy, Development Environment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Interactive Statistical Data Visualization 101

    Skills you'll gain: Plotly, Data Visualization, Statistical Visualization, Box Plots, Interactive Data Visualization, Histogram, Statistical Analysis, Data Analysis, Probability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad Nacional Autónoma de México

    Python: de usuario a explorador de datos

    Skills you'll gain: Matplotlib, Extract, Transform, Load, Plot (Graphics), Pandas (Python Package), NumPy, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Visualization Software, Data Science, Package and Software Management, Graphing, Data Analysis, Data Import/Export, Python Programming, Data Manipulation, Numerical Analysis

    3.8
    Rating, 3.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Starweaver

    Mastering Digital Communication: Effective Online Engagement

    Skills you'll gain: Content Creation, Crisis Management, Driving engagement, Digital Communications, Social Media Marketing, Strategic Communication, Communication Strategies, Social Media, Digital Marketing, Digital Brand Strategy, Digital Content, Communication Planning, Communication, Data Ethics, Social Media Strategy, Marketing Communications, Target Audience, Social Media Content, Customer Engagement, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • E

    Edureka

    Power BI Essentials: Data Transformation & Modeling with DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Business Intelligence, Data-Driven Decision-Making, Business Intelligence Software, Data Modeling, Power Platform Architecture & Technical Design, Snowflake Schema, Data Transformation, Extract, Transform, Load, Data Storytelling, Data Strategy, Data Integration, Data Cleansing, Process Improvement and Optimization, Data Analysis, Data Management, Data Governance, Data Quality, Relationship Management

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Investigating Epidemics like COVID-19: An Analyst's Guide

    Skills you'll gain: Epidemiology, Health Disparities, Spatial Data Analysis, Data Visualization, Data Presentation, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, Geospatial Information and Technology, Geospatial Mapping, Analytics, Statistical Analysis, Exploratory Data Analysis, Anomaly Detection, Infectious Diseases, Risk Analysis, Statistical Methods, Microsoft Excel

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Java Spring Boot - Advanced

    Skills you'll gain: Microservices, Spring Framework, Spring Boot, YAML, MongoDB, Application Deployment, NoSQL, Ajax, Software Architecture, Java Programming, Frontend Integration, Java, Development Environment, Scalability, Load Balancing, Data Integration, Configuration Management, File I/O, File Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Master Excel Skills: Analyze, Automate & Visualize Data

    Skills you'll gain: Excel Macros, Data Validation, Pivot Tables And Charts, Microsoft Excel, Data Visualization, Scatter Plots, Histogram, Data Integrity, Excel Formulas, Spreadsheet Software, Analysis, Forecasting, Data Analysis Software, Data Analysis, Debugging, Visual Basic (Programming Language), Automation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • H

    Howard University

    Capstone: Data Science Problem in Linear Algebra Framework

    Skills you'll gain: Data Wrangling, Regression Analysis, Data Manipulation, Dimensionality Reduction, Data Science, Python Programming, Data Preprocessing, Predictive Modeling, Statistical Modeling, Linear Algebra, Predictive Analytics, Model Training, Unsupervised Learning, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 4 Weeks

1…324325326…490

In summary, here are 10 of our most popular customer analytics courses

  • LLM Engineering with RAG: Optimizing AI Solutions: Coursera
  • Innovation and International Strategy: Illinois Tech
  • Finanças Orientada a Dados: Fundação Instituto de Administração
  • Mastering Recommendation Systems with Python: EDUCBA
  • Interactive Statistical Data Visualization 101: Coursera
  • Python: de usuario a explorador de datos: Universidad Nacional Autónoma de México
  • Mastering Digital Communication: Effective Online Engagement: Starweaver
  • Power BI Essentials: Data Transformation & Modeling with DAX: Edureka
  • Investigating Epidemics like COVID-19: An Analyst's Guide: Johns Hopkins University
  • Java Spring Boot - Advanced: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok