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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    EDUCBA

    Strategic Management & Business Policy

    Skills you'll gain: Business Strategy, Organizational Strategy, Business Planning, Strategic Decision-Making, Stakeholder Management, Data Visualization, Competitive Analysis, Market Analysis, Goal Setting, Key Performance Indicators (KPIs), Analysis, Performance Metric

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Sales Support, Dashboard, Sales, Sales Development, Closing (Sales), Lead Generation, Request For Quotation (RFQ), Customer Relationship Management, Sales Enablement, Product Knowledge, B2B Sales, Campaign Management, Data Visualization

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
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    2.1K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Khalifa University

    AI for Executives

    Skills you'll gain: Data Strategy, Customer Relationship Management (CRM) Software, Data Management, AI Personalization, Sales Enablement, Feature Engineering, Data Governance, Responsible AI, Data Quality, Strategic Decision-Making, Data-Driven Decision-Making, Customer Data Management, Data Ethics, Business Intelligence, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, Machine Learning, Reinforcement Learning, Natural Language Processing

    Beginner · Specialization · 3 - 6 Months

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    Stanford University

    Introduction to Statistics

    Skills you'll gain: Descriptive Statistics, Statistics, Statistical Methods, Sampling (Statistics), Statistical Analysis, Data Analysis, Statistical Modeling, Statistical Hypothesis Testing, Regression Analysis, Statistical Inference, Probability, Exploratory Data Analysis, Quantitative Research, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
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    4.2K reviews

    Beginner · Course · 1 - 3 Months

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    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
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    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crie artes para redes sociais usando Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design, Animations, Editing, Marketing, Presentations

    4.6
    Rating, 4.6 out of 5 stars
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    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    IBM

    Introduction to Data Engineering

    Skills you'll gain: Data Store, Extract, Transform, Load, Data Architecture, Data Pipelines, Big Data, Data Warehousing, Data Governance, Apache Hadoop, Relational Databases, Apache Spark, Data Lakes, Databases, SQL, NoSQL, Data Security, Data Science

    4.7
    Rating, 4.7 out of 5 stars
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    3.5K reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Pennsylvania

    English for Media Literacy

    Skills you'll gain: Advertising, English Language, Media and Communications, Online Advertising, Oral Comprehension, Vocabulary, Literacy, Cultural Diversity, Journalism, Grammar, Facebook

    4.9
    Rating, 4.9 out of 5 stars
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    2.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    MathWorks

    Practical MATLAB Skills

    Skills you'll gain: Scripting, Matlab, Data Manipulation, Mathematical Modeling, Data Analysis, Programming Principles, Data Visualization, Data Visualization Software, Data Processing, Descriptive Statistics, Interactive Data Visualization, Exploratory Data Analysis, Data Mapping, Data Cleansing, Technical Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    A

    Multiple educators

    DeepLearning.AI Data Engineering

    Skills you'll gain: Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Architecture, Requirements Analysis, Data Processing, Data Warehousing, Query Languages, Apache Hadoop, Extract, Transform, Load, Data Lakes, Amazon Web Services, File Systems, Apache Spark, Database Systems, Feature Engineering, Data Integration, AWS Kinesis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
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    549 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

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    IBM

    Data Analyst Career Guide and Interview Preparation

    Skills you'll gain: Professional Networking, Interviewing Skills, LinkedIn, Professional Development, Data Analysis, Recruitment, Data Storytelling, Relationship Building, Presentations, Analytical Skills, Portfolio Management, Business Writing

    4.7
    Rating, 4.7 out of 5 stars
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    741 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Ser más creativos

    Skills you'll gain: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Curiosity, Innovation, Cognitive flexibility, Problem Solving, Dealing With Ambiguity, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
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    3.3K reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Strategic Management & Business Policy: EDUCBA
  • Salesforce Sales Operations: Salesforce
  • AI for Executives: Khalifa University
  • Introduction to Statistics: Stanford University
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Crie artes para redes sociais usando Canva: Coursera
  • Introduction to Data Engineering: IBM
  • English for Media Literacy: University of Pennsylvania
  • Practical MATLAB Skills: MathWorks
  • DeepLearning.AI Data Engineering: DeepLearning.AI

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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