Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of London
Skills you'll gain: Data Visualization, Matplotlib, Probability & Statistics, Data Science, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Machine Learning, Data Manipulation
Beginner · Course · 1 - 3 Months

Skills you'll gain: People Analytics, Accounts Payable and Receivable, Workday (Software), Accounting Software, Data Analysis Software, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Management Reporting, Workforce Planning, Business Reporting, Business Process, Data Visualization, Finance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Front-End Web Development, Web Content Accessibility Guidelines, UI Components, Information Architecture, Web Analytics and SEO, User Interface (UI), Usability, Interaction Design, Semantic Web, Typography, Animations
Mixed · Course · 1 - 4 Weeks
SAS
Skills you'll gain: Data Manipulation, SAS (Software), Data Access, Data Import/Export, Microsoft Excel, Data Analysis, Data Transformation, Requirements Analysis, Statistical Programming, Exploratory Data Analysis, Data Validation, Data Cleansing, Statistical Analysis, Descriptive Statistics, Data Processing, Data Integration, SQL, Computer Programming, Data Presentation, Debugging
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Hypertext Markup Language (HTML), Interactive Design, Web Development, User Interface (UI) Design, Animations, Information Architecture, Browser Compatibility, Web Analytics and SEO
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Generative AI, Large Language Modeling, Responsible AI, Data Synthesis, Artificial Intelligence and Machine Learning (AI/ML), SAS (Software), Applied Machine Learning, Deep Learning, Text Mining, Natural Language Processing
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Strategic Planning, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Digital Media Strategy, Web Analytics and SEO, Business Modeling, Marketing Strategy and Techniques, Business Strategy, Market Analysis, Content Marketing, Paid media, Digital Marketing, Email Marketing, Google Ads, Video Production
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Generative AI Agents, Responsible AI, Generative AI, Data Ethics, No-Code Development, ChatGPT, Workflow Management, Email Automation, Process Design, Business Process Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Customer and Client Support, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management, OpenAI, Salesforce
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Storytelling, Presentations, Stakeholder Communications, Rmarkdown, Data Presentation, Data Cleansing, Data Visualization, Data-Driven Decision-Making, Ggplot2, Data Validation, Data Visualization Software, Data Ethics, Data Analysis, Tableau Software, Data Literacy, Data Processing, Dashboard, Analytical Skills, Spreadsheet Software, Databases
Beginner · Professional Certificate · 3 - 6 Months

Technical University of Munich (TUM)
Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food and Beverage, Research Methodologies, Packaging and Labeling, Product Knowledge, Sustainability Standards, Innovation, Global Marketing, Supply And Demand, Corporate Sustainability, Economics, Coordination
Intermediate · Course · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Continuous Monitoring, Physical Stamina, Accident Prevention, Pediatrics, Child Health, Child Development, Data-Driven Decision-Making, Risk Analysis, Nutrition and Diet, Health Education, Real Time Data, Data Analysis, Data Collection
Beginner · Course · 1 - 4 Weeks