Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Marketing Analytics, Marketing Budgets, Business Reporting, Performance Reporting, Business Intelligence, Data Wrangling, Trend Analysis, Dashboard Creation, Data Manipulation, Data Analysis, Data Presentation, Performance Analysis, Descriptive Analytics, Data Visualization, Timelines
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prospecting and Qualification, Customer Retention, Marketing Automation, Sales Process, Lead Generation, B2B Sales, Sales Development, Conversion Funnel Analysis, Marketing Strategies, Customer Acquisition Management, Driving engagement, Email Marketing, Customer Engagement, Growth Strategies, Strategic Marketing, Business Marketing, Business-To-Consumer, Customer Analysis, HubSpot CRM, E-Commerce
Beginner · Course · 3 - 6 Months

Universidad de Palermo
Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics
★ 4.8 (3.4K) · Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Brand Strategy, Product Marketing, Branding, Brand Management, Value Propositions, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Corporate Communications, Content Strategy, Cross-Channel Marketing, Campaign Planning, Target Audience, Auditing, Audit Planning, Marketing Strategy and Techniques, Cross-Functional Collaboration
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: File I/O, UI Components, Object Oriented Design, Java Programming, Software Design, User Interface (UI) Design, Debugging, Web Design and Development, Software Engineering, Code Reusability, Hypertext Markup Language (HTML), Computer Programming, Program Development, Event-Driven Programming, Bioinformatics, Encryption, Javascript, Algorithms, Data Analysis, Cascading Style Sheets (CSS)
★ 4.6 (22K) · Beginner · Specialization · 3 - 6 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Entrepreneurship, Management Accounting, People Management, Business Management, Human Resources Management and Planning, Marketing, People Development, Accounting, Staff Management, Marketing Strategies, Value Propositions, Financial Management, Customer experience improvement, Financial Analysis, Innovation, Finance, Business Strategy, Recruitment, Persona (User Experience)
★ 4.8 (5.5K) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Multimedia, Microsoft PowerPoint, Microsoft Copilot, Microsoft Word, Microsoft Outlook, Microsoft Excel, Microsoft Teams, Spreadsheet Software, Presentations, Microsoft 365, Microsoft Office, Email Automation, Content Creation, Productivity Software, Collaborative Software, Generative AI, Data Visualization, Data Analysis, Business Communication
★ 4.7 (6.4K) · Beginner · Specialization · 3 - 6 Months

The Museum of Modern Art
Skills you'll gain: Cultural Diversity, Creativity
★ 4.8 (6.9K) · Beginner · Course · 1 - 3 Months

Skills you'll gain: React Native, Android Studio, Restful API, Version Control, User Research, UI/UX Research, Usability Testing, Jest (JavaScript Testing Framework), Git (Version Control System), Data Structures, Kotlin, Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Mobile Development, Code Reusability, Javascript
★ 4.6 (9.3K) · Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: HubSpot CRM, B2B Sales, Lead Generation, Business Marketing, Sales Pipelines, Prospecting and Qualification, Workflow Management, Sales Development, Marketing Automation, Sales Process, Customer Relationship Management (CRM) Software, Conversion Funnel Analysis, Sales Prospecting, Process Design, Sales Enablement, Sales, Customer Analysis, Driving engagement, Content Performance Analysis, Marketing
Beginner · Course · 1 - 4 Weeks
Rice University
Skills you'll gain: Statistical Hypothesis Testing, Microsoft Excel, Statistical Methods, Pivot Tables And Charts, Regression Analysis, Statistics, Descriptive Statistics, Probability & Statistics, Graphing, Spreadsheet Software, Probability Distribution, Business Analytics, Statistical Modeling, Statistical Analysis, Statistical Inference, Excel Formulas, Data Analysis, Presentations, Data Presentation, Sample Size Determination
★ 4.7 (13K) · Beginner · Specialization · 3 - 6 Months

Knowledge Accelerators
Skills you'll gain: Power BI, Data Presentation, Dashboard Creation, Microsoft Excel, Dashboard, Microsoft Power Platform, Excel Formulas, Business Intelligence Software, Data Modeling, Datamaps, Data Manipulation, Business Reporting, Data Sharing, Extract, Transform, Load, Data Entry, Data Analysis, Data Storytelling, Analytics, Trend Analysis, Data Management
★ 4.5 (1.7K) · Beginner · Specialization · 3 - 6 Months