Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Business Intelligence, Gemini, Data Analysis Software, Google Gemini, Data Visualization Software, Data Governance, Data Modeling, Data Integration, Business Reporting, Data Sharing, Self Service Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Quality Management, Quality Management Systems, Continuous Improvement Process, Kaizen Methodology, Supplier Quality Management, Process Improvement, Quality Assurance, Quality Control, Lean Manufacturing, Customer experience improvement, Employee Engagement, Supplier Relationship Management, Statistical Process Controls
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Import/Export, Web Scraping, Tidyverse (R Package), Data Integration, Data Manipulation, Data Transformation, Relational Databases, Google Sheets, Unstructured Data, R Programming, Extensible Markup Language (XML), Spreadsheet Software, Databases, SQL, Application Programming Interface (API)
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies
Beginner · Course · 1 - 4 Weeks

École Polytechnique
Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Business, Customer Acquisition Management, Data Management, Marketing Strategies, Data-Driven Decision-Making, Scalability, Customer experience strategy (CX), Presentations
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration
Beginner · Guided Project · Less Than 2 Hours

Splunk Inc.
Skills you'll gain: Splunk, Data Modeling, Dashboard, Pivot Tables And Charts, Interactive Data Visualization, Data Management, Database Management, Visualization (Computer Graphics), Data Mapping, Incident Management, Query Languages, Data Integration, Information Management, Event Monitoring, Performance Tuning, Frontend Performance, Big Data, Business Intelligence, Data Analysis, Business Analytics
Intermediate · Specialization · 1 - 3 Months

University of Minnesota
Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Scrum (Software Development), Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Software Engineering, Kanban Principles, Continuous Integration, Test Driven Development (TDD)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Design Research, Persona (User Experience), Design Software, Human Centered Design, AI Workflows, User Interface (UI) Design, User Story, Ideation, Brainstorming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Sheets, Data-Driven Decision-Making, Data Analysis, Business Operations, Resource Allocation, Spreadsheet Software, Automation, Management Reporting, Project Controls, Workflow Management, Data Management
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Logistic Regression, Artificial Intelligence and Machine Learning (AI/ML), Statistical Modeling, Machine Learning Methods, Classification Algorithms, Unstructured Data, Deep Learning, Probability Distribution, Linear Algebra, Algorithms
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
Beginner · Course · 1 - 4 Weeks