• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Create a High-Performing Team

    Skills you'll gain: People Management, Team Leadership, Team Management, Management Training And Development, Team Performance Management, Team Building, Leadership and Management, Organizational Leadership, Teamwork, People Development, Professional Development, Relationship Management, Culture Transformation, Organizational Effectiveness, Relationship Building, Collaboration, Internal Communications, Communication Strategies, Lifelong Learning, AI Enablement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    287 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Introduction to Security Principles in Cloud Computing

    Skills you'll gain: Identity and Access Management, Cloud Security, DevSecOps, Cloud Computing, Role-Based Access Control (RBAC), Google Cloud Platform, Network Security, Cloud Infrastructure, Authorization (Computing), Application Security, Cloud Computing Architecture, IT Automation, General Networking, Cloud Technologies, Infrastructure Security, Cybersecurity, Security Controls, Infrastructure as Code (IaC), Digital Transformation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    319 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    CVS Health Call Center Customer Service

    Skills you'll gain: Active Listening, Call Center Experience, De-escalation Techniques, Greeting Customers, Growth Mindedness, Customer Service, Empathy, Interviewing Skills, Cross Selling, Retail Sales, Customer Support, Data Entry, Selling Techniques, Customer Relationship Building, Collaboration, Upselling, Teamwork, Customer Complaint Resolution, Communication, Time Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    571 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Microsoft Excel VBA and Macros

    Skills you'll gain: Excel Macros, Microsoft Excel, Data Manipulation, Advanced Analytics, Visual Basic (Programming Language), Data Analysis, Productivity Software, Debugging, Spreadsheet Software, Business Process Automation, Automation, Strategic Decision-Making, Scripting, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
    ·
    272 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Software Development Processes and Methodologies

    Skills you'll gain: Software Development Methodologies, Agile Methodology, Software Engineering, Software Development Life Cycle, Requirements Analysis, Application Deployment, Agile Software Development, Software Architecture, Software Development, Verification And Validation, Process Driven Development, Waterfall Methodology, System Requirements, Software Testing, Development Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Financial Derivatives and Risk Management

    Skills you'll gain: Derivatives, Financial Market, Futures Exchange, Investment Management, Financial Management, Portfolio Risk, Capital Markets, Credit Risk, Financial Trading, Securities (Finance), Investments, Market Dynamics, Risk Management, Finance, Financial Analysis, Decision Making, Risk Analysis, Analysis, Market Analysis, Analytical Skills

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Machine Learning Operations (MLOps): Getting Started

    Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, Google Cloud Platform, Model Evaluation, Model Training, DevOps, Cloud Deployment, Devops Tools, Continuous Deployment, CI/CD, AI Workflows, Automation

    4
    Rating, 4 out of 5 stars
    ·
    488 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    RHCSA Certification Preparation

    Skills you'll gain: Linux Administration, Red Hat Enterprise Linux, Linux, Package and Software Management, Linux Commands, Linux Servers, Unix Commands, Command-Line Interface, Systems Administration, Unix Shell, Network Troubleshooting, Operating Systems, Firewall, File Systems, Hardening, Authorization (Computing), IT Automation, Computer Networking, User Accounts, Network Protocols

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Initial Product Strategy and Plan

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Product Development, Project Planning, Project Documentation, Agile Product Development, Product Requirements, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Marketing Planning, Market Analysis, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    213 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Building Your Freelancing Career

    Skills you'll gain: Intellectual Property, Business Planning, Competitive Analysis, Financial Data, Service Improvement, Risk Management, Financial Acumen, Tax Preparation, Business Process Automation, Budget Management, Risk Mitigation, Contract Management, Business Strategies, Tax Management, Accounting and Finance Software, Business Strategy, Process Improvement, Entrepreneurship, Marketing, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Continuous Delivery & DevOps

    Skills you'll gain: Continuous Delivery, DevOps, Continuous Deployment, Devops Tools, CI/CD, Continuous Integration, Test Automation, Agile Methodology, Automation, Continuous Improvement Process, Unit Testing, Information Technology Operations, Systems Administration, System Testing, Software Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Content Creation and Collaboration

    Skills you'll gain: Microsoft Teams, Microsoft Copilot, Communication Planning, Microsoft 365, AI powered creativity, AI literacy, Taking Meeting Minutes, Collaborative Software, Meeting Facilitation, Data Storytelling, Microsoft Outlook, Coordinating, Cross-Functional Collaboration, Business Writing, Responsible AI, Executive Presence, Workflow Management, Document Management, Project Coordination, Content Creation

    Beginner · Course · 1 - 3 Months

1…113114115…457

In summary, here are 10 of our most popular marketing automation courses

  • Create a High-Performing Team: Google
  • Introduction to Security Principles in Cloud Computing: Google Cloud
  • CVS Health Call Center Customer Service: CVS Health
  • Microsoft Excel VBA and Macros: Coursera
  • Software Development Processes and Methodologies: University of Minnesota
  • Financial Derivatives and Risk Management: EDUCBA
  • Machine Learning Operations (MLOps): Getting Started: Google Cloud
  • RHCSA Certification Preparation: LearnKartS
  • Product Management: Initial Product Strategy and Plan: SkillUp
  • Building Your Freelancing Career: California Institute of the Arts

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok