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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • T

    Technics Publications

    Data Modeling Scheme

    Skills you'll gain: Data Modeling, Database Design, Data Architecture, Relational Databases, Database Management Systems, Data Engineering, Data Strategy, Database Software, Database Development, Database Theory, Graph Theory, Database Administration, Database Architecture and Administration, Database Management, Databases, Database Systems, Data Governance, Business Analysis, Document Management, Business Analytics

    Beginner · Course · 3 - 6 Months

  • S

    SAS

    Getting Started with SAS Programming

    Skills you'll gain: SAS (Software), Statistical Reporting, Data Import/Export, Data Validation, Data Access, Data Manipulation, Statistical Programming, Exploratory Data Analysis, Data Analysis Software, Data Preprocessing, Data Analysis, Data Transformation, SQL, Data Presentation, Microsoft Excel, Descriptive Statistics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.2K reviews

    Beginner · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    Natural Language Processing with Classification and Vector Spaces

    Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Dimensionality Reduction, Machine Learning Methods, Text Mining, Statistical Machine Learning, Classification Algorithms, Logistic Regression, Feature Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • W

    Whizlabs

    Microsoft 365 Productivity: Apps, Teams & Management

    Skills you'll gain: Microsoft 365, Microsoft Office, Microsoft Teams, Productivity Software, Collaborative Software, Cloud Deployment, Microsoft Outlook, Application Deployment, People Analytics, Computing Platforms, Microsoft Excel, Microsoft PowerPoint, Billing, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Qualitative Research Interviews

    Skills you'll gain: Qualitative Research, Interviewing Skills, Focus Group, Business Research, Market Analysis, Customer Analysis, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Competitive Intel, Trends and Data Sourcing

    Skills you'll gain: Market Intelligence, Competitive Intelligence, Competitive Analysis, Market Research, Market Analysis, Market Data, Market Trend, Market Opportunities, Market Dynamics, Trend Analysis, Demand Planning, Business Reporting, Research Reports, Report Writing, Data Collection, Product Strategy, Forecasting, Data Validation, Time Series Analysis and Forecasting, Research Methodologies

    Beginner · Course · 1 - 3 Months

  • U

    University of Virginia

    Agile Development

    Skills you'll gain: Usability Testing, Agile Product Development, Usability, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Product Improvement, User Interface (UI), Design Thinking, Customer Analysis, Product Development, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Data Cleaning with Power BI

    Skills you'll gain: Data Quality, Power BI, Data Analysis Expressions (DAX), Data Cleansing, Data Modeling, Data Management, Data Transformation, Data Preprocessing, Data Manipulation, Data Wrangling, Data Validation, Data Integration, Data Processing, Data Analysis, Data Visualization Software, Query Languages, Data Visualization

    Beginner · Course · 3 - 6 Months

  • A

    AI CERTs

    Generative AI for Sustainability

    Skills you'll gain: AI Enablement, Sustainable Development, Generative AI, Sustainable Systems, Sustainability Reporting, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Environment, Environmental Resource Management, Environmental Issue, Environmental Policy, Responsible AI, AI Personalization, Energy and Utilities, Environment and Resource Management, Climate Change Adaptation, Environmental Regulations, Google Analytics, Demography

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Processing and Analyzing Big Data in AWS

    Skills you'll gain: Amazon Redshift, AWS SageMaker, AWS Kinesis, Data Pipelines, Apache Spark, Amazon Web Services, Big Data, Apache Hive, Kibana, Data Warehousing, Data Processing, Model Deployment, Data Migration, Extract, Transform, Load, Real Time Data, Ad Hoc Analysis, Data Transformation, Cloud Computing, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • S

    Salesforce

    Sales and CRM Overview

    Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, General Sales Practices, B2B Sales, Data Management, Customer Data Management, Databases, Data Cleansing, Business-To-Consumer

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Geneva

    International Organizations Management

    Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Organizational Leadership, Fundraising, Business Management, Leadership, Governance, Organizational Structure, World History, Branding, Sustainable Development, Cross-Functional Collaboration, Climate Change Mitigation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Modeling Scheme: Technics Publications
  • Getting Started with SAS Programming: SAS
  • Natural Language Processing with Classification and Vector Spaces: DeepLearning.AI
  • Microsoft 365 Productivity: Apps, Teams & Management: Whizlabs
  • Qualitative Research Interviews: Coursera
  • Competitive Intel, Trends and Data Sourcing: Coursera
  • Agile Development: University of Virginia
  • Data Cleaning with Power BI: Packt
  • Generative AI for Sustainability: AI CERTs
  • Processing and Analyzing Big Data in AWS: Packt

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Social Media Marketing (9)
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