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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Sales Team Management

    Skills you'll gain: Sales Management, Team Leadership, Sales Training, Virtual Teams, Team Management, Sales Enablement, Team Motivation, Sales, Team Performance Management, Sales Pipelines, Sales Process, Innovation, Overcoming Objections, Conflict Management, Performance Analysis, Employee Onboarding, Drive Engagement, Employee Retention, Customer Engagement, Recognizing Others

    Beginner · Specialization · 1 - 3 Months

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    Coursera

    Engineer & Explain AI Model Decisions

    Skills you'll gain: Feature Engineering, Responsible AI, Model Evaluation, Technical Communication, Data Preprocessing, Data Transformation, Performance Analysis, Data Wrangling, Data Cleansing, Data Analysis, Predictive Modeling, Machine Learning, Embeddings, Artificial Intelligence, Decision Support Systems, Scikit Learn (Machine Learning Library), Pandas (Python Package), Debugging

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
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    3.2K reviews

    Mixed · Course · 1 - 3 Months

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    EDUCBA

    Apache Avro & Kafka Data Engineering Projects

    Skills you'll gain: Apache Kafka, Real Time Data, Data Pipelines, Apache Spark, Apache Hadoop, Scala Programming, Spring Boot, Development Environment, Apache, JSON, Data Processing, Information Architecture, Live Streaming, Data Transformation, Java, Restful API, Performance Tuning, Software Architecture, Data Validation, System Configuration

    Beginner · Specialization · 1 - 3 Months

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    Macquarie University

    Excel Fundamentals for Data Analysis

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Data Manipulation, Data Preprocessing, Spreadsheet Software, Data Transformation, Data Validation, Data Analysis, Pivot Tables And Charts, Automation

    4.8
    Rating, 4.8 out of 5 stars
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    4.2K reviews

    Intermediate · Course · 1 - 3 Months

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    Packt

    Advanced AWS Architecture, Scaling & Automation

    Skills you'll gain: Containerization, Docker (Software), Cloud Computing Architecture, Microservices, Amazon Redshift, Analytics, Cloud Infrastructure, Software Architecture, Systems Architecture, Redis, Event-Driven Programming

    Advanced · Course · 1 - 3 Months

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    Edureka

    Automating Decision Workflows with AI

    Skills you'll gain: Responsible AI, AI Workflows, AI Enablement, Agentic systems, Automation, Business Process Automation, Real Time Data, MLOps (Machine Learning Operations), AI Personalization, IT Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, No-Code Development, Cloud-Based Integration, Business Transformation, Cloud API, Python Programming, Data Analysis, Restful API, API Design

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Generate Visuals for A/B Testing Success

    Skills you'll gain: Prompt Engineering, Generative AI, A/B Testing, Generative AI Agents, Content Creation, Branding, Text Mining

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Learn to Choose the Right ML Model

    Skills you'll gain: MLOps (Machine Learning Operations), Applied Machine Learning, Model Evaluation, Scikit Learn (Machine Learning Library), Machine Learning, Predictive Modeling, Scenario Testing, Machine Learning Algorithms, Responsible AI, Regression Analysis, Classification And Regression Tree (CART), Case Studies, Continuous Monitoring, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

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    Logical Operations

    Web Dev: Optimization, Server Processing, and JavaScript

    Skills you'll gain: Responsive Web Design, HTML and CSS, Web Development, Javascript, Web Design, JavaScript Frameworks, Web Development Tools, Web Servers, Web Design and Development, Browser Compatibility, Web Content, Web Analytics and SEO, Server Side, Hypertext Markup Language (HTML), Web Applications, Web Frameworks, Front-End Web Development, Event-Driven Programming, Web Content Accessibility Guidelines, Software Development

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
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    887 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Design a Standout Brand That Connects With Your Audience: Adobe
  • Sales Team Management: LearnQuest
  • Engineer & Explain AI Model Decisions: Coursera
  • Data Visualization and Communication with Tableau: Duke University
  • Apache Avro & Kafka Data Engineering Projects: EDUCBA
  • Excel Fundamentals for Data Analysis: Macquarie University
  • Advanced AWS Architecture, Scaling & Automation: Packt
  • Automating Decision Workflows with AI: Edureka
  • Generate Visuals for A/B Testing Success: Coursera
  • Learn to Choose the Right ML Model: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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