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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamentals of Visualization & Design with Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Color Theory, Interactive Data Visualization, Data Presentation, Data Import/Export, Data Storytelling, Business Analytics, Data Science, Marketing Analytics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    NoSQL Databases: Analyze & Implement Scalable Systems

    Skills you'll gain: NoSQL, Big Data, Data Pipelines, Databases, Real Time Data, Scalability, Distributed Computing, Data Processing, Database Architecture and Administration, Data Integrity, Machine Learning Algorithms, Machine Learning

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Integrated and Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Public Relations, Marketing Communications, Advertising Campaigns, Media Strategy, Communication Strategies, Campaign Management, Integrated Marketing Communications, Branding, Earned Media, Brand Management, Paid media, Owned Media, Business Strategy, Shared Media, Employee Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Data Literacy: Exploring and Visualizing Data

    Skills you'll gain: Exploratory Data Analysis, Data Literacy, Data Storytelling, Data-Driven Decision-Making, Data Presentation, SAS (Software), Trend Analysis, Data Manipulation, Data Analysis, Data Quality, Analysis, Scatter Plots, Analytics, Data Visualization, Interactive Data Visualization, Technical Communication, Data Ethics, Data Visualization Software, Research, Data Cleansing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Keras Deep Learning Projects with TensorFlow

    Skills you'll gain: Natural Language Processing, Keras (Neural Network Library), Generative AI, Generative Model Architectures, Image Analysis, Artificial Neural Networks, Text Mining, Computer Vision, Tensorflow, Deep Learning, Feature Engineering, Performance Testing, Machine Learning Methods, Applied Machine Learning, Google Cloud Platform, Application Development, Data Processing, Systems Development, Python Programming, Data Transformation

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: User Experience Design, Responsible AI, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Thinking, Experience Design, Persona (User Experience), Artificial Intelligence, Design Research, User Interface (UI), User Interface (UI) Design, User Centered Design, Design Reviews, Wireframing, Prompt Patterns, User Story, Prototyping, Presentations, Professional Development, Storyboarding

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Statistics with Python

    Skills you'll gain: Statistical Hypothesis Testing, Sampling (Statistics), Statistical Modeling, Statistical Methods, Statistical Inference, Bayesian Statistics, Data Visualization, Statistics, Matplotlib, Statistical Visualization, Statistical Software, Probability & Statistics, Statistical Analysis, Jupyter, Statistical Programming, Regression Analysis, Data Visualization Software, Predictive Modeling, Data Analysis, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.3K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    155 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    714 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Use SurveyMonkey to Create a Survey and Analyze Results

    Skills you'll gain: Employee Surveys, Data Collection, Business Research, Data Analysis, User Feedback, Market Research, Business Software, Data Presentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    423 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Trademark Law

    Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    285 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Fundamentals of Visualization & Design with Tableau: University of Colorado Boulder
  • NoSQL Databases: Analyze & Implement Scalable Systems: EDUCBA
  • Integrated and Strategic Communication Campaigns: University of Colorado Boulder
  • Data Literacy: Exploring and Visualizing Data: SAS
  • Keras Deep Learning Projects with TensorFlow: EDUCBA
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs
  • YouTube Optimization: Grow Your Presence: Coursera
  • Statistics with Python: University of Michigan
  • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey
  • Product Ideation, Design, and Management: University of Maryland, College Park

Skills you can learn in Marketing

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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