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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Good with Words: Writing and Editing

    Skills you'll gain: Writing and Editing, Editing, Constructive Feedback, Concision, Writing, Organizational Skills, Proofreading, Storytelling, Productivity, Peer Review, Planning, Ability To Meet Deadlines, Detail Oriented, Time Management, Brainstorming, Content Creation, Overcoming Obstacles, Resourcefulness, Mental Concentration, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Applied Data Science Capstone

    Skills you'll gain: Data Wrangling, Data Compilation, Data Collection, Web Scraping, GitHub

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.4K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Market Research and Consumer Behavior

    Skills you'll gain: Surveys, Survey Creation, Market Research, Business Research, Consumer Behaviour, Data Analysis, Marketing, Marketing Psychology, Research Methodologies, Data Collection, Marketing Strategies, Research Design, Target Market, Customer Insights, Customer Analysis, Decision Making, Psychology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning Foundations: A Case Study Approach

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Machine Learning Methods, Feature Engineering, Regression Analysis, Machine Learning, Image Analysis, Machine Learning Algorithms, AI Personalization, Model Training, Deep Learning, Transfer Learning, Application Development, Predictive Modeling, Model Deployment, Text Mining, Python Programming, Classification Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Designing and Building Industrial IoT Platforms

    Skills you'll gain: Internet Of Things, Real Time Data, Apache Airflow, Grafana, Model Deployment, Data Pipelines, Data Integration, Decision Intelligence, Interoperability, Analytics, Cloud Computing, Advanced Analytics, Open Source Technology, Data Processing, Python Programming, Time Series Analysis and Forecasting, Scalability, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    BI Dashboard Developer: Design, Build, and Deploy Dashboards

    Skills you'll gain: Dashboard, Business Reporting, Data Visualization, Business Intelligence, Data Storytelling, Tableau Software, Data Modeling, Business Intelligence Software, Data Presentation, Key Performance Indicators (KPIs), Performance Reporting, Statistical Visualization, Interactive Data Visualization, Report Writing, Performance Measurement, Data Visualization Software, Business Analytics, Performance Metric, Business Metrics, Data Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    A

    Amazon Web Services

    AWS Cloud Practitioner Essentials

    Skills you'll gain: Amazon Web Services, Cloud Computing, Cloud Solutions, Public Cloud, Cloud Infrastructure, Cloud Platforms, Amazon Elastic Compute Cloud, Cloud Services, Cloud Computing Architecture, Serverless Computing, Cloud Deployment, Cloud Security, Cloud Storage, Security Controls, Databases, Database Systems, Virtual Networking, Data Storage, Network Architecture, Data Migration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Content, Social Media Campaigns, Content Development and Management, LinkedIn, Marketing Budgets, Facebook, Advertising, Social Media Analytics, Digital Media Strategy, Content Strategy, Content Performance Analysis, Advertising Campaigns, Professional Networking, Online Advertising, Marketing, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    892 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EC-Council

    Cybersecurity Attack and Defense Fundamentals

    Skills you'll gain: Digital Forensics, Penetration Testing, Network Security, Threat Management, Mobile Security, Distributed Denial-Of-Service (DDoS) Attacks, Cloud Security, Public Key Infrastructure, Vulnerability Assessments, Security Testing, Cryptography, Security Controls, Cryptographic Protocols, Cyber Security Assessment, Cybersecurity, Authorization (Computing), Cloud Computing, Malware Protection, Cyber Attacks, Data Integrity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    815 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Stakeholder Communications, Cross-Functional Team Leadership, Data-Driven Marketing, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Color and Visual Associations

    Skills you'll gain: Color Theory, Color Matching, Graphic and Visual Design, Branding, Visual Design, Sensory Systems Analysis, Creative Design, Graphic Design, Photo Editing, Design Elements And Principles, Digital Design, Design, Media and Communications, Computer Displays, Cultural Diversity, Adobe Creative Cloud

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Customer Journey Mapping 

    Skills you'll gain: Customer Insights, Customer Analysis, AI Personalization, Data Storytelling, Conversion Funnel Analysis, Campaign Management, Customer Data Management, Data-Driven Marketing, Marketing Analytics, Data Presentation, Power BI, Customer Relationship Management (CRM) Software, Upselling, Customer Relationship Management, Personalized Campaigns, Cross-Channel Marketing, Performance Reporting, Key Performance Indicators (KPIs), Campaign Planning, Email Marketing

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Good with Words: Writing and Editing: University of Michigan
  • Applied Data Science Capstone: IBM
  • Market Research and Consumer Behavior: IE Business School
  • Machine Learning Foundations: A Case Study Approach: University of Washington
  • Designing and Building Industrial IoT Platforms: Packt
  • BI Dashboard Developer: Design, Build, and Deploy Dashboards: Coursera
  • AWS Cloud Practitioner Essentials: Amazon Web Services
  • Estrategias de Redes Sociales: Universidad Austral
  • Cybersecurity Attack and Defense Fundamentals: EC-Council
  • Organizational Leadership: Northwestern University

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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