Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Branding, Digital Marketing, Marketing Design, Marketing, Content Management Systems
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Pay Per Click Advertising, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Generative AI
Beginner · Professional Certificate · 3 - 6 Months

Duke University
Skills you'll gain: Programming Principles, Algorithms, C (Programming Language), Computer Programming, Software Engineering, Problem Solving, Solution Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: A/B Testing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Marketing, Marketing Effectiveness, Social Media Campaigns, Advertising, Digital Advertising, Marketing Strategies, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis, Brand Awareness, Key Performance Indicators (KPIs), Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Paid media, Digital Media Strategy, Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Digital Marketing, Pay Per Click Advertising, Marketing Strategy and Techniques, Owned Media, Marketing Planning, Earned Media, Marketing Design, Analytics
Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Azure, Cloud Management, Cloud Computing, Cloud Infrastructure, Infrastructure As A Service (IaaS), Cloud Platforms, Infrastructure as Code (IaC), Virtual Machines, System Monitoring, Cloud Security, Scalability
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Goal Setting, Professional Networking, Business Management, Staff Management, Leadership and Management, People Management, Planning, Customer Service, Business Leadership, Organizational Leadership, Organizational Strategy, Leadership, Change Management, Decision Making
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement
Mixed · Guided Project · Less Than 2 Hours

Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Performance marketing, Email Automation, Marketing
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Email Marketing, Advertising Mail, Direct Marketing, Campaign Management, Marketing Materials, Marketing, Digital Marketing, Target Audience, Registration, Design, Business
Beginner · Guided Project · Less Than 2 Hours

Amazon Web Services
Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, Amazon Web Services, Serverless Computing, Amazon DynamoDB, Cloud Computing, Amazon S3, Scalability, Cloud Infrastructure, Event-Driven Programming, Cloud Storage, Solution Architecture, Cloud Computing Architecture, Data Migration, API Gateway, Amazon Elastic Compute Cloud, Public Cloud, Database Systems, Software Architecture, Cloud Security
Beginner · Specialization · 1 - 3 Months