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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    I

    Imperial College London

    Statistical Analysis with R for Public Health

    Skills you'll gain: Logistic Regression, Analytical Skills, Correlation Analysis, Science and Research, Regression Analysis, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, Data Analysis, R Programming, Descriptive Analytics, Descriptive Statistics, Statistical Software, Statistical Modeling, Biostatistics, Model Evaluation, Exploratory Data Analysis, Statistical Analysis, Statistical Programming, R (Software)

    4.7
    Rating, 4.7 out of 5 stars
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    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

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    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Asset Management, Hospitality, Marketing, Revenue Forecasting, Demand Planning, Financial Forecasting, Hotels and Accommodations, Target Market, Customer Demand Planning, Hotel Operations, Marketing Channel

    4.6
    Rating, 4.6 out of 5 stars
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    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Brand Strategy, Marketing and Public Relations, Photo/Video Production and Technology, Entrepreneurship, Content Creation, Video Production, Copywriting, Business Modeling, Public Relations, Presentations, Customer Engagement, Value Propositions, Proposal Development, Web Design and Development, Business Planning, Photography, Web Presence, Marketing Strategies, Content Strategy

    4.7
    Rating, 4.7 out of 5 stars
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    880 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Dashboard Development, Deployment & Optimization

    Skills you'll gain: Dashboard, Business Intelligence, Key Performance Indicators (KPIs), Business Intelligence Software, Data Visualization, Data Presentation, Performance Measurement, Business Analytics, Performance Metric, Business Metrics, Business Logic, Interactive Data Visualization, Operational Analysis, Operational Performance Management, Performance Analysis, Analytics, Performance Tuning, Exploratory Data Analysis, Data Validation, Data Quality

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Exploratory Data Analysis and Visualization

    Skills you'll gain: Exploratory Data Analysis, Dashboard Creation, Dashboard, Descriptive Statistics, Correlation Analysis, Business Metrics, Data Presentation, Scatter Plots, Data Analysis, Key Performance Indicators (KPIs), Tableau Software, Statistical Visualization, Data Visualization, Statistical Reporting, Business Analytics, Descriptive Analytics, Data Visualization Software, Data Analysis Software, Data Processing, Data Architecture

    Intermediate · Specialization · 3 - 6 Months

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    STARWEAVER

    AI for Non-Technical Professionals

    Skills you'll gain: Responsible AI, Google Gemini, Generative AI, ChatGPT, Anthropic Claude, AI Enablement, AI literacy, AI Product Strategy, Microsoft Copilot, Gemini, AI powered creativity, AI Workflows, GitHub Copilot, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, AI Integrations, Data Management, Business Leadership, Professional Development, Business Analysis

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Technical Analysis and Trading Strategies

    Skills you'll gain: Technical Analysis, Data Visualization Software, Chart.js, Financial Trading, Market Trend, Securities Trading, Market Data, Derivatives, Market Analysis, Analysis, Technical Support, Build Tools, Market Opportunities, Go To Market Strategy, Planning, Marketing Strategy and Techniques, Technical Support and Services, UI/UX Strategy, Decision Making, Psychology

    Mixed · Course · 1 - 3 Months

  • Status: New
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    Pearson

    Economic Efficiency and Its Obstacles

    Skills you'll gain: Tax, Economics, Sales Tax, Economics, Policy, and Social Studies, Supply And Demand, Policy Analysis, Resource Allocation, Tax Laws, Social Justice, Payroll Tax, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    AI-First Professional Skills

    Skills you'll gain: AI literacy, Anthropic Claude, Prompt Engineering, Google Gemini, LinkedIn, Interviewing Skills, Microsoft Copilot, Artificial Intelligence, Professional Development, Data Analysis, Communication, Google Sheets, Presentations, Google Workspace, Personal Development, Google Docs, Microsoft PowerPoint, Writing and Editing, Learning Strategies, Productivity

    Beginner · Course · 1 - 3 Months

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    Microsoft

    Microsoft Data Analysis with Python & R

    Skills you'll gain: Data Visualization, Data Presentation, Generative AI, Version Control, Matplotlib, Exploratory Data Analysis, Data Cleansing, Debugging, Pandas (Python Package), R Programming, Tidyverse (R Package), Ggplot2, Jupyter, Python Programming, Microsoft Visual Studio, Statistical Visualization, Data Storytelling, GitHub, NumPy, Machine Learning Methods

    4.4
    Rating, 4.4 out of 5 stars
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    672 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Johns Hopkins University

    Neuroscience and Neuroimaging

    Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Anatomy, Image Analysis, Data Analysis, Correlation Analysis, Data Manipulation, R (Software), Radiology, Experimentation, Research Design, Statistical Analysis, Image Quality, Psychology, Advanced Analytics, Network Analysis, R Programming, Statistical Methods, Statistics

    4.7
    Rating, 4.7 out of 5 stars
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    3.3K reviews

    Intermediate · Specialization · 3 - 6 Months

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    STARWEAVER

    Networking Strategies: From Introductions to Relationships

    Skills you'll gain: Professional Networking, LinkedIn, Professional Development, Relationship Building, Follow Through, Interpersonal Communications, Professionalism, Business Communication, Rapport Building, Verbal Communication Skills, Communication, Community Outreach, Collaboration, General Networking, Business Marketing, Personal Development, Business Relationship Management, Business Leadership, Leadership Development, Growth Strategies

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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