• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Popular Brand Strategy Courses and Certifications


  • P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Data Sharing, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Systems Thinking, Technology Strategies, Data Management, Data-Driven Decision-Making, Product Development, Virtual Reality, Data-Driven Marketing, Entrepreneurship, Strategic Thinking, Digital Transformation, Business Transformation

    ★ 4.8 (109) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Comparative Health Systems

    Skills you'll gain: Health Systems, Primary Care, Health Care Administration, Health Care, Health Administration, Health Care Procedure and Regulation, Health Policy, Healthcare Industry Knowledge, Health Disparities, Health Equity, Systems Thinking, Public Health, Governance, Organizational Strategy

    ★ 4.6 (145) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Marketing with Zapier & ChatGPT: Automated Content Calendars

    Skills you'll gain: Marketing Automation, Application Programming Interface (API), Content Scheduling, Content Development and Management, Google Sheets, Calendar Management, ChatGPT, Digital Marketing Tools, Content Creation, AI Integrations, Digital Marketing, Prompt Engineering, Automation, Content Strategy, Brand Management, Project Management

    ★ 3.5 (6) · Intermediate · Guided Project · Less Than 2 Hours

  • A

    AI Business School

    AI for Management & Management support

    Skills you'll gain: Agentic Workflows, Prompt Engineering, Agentic systems, AI Workflows, Prompt Engineering Tools, Generative AI, AI literacy, Sales, Sales Enablement, Large Language Modeling, ChatGPT, Generative AI Agents, AI Enablement, AI Personalization, Productivity, LLM Application, Innovation, Operational Efficiency, Artificial Intelligence, Ideation

    ★ 4.6 (24) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Forecasting and Predictive Analytics Methods Pack

    Skills you'll gain: Time Series Analysis and Forecasting, Financial Forecasting, Forecasting, Trend Analysis, Advanced Analytics, Predictive Modeling, Predictive Analytics, Data-Driven Decision-Making, Business Analytics, Supervised Learning, Business Metrics, Market Data, Generative AI, Financial Management, Strategic Decision-Making, Market Intelligence, Statistical Analysis, Model Evaluation, Data Storytelling, Applied Machine Learning

    ★ 4.1 (64) · Intermediate · Specialization · 1 - 3 Months

  • U

    University of Maryland, College Park

    Master Class for Corporate Entrepreneurs

    Skills you'll gain: Proposal Development, Innovation, Proposal Writing, Market Opportunities, Entrepreneurship, Business Modeling, New Business Development, Entrepreneurial Finance, Corporate Finance, Overcoming Objections, New Product Development, Business Strategy, Commercialization, Value Propositions

    ★ 4.8 (130) · Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Advanced Communication Strategies

    Skills you'll gain: Conflict Management, Teamwork, Storytelling, Communication Strategies, Organizational Strategy, Business Communication, Intercultural Competence, Communication, Verbal Communication Skills, Strategic Communication, Ethical Standards And Conduct, Organizational Effectiveness, Negotiation, Interpersonal Communications, Stakeholder Communications, Business Leadership, Team Performance Management, Cultural Diversity, Business Ethics, Team Collaboration

    ★ 4.8 (44) · Intermediate · Course · 1 - 3 Months

  • S

    SkillsBooster Academy

    AI for Marketing and Sales

    Skills you'll gain: Prompt Engineering, Email Marketing, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Customer Analysis, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales

    ★ 4.7 (22) · Beginner · Specialization · 3 - 6 Months

  • U

    UiPath

    Automation Business Analysis - Concepts and Principles

    Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, User Requirements Documents, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Systems Analysis, Process Design, Business Process Modeling, Business Analysis Tools, Business Process, Process Analysis, Stakeholder Management, Stakeholder Communications, Functional Specification, Business Workflow Analysis

    ★ 4.7 (89) · Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Cyber Security: Essentials

    Skills you'll gain: Cyber Risk, Security Awareness, Cyber Attacks, Mobile Security, Cybersecurity, Cyber Security Assessment, Cyber Security Policies, Cyber Threat Hunting, Data Security, Security Strategy, Email Security, Authentications, Security Management

    ★ 4.7 (28) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Strategic Product Development

    Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Product Management, Team Management, Product Planning, Team Performance Management, Project Portfolio Management, Agile Product Development, Product Roadmaps, Team Building, Market Opportunities, Corporate Strategy, Technology Roadmaps, Business Strategy, Portfolio Management, Business Modeling, Agile Methodology

    ★ 4.9 (19) · Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Career Success Project

    Skills you'll gain: Peer Review, Professional Development, Business Solutions, Project Management, Solution Delivery, Business Communication, Problem Solving, Oral Expression, Business Analysis, Verbal Communication Skills, Stakeholder Analysis, Creative Problem-Solving, Presentations, Strategic Planning, Analysis, Constructive Feedback, Report Writing, Business Research, Critical Thinking

    ★ 4.7 (339) · Mixed · Course · 1 - 3 Months

1…148149150…380

In summary, here are 10 of our most popular brand strategy courses

  • Platform Thinking: Innovation in digital business models era: Politecnico di Milano
  • Comparative Health Systems: University of Pennsylvania
  • Marketing with Zapier & ChatGPT: Automated Content Calendars: Coursera
  • AI for Management & Management support: AI Business School
  • Forecasting and Predictive Analytics Methods Pack: Coursera
  • Master Class for Corporate Entrepreneurs: University of Maryland, College Park
  • Advanced Communication Strategies: Johns Hopkins University
  • AI for Marketing and Sales: SkillsBooster Academy
  • Automation Business Analysis - Concepts and Principles: UiPath
  • Cyber Security: Essentials: Macquarie University

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok