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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Michigan

    Applied Text Mining in Python

    Skills you'll gain: Text Mining, Data Preprocessing, Natural Language Processing, Data Mining, Data Processing, Classification Algorithms, Unstructured Data, Feature Engineering, Data Manipulation, Data Cleansing, Python Programming, Applied Machine Learning, Unsupervised Learning, Model Training, Supervised Learning

    ★ 4.2 (3.8K) · Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Optimizing Data Models and Performance in Microsoft Fabric

    Skills you'll gain: Data Analysis Expressions (DAX), Azure DevOps, Azure DevOps Pipelines, Power BI, Model Optimization, Data Lakes, Data Architecture, Data Modeling, Performance Tuning, Development Environment, Data Warehousing, Security Controls, Data Store, Data Storage Technologies, Process Optimization, Data Security, Application Deployment, Git (Version Control System), Data Analysis, Python Programming

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Spatial Analysis, 3D Data & Machine Learning

    Skills you'll gain: Model Evaluation, Spatial Analysis, Spatial Data Analysis, Geostatistics, Geospatial Mapping, Model Training, Geospatial Information and Technology, Geographic Information Systems, Applied Machine Learning, Image Analysis, Feature Engineering, Machine Learning Methods, Deep Learning, Data Preprocessing, Convolutional Neural Networks, Machine Learning, Data Processing, Fine-tuning, Data Validation, Data Analysis

    Beginner · Course · 3 - 6 Months

  • U

    University of Pennsylvania

    Wharton Business Foundations Capstone

    Skills you'll gain: Peer Review, Project Design, Marketing Strategies, Business, Marketing Planning, Analysis, Strategic Marketing, Business Planning, Marketing, Business Analysis, Strategic Thinking, Constructive Feedback, Business Strategy, Accounting, Report Writing, Writing, Finance, Financial Accounting

    ★ 4.6 (423) · Mixed · Course · 1 - 3 Months

  • P

    Packt

    React Fundamentals and Modern Development Setup

    Skills you'll gain: React.js, Code Reusability, Web Development Tools, Development Environment, Responsive Web Design, Frontend Performance, Web Design and Development, HTML and CSS, Front-End Web Development, JavaScript Frameworks, Maintainability, UI Components, Cascading Style Sheets (CSS), Software Development Tools, Event-Driven Programming, Build Tools, Web Analytics and SEO

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Customer Relationship Management (CRM) Software, Marketing Operations, Personalized Campaigns, Data Ethics, Generative AI

    ★ 4.4 (84) · Beginner · Specialization · 3 - 6 Months

  • S

    SkillUp

    Unfair, Deceptive, or Abusive Acts or Practices (UDAAP)

    Skills you'll gain: Compliance Management, Regulatory Compliance, Compliance Reporting, Business Ethics, Law, Regulation, and Compliance, Ethical Standards And Conduct, Regulatory Requirements, Lending and Underwriting, Financial Industry Regulatory Authorities, Risk Control, Consumer Lending, Operational Risk, Risk Management Framework, Financial Regulations, Legal Risk, Business Risk Management, Risk Management, Case Studies, Financial Services

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidade de São Paulo

    Consolidando empresas: Estrutura jurídica e financeira

    Skills you'll gain: Intellectual Property, Labor Law, Business Modeling, Tax Planning, Cash Management, Business Valuation, Labor Compliance, Law, Regulation, and Compliance, Entrepreneurial Finance, Regulatory Compliance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Compliance Management, Investment Management, Business Planning, New Business Development, Investments, Business Strategies, Tax Laws

    ★ 4.6 (489) · Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Explore Core Data Concepts in Microsoft Azure

    Skills you'll gain: Microsoft Azure, Data Processing, Database Administration, Database Theory, Databases, Data Store, Database Management Systems, Cloud Services, Data Storage, Azure Synapse Analytics, Database Management, Relational Databases, Query Languages, NoSQL, Transaction Processing, Data Management, Cloud Computing, Data Analysis, Unstructured Data, Data Visualization Software

    ★ 4.7 (484) · Beginner · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    Global Healthcare Outcomes: Theory & Research Models

    Skills you'll gain: Pain Management, Healthcare Project Management, Patient Flow, Nursing Management, Value-Based Care, Patient-centered Care, Patient Safety, Health Policy, Nursing, Health Care, Mental and Behavioral Health, Substance Abuse, Healthcare Industry Knowledge, Cultural Responsiveness, Continuous Quality Improvement (CQI), Cultural Sensitivity, Infection Control, Surveys, Data Analysis, Leadership

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Ensure Data Integrity: Build Quality Pipelines

    Skills you'll gain: Data Management, Data Quality, Data Validation, Data Integrity, Data Pipelines, YAML, Quality Assurance, Test Automation, SQL

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Azure Data Scientist Associate (DP-100) Exam Prep

    Skills you'll gain: Responsible AI, Model Deployment, Model Training, Convolutional Neural Networks, Classification Algorithms, Data Analysis, Image Analysis, Data Store, Data Integration, Data Lakes, Model Evaluation, Transfer Learning, Cloud Management, Machine Learning Methods, Machine Learning, Data Processing, Data Preprocessing, Data Pipelines, Data Transformation, Data Manipulation

    ★ 4.2 (618) · Intermediate · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Applied Text Mining in Python: University of Michigan
  • Optimizing Data Models and Performance in Microsoft Fabric: Packt
  • Spatial Analysis, 3D Data & Machine Learning: Coursera
  • Wharton Business Foundations Capstone: University of Pennsylvania
  • React Fundamentals and Modern Development Setup: Packt
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • Unfair, Deceptive, or Abusive Acts or Practices (UDAAP): SkillUp
  • Consolidando empresas: Estrutura jurídica e financeira: Universidade de São Paulo
  • Explore Core Data Concepts in Microsoft Azure: Microsoft
  • Global Healthcare Outcomes: Theory & Research Models: John Wiley & Sons

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