• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • B

    Banco Interamericano de Desarrollo

    Natural Capital for Development

    Skills you'll gain: Natural Resource Management, Environment and Resource Management, Sustainable Systems, Environmental Resource Management, Environment, Sustainable Development, Environmental Issue, Economic Development, Land Management, Environmental Policy, Stakeholder Engagement, Resource Consumption Accounting, Economics, Policy Analysis, Spatial Data Analysis, Accounting, Accounting Systems, Spatial Analysis, Case Studies

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Teaching for Justice and Inclusivity In Challenging Times

    Skills you'll gain: Diversity Awareness, Teaching, Education and Training, Diversity Equity and Inclusion Initiatives, Pedagogy, Cultural Responsiveness, Instructional Strategies, Cultural Diversity, Advocacy, Social Justice, Working With Children, Parent Communication, Student Support and Services, Student Engagement, Family Support, Community Outreach, Cultural Sensitivity, Rapport Building

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Sage Publications

    Advanced Statistical Reporting for Political Science

    Skills you'll gain: Statistical Reporting, Regression Analysis, Research Reports, Report Writing, Statistical Inference, SPSS, Data Presentation, Quantitative Research, Statistical Methods, Statistical Analysis, Data Analysis, Statistical Software, Statistical Modeling, Logistic Regression, Political Sciences, Research, Research Methodologies, SPSS (Software), Data Visualization, International Relations

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    CertNexus

    CertNexus Certified Ethical Emerging Technologist

    Skills you'll gain: Crisis Management, Data Ethics, Governance, Business Ethics, Strategic Leadership, Corporate Communications, Responsible AI, Law, Regulation, and Compliance, Communication Planning, Accountability Frameworks, Media Relations, Strategic Thinking, Communication Strategies, Risking, Business Leadership, Risk Management, Test Tools, Communication, Leadership, Learning Strategies

    4.7 stars, 646 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (646) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Responsible AI Strategy Foundations

    Skills you'll gain: Generative AI, Prompt Engineering, Data Ethics, AI Security, Decision Intelligence, Intellectual Property, Large Language Modeling, Risk Analysis, Legal Risk, Compliance Management, Governance

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Las personas, la tecnología y el futuro de la movilidad

    Skills you'll gain: Automation, Socioeconomics, AI Security, Environmental Issue, Electrical Systems, Emerging Technologies, Sustainable Technologies, Policy Analysis, Transportation Operations, Social Sciences, Health Equity, Electric Power Systems, Social Studies, Environment, Sustainable Development, Diversity Equity and Inclusion Initiatives

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    AI Evaluation and Investment Decisions

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), AI Product Strategy, Microsoft Copilot, AI Enablement, Responsible AI, Return On Investment, Cost Benefit Analysis, AI Security, Business Priorities, Governance Risk Management and Compliance, Financial Modeling, Governance, Data Governance, Executive Presence, Key Performance Indicators (KPIs), Risk Analysis, Operating Cost, Decision Making, Power Platform Architecture & Technical Design, Risk Modeling

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Instagram Insights: Crack the Algorithm

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Driving engagement, Content Performance Analysis, Content Marketing, Social Media, Social Media Marketing, Social Media Strategy, Social Media Analytics, Content Optimization

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • H

    Harvard Business School Online

    Creating Customer Value

    Skills you'll gain: Value Propositions, Customer experience strategy (CX), Business Strategy, Strategic Thinking, Customer Retention, Customer Analysis, Strategic Marketing, Corporate Strategy, Customer Insights, Cost Benefit Analysis, Revenue Management, Return On Investment, Consumer Behaviour, Branding, Customer experience improvement, Supplier Relationship Management, Financial Analysis, Business Analysis, Market Dynamics, Competitive Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • T

    Tel Aviv University

    The History of Modern Israel - Part II: Challenges of Israel as a sovereign state

    Skills you'll gain: Cultural Diversity, Social Studies, Diversity Awareness, Social Justice, Social Sciences, International Relations, World History, Socioeconomics, Culture, Political Sciences, Sociology, Diplomacy, Public History, Demography, Public Affairs, Economics

    4.8 stars, 343 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (343) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Sentido Numérico para la Educación Primaria con PhET

    Skills you'll gain: Mathematics Education, Teaching, Instructional Strategies, Simulations, Simulation and Simulation Software, Education Software and Technology, Pedagogy, Lesson Planning, Arithmetic, Diversity Awareness, Applied Mathematics

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Einführung in Easil für Soziale Medien

    Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic Design, Graphic and Visual Design Software, Social Media Strategy, Storytelling, Instagram, Content Creation

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…165166167…387

In summary, here are 10 of our most popular social media marketing courses

  • Natural Capital for Development: Banco Interamericano de Desarrollo
  • Teaching for Justice and Inclusivity In Challenging Times: University of Colorado Boulder
  • Advanced Statistical Reporting for Political Science: Sage Publications
  • CertNexus Certified Ethical Emerging Technologist: CertNexus
  • Responsible AI Strategy Foundations: Coursera
  • Las personas, la tecnología y el futuro de la movilidad: University of Michigan
  • AI Evaluation and Investment Decisions: Microsoft
  • Instagram Insights: Crack the Algorithm: Coursera
  • Creating Customer Value: Harvard Business School Online
  • The History of Modern Israel - Part II: Challenges of Israel as a sovereign state: Tel Aviv University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok