Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Marketing Psychology, Customer Insights, Data-Driven Marketing, Consumer Behaviour, Customer Analysis, Driving engagement, Brand Loyalty, Customer Engagement, Marketing Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Strategic Marketing, Behavioral Economics, Marketing Analytics, Marketing, Marketing Communications, Sustainable Business, Data-Driven Decision-Making, Growth Strategies, Business Ethics
Mixed · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Search Engine Marketing, Google Ads, Pay Per Click Advertising, Online Advertising, Search Engine Optimization, Digital Marketing Campaigns, Marketing, Digital Marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Advertising, Media Buying, Target Audience, Bidding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Digital Marketing Campaigns, Cross-Channel Marketing, Marketing Channel, Digital Marketing, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Brand Marketing, Event Planning, Marketing Effectiveness, Driving engagement, Marketing Operations, Marketing Strategies, Marketing Communications, Media Strategy, Branding, Stakeholder Management, Brand Management, Brand Strategy, Stakeholder Engagement, Drive Engagement, Stakeholder Communications, Plan Execution, Brand Awareness
Mixed · Course · 1 - 4 Weeks

SkillsBooster Academy
Skills you'll gain: Email Marketing, Email Automation, Prompt Engineering, AI Personalization, Personalized Campaigns, Marketing Automation, Digital Marketing Tools, Driving engagement, Content Performance Analysis, Responsible AI, Data Ethics, AI Workflows, ChatGPT, Marketing, Generative AI, Anthropic Claude, Target Audience, Artificial Intelligence, Automation, Deepseek
Beginner · Course · 1 - 3 Months

Dubai College of Tourism
Skills you'll gain: Hospitality Management, Online Advertising, Customer Analysis, Promotional Strategies, Digital Advertising, Hospitality, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Customer Insights, Customer experience strategy (CX), Customer experience improvement, Marketing, Marketing Planning, Target Market, Strategic Marketing, Marketing Channel, Content Marketing, Customer Relationship Management, Adaptability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Marketing, Email Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Blogs, Digital Media Strategy, Content Performance Analysis, Marketing Strategies, Online Advertising, Advertising Campaigns, Campaign Management, Digital Brand Strategy, Marketing Planning, Digital Marketing Tools, Marketing Effectiveness, Contextual Advertising, Social Media, Data-Driven Marketing, Social Media Marketing, Marketing Strategy and Techniques
Beginner · Specialization · 3 - 6 Months
Emory University
Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Market Dynamics, Strategic Marketing, Strategic Partnership, Price Negotiation, Strategic Thinking, Coordination, Risk Mitigation, Business Risk Management, Business Relationship Management, Retail Sales
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Marketing Budgets, Competitive Analysis, Data-Driven Marketing, Customer Acquisition Management, Online Advertising, Digital Media Strategy, Digital Marketing, Marketing Strategies, Campaign Management, Social Media Campaigns, Digital Marketing Campaigns, Customer Engagement, Customer Retention, Digital Advertising, Marketing Analytics, Digital Analysis, Journey Mapping, Marketing Planning, Marketing, Advertising Campaigns
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Applied Machine Learning, Network Model, Unstructured Data, Marketing Analytics, Social Media Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Text Mining, Data Analysis, Model Evaluation, Transfer Learning, Statistical Methods
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Paid media, Search Engine Marketing, Web Analytics and SEO, Digital Marketing, Data-Driven Decision-Making, Digital Marketing Tools, A/B Testing, Data Analysis, AI Personalization, Contextual Advertising, Big Data, Customer Analysis, Customer Data Management, Machine Learning
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Social Media, Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Content, Social Media Campaigns, Content Performance Analysis, Social Media Analytics, Brand Management, Campaign Management, Instagram, Content Creation, Performance Analysis, Branding, Campaign Planning, Performance Measurement, Target Audience, Content Scheduling, Brand Strategy, Digital Marketing Tools
Beginner · Course · 1 - 4 Weeks