Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Coursera
Skills you'll gain: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Social Media Campaigns, Event Marketing, Marketing, Content Creation, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Product Promotion, Design, Brand Loyalty, Customer Engagement
★ 4.7 (232) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Target Market, Search Engine Optimization, Social Media, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Customer Relationship Management, Online Advertising, Digital Media Strategy, Email Automation, Marketing
★ 4.8 (4.7K) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Social Media Content, Social Media Marketing, Social Media, Marketing Design, Social Media Strategy, Content Creation, Marketing, Branding, Brand Management, Dashboard
★ 3.9 (48) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Product Management, A/B Testing, Analytics, Value Propositions, User Experience, Data Analysis, Product Improvement, Customer Analysis, Conversion Funnel Analysis, User Research, Customer experience improvement, Performance Metric, Customer Insights, Driving engagement, Data-Driven Decision-Making, Customer Retention, Customer Engagement, Drive Engagement
Intermediate · Course · 1 - 3 Months

Indian Institute of Technology Guwahati
Skills you'll gain: Product Design, Failure Analysis, Interaction Design, Failure Mode And Effects Analysis, Usability, Product Development, Human Computer Interaction, Engineering Tolerance, Industrial Design, User Interface and User Experience (UI/UX) Design, Human Centered Design, Value Engineering, Design Reviews, Prototyping, Design Thinking, New Product Development, Good Manufacturing Practices, Reliability, Sustainability Reporting, Cost Management
Intermediate · Course · 1 - 4 Weeks

Indian Institute of Technology Guwahati
Skills you'll gain: Sustainable Business, Sustainable Engineering, Product Design, Product Engineering, Product Development, Product Lifecycle Management, Product Strategy, Packaging and Labeling, Environmental Regulations, Sustainability Reporting, Product Improvement, Climate Change Mitigation, Corporate Sustainability, Industrial Design, Waste Minimization, Environmental Social And Corporate Governance (ESG), Environmental Science, Business Modeling, Pollution Prevention, Reverse Logistics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Backlogs, Product Roadmaps, Sprint Planning, Agile Product Development, Product Management, Product Strategy, Product Planning, Agile Software Development, Agile Project Management, Prioritization
★ 4.1 (10) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: AI Product Strategy, Prompt Engineering, Product Roadmaps, Prompt Engineering Tools, Persona (User Experience), Competitive Analysis, Sprint Planning, Agile Product Development, Backlogs, Persona Development, Market Opportunities, Product Management, Product Strategy, Jira (Software), User Story, Market Analysis, Agile Methodology, Product Planning, AI Enablement, Product Requirements
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Ideation, Market Analysis, Feasibility Studies, Performance Testing, Customer Insights, Good Manufacturing Practices, Supply Management, Process Optimization, Quality Control
★ 4.8 (77) · Beginner · Course · 1 - 3 Months

Technion - Israel Institute of Technology
Skills you'll gain: New Product Development, Budget Management, Risk Management, Resource Allocation, Risk Modeling, Risk Management Framework, Resource Management, Risk Analysis, Project Management, Product Development, Resource Planning, Cost Management, Milestones (Project Management), Project Risk Management, Product Management, Project Planning, Agile Product Development, Business Strategies, Scheduling, Process Development
★ 4.4 (143) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: Product Management
★ 4.9 (8) · Advanced · Course · 1 - 3 Months
Liberty Mutual Insurance
Skills you'll gain: Workers Compensation, Insurance Policies, Insurance, Product Knowledge, Cyber Risk, Product Lining, Cyber Attacks, Law, Regulation, and Compliance, Risk Management
★ 4.5 (10) · Beginner · Course · 1 - 4 Weeks