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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Création de Designs Marketing avec Canva

    Skills you'll gain: Social Media Content, Social Media Marketing, Social Media, Marketing Design, Social Media Strategy, Content Creation, Marketing, Branding, Brand Management, Dashboard

    3.9
    Rating, 3.9 out of 5 stars
    ·
    48 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Product Management Cert: Agile, Scrum & Product Owner

    Skills you'll gain: Backlogs, Product Roadmaps, Sprint Planning, Agile Product Development, Product Management, Product Strategy, Product Planning, Agile Software Development, Agile Project Management, Prioritization

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    New Product Development - develop your own new product

    Skills you'll gain: New Product Development, Budget Management, Risk Management, Resource Allocation, Risk Modeling, Risk Management Framework, Resource Management, Risk Analysis, Project Management, Product Development, Resource Planning, Cost Management, Milestones (Project Management), Project Risk Management, Product Management, Project Planning, Agile Product Development, Business Strategies, Scheduling, Process Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    142 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Product Owner Capstone

    Skills you'll gain: Sprint Retrospectives, Agile Product Development, Sprint Planning, Agile Project Management, Backlogs, Agile Methodology, Product Management, Product Requirements, User Story, Portfolio Management, Product Planning, Continuous Improvement Process, Interviewing Skills, Stakeholder Engagement, Prioritization, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Liberty Mutual Insurance

    Insurance Product Knowledge

    Skills you'll gain: Workers Compensation, Insurance Policies, Insurance, Product Knowledge, Cyber Risk, Product Lining, Cyber Attacks, Law, Regulation, and Compliance, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Scrum.org

    Professional Scrum Product Ownership

    Skills you'll gain: Stakeholder Engagement, Backlogs, User Feedback, Stakeholder Communications, Stakeholder Management, Agile Product Development, Scrum (Software Development), Collaboration, Sprint Planning, Product Management, Stakeholder Analysis, Agile Software Development, Product Improvement, Agile Methodology, Product Strategy, Prioritization, Negotiation, Value Propositions, Adaptability, Customer Insights

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Platform Product Essentials

    Skills you'll gain: No-Code Development, Digital Transformation, Computing Platforms, Solution Delivery, Product Management, System Implementation, Systems Integration, Business Transformation, Cost Management, Project Management, Team Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Platform Product Management

    Skills you'll gain: No-Code Development, Experience Design, Application Development, User Experience, User Interface (UI), Data Modeling, User Interface (UI) Design, Sprint Retrospectives, Driving engagement, Service Recovery, Digital Transformation, Application Design, Drive Engagement, Computing Platforms, Data Store, User Feedback, Customer Engagement, Solution Delivery, Product Management, System Implementation

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Platform Product Revival

    Skills you'll gain: Sprint Retrospectives, Driving engagement, Service Recovery, Drive Engagement, User Feedback, Customer Engagement, Product Lifecycle Management, Technical Product Management, Change Management, Active Listening, Program Evaluation, Decision Making

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Product Development using AutoCAD

    Skills you'll gain: Computer-Aided Design, AutoCAD, Design Software, Drafting and Engineering Design, Product Design, Product Development, Technical Drawing, Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    171 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    AI Product & Process Excellence

    Skills you'll gain: Business Process Modeling, Process Modeling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Product Management, AI Enablement, ChatGPT, Sustainable Development, Social Impact, Generative AI, Generative AI Agents, Customer Insights, Innovation, Sustainability Reporting, Prompt Engineering, Data Strategy, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    30 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Platform Product Development

    Skills you'll gain: No-Code Development, Experience Design, Application Development, User Experience, User Interface (UI), Data Modeling, User Interface (UI) Design, Application Design, Data Store, Cloud-Based Integration, Application Deployment, Automation, Salesforce, ServiceNow, Application Security

    Intermediate · Course · 1 - 3 Months

1…171819…440

In summary, here are 10 of our most popular product marketing courses

  • Création de Designs Marketing avec Canva: Coursera
  • Product Management Cert: Agile, Scrum & Product Owner: Packt
  • New Product Development - develop your own new product: Technion - Israel Institute of Technology
  • Product Owner Capstone: IBM
  • Insurance Product Knowledge: Liberty Mutual Insurance
  • Professional Scrum Product Ownership: Scrum.org
  • Platform Product Essentials: University of Maryland, College Park
  • Platform Product Management: University of Maryland, College Park
  • Platform Product Revival: University of Maryland, College Park
  • Product Development using AutoCAD: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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