• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy

    ★ 4.8 (614) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Energy and Utilities, Operating Cost, Transportation Operations, Operations, Production Process, Manufacturing and Production, Process Engineering, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management, Capital Expenditure, Resource Utilization

    ★ 4.8 (6.7K) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Liderazgo efectivo para el siglo XXI

    Skills you'll gain: Community Organizing, Emotional Intelligence, Self-Awareness, Resilience, Empathy & Emotional Intelligence, Personal Development, Teamwork, Storytelling, Experimentation, Social Skills, Initiative and Leadership, Leadership, Leadership Development, Persistence, Team Leadership, Management Training And Development, Community Development, Ethical Standards And Conduct, Strategic Leadership, Team Building

    ★ 4.9 (3.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    UBITS

    Storytelling para negocios: Conecta y persuade

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Foundations of Business

    Skills you'll gain: Capacity Planning, Marketing, Financial Statements, Human Resource Management, Target Market, Human Resources, Human Resource Strategy, Operations Management, Workforce Development, Target Audience, Human Resources Management and Planning, Financial Statement Analysis, Securities (Finance), Business Ethics, Corporate Finance, Supply And Demand, Entrepreneurship, Organizational Structure, Business Economics, Ethical Standards And Conduct

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Crea piezas para redes sociales usando Canva

    Skills you'll gain: Canva (Software), Graphics Software, Animation and Game Design, Graphic and Visual Design, Social Media Content, Social Media Marketing, Graphic Design, Social Media, Graphic and Visual Design Software, Content Creation, Marketing Design, Instagram, Editing, Photo Editing, Branding, Marketing, Video Editing

    ★ 4.8 (115) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • O

    O.P. Jindal Global University

    Identity and Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Public Policies, Political Sciences, Social Studies, Policy Analysis, Social Sciences, International Relations, Cultural Diversity, Culture, Social Justice, Diversity Awareness, Socioeconomics, Immigration Law, Diversity Programs, Sociology, Diversity Equity and Inclusion Initiatives, World History, Program Evaluation, Economics, Case Studies

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Support for Visual Processing with Microsoft Word

    Skills you'll gain: Education Software and Technology, Microsoft Office

    ★ 4.4 (11) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • M

    Microsoft

    Work Smarter with Microsoft PowerPoint

    Skills you'll gain: Multimedia, Microsoft PowerPoint, Presentations, Microsoft Office, Collaborative Software, Microsoft Windows, Editing, Document Management

    ★ 4.7 (1.2K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    Utrecht University

    Understanding justice and fairness in energy transitions

    Skills you'll gain: Social Justice, Social Impact, Socioeconomics, Sustainable Development, Environmental Issue, Community Development, Social Sciences, Governance, Policy Analysis, Political Sciences, Public Policies, Ethical Standards And Conduct, Environmental Policy, Diversity and Inclusion, Climate Change Mitigation, Stakeholder Engagement, Resource Allocation

    Intermediate · Course · 1 - 3 Months

    Category: Free
    Free
  • B

    Berklee

    Pro Tools Basics

    Skills you'll gain: Music, Musical Composition, Media Production, Instrumental Music, Automation, Post-Production, File Management, Data Import/Export, Editing, Electronic Media

    ★ 4.7 (615) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • Y

    Yale University

    Understanding Medical Research: Your Facebook Friend is Wrong

    Skills you'll gain: Statistical Methods, Data Literacy, Statistics, Descriptive Statistics, Medical Science and Research, Research Design, Scientific Methods, Research, Science and Research, Analysis, Clinical Research, Biostatistics, Clinical Trials, Healthcare Ethics, Research Methodologies, Risk Analysis, Medical Terminology, Fraud detection

    ★ 4.9 (2.2K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…172173174…592

In summary, here are 10 of our most popular social media marketing courses

  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
  • Oil & Gas Industry Operations and Markets: Duke University
  • Liderazgo efectivo para el siglo XXI: Universidad de los Andes
  • Storytelling para negocios: Conecta y persuade: UBITS
  • Foundations of Business: Pearson
  • Crea piezas para redes sociales usando Canva: Coursera
  • Identity and Policy: O.P. Jindal Global University
  • Support for Visual Processing with Microsoft Word: Coursera
  • Work Smarter with Microsoft PowerPoint: Microsoft
  • Understanding justice and fairness in energy transitions: Utrecht University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok