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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
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    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Regression Analysis, Forecasting, Probability Distribution, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Microsoft Excel, Statistics, Spreadsheet Software, Predictive Analytics, Probability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    IBM

    Fundamentals of Building AI Agents

    Skills you'll gain: LangChain, Tool Calling, LLM Application, Agentic systems, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Software Development

    4.7
    Rating, 4.7 out of 5 stars
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    70 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    INSEAD

    Web3 and Blockchain Fundamentals

    Skills you'll gain: Digital Assets, Blockchain, Emerging Technologies, Business Transformation, Digital Transformation, E-Commerce, Systems Design, Scalability, Business Strategy, Governance

    4.6
    Rating, 4.6 out of 5 stars
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    110 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    Saïd Business School, University of Oxford

    AI Fundamentals in Financial Services

    Skills you'll gain: Financial Services, Artificial Intelligence, FinTech, Financial Regulation, Banking, Fraud detection, Machine Learning, Data Ethics, Natural Language Processing, AI Personalization, Deep Learning, Credit Risk, Data-Driven Decision-Making, Case Studies, Reinforcement Learning, Big Data, Algorithms, Data Management, Customer Service

    4.7
    Rating, 4.7 out of 5 stars
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    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Google Analytics for Beginners: Marketing Essentials

    Skills you'll gain: Web Analytics, Google Analytics, Content Performance Analysis, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Marketing Effectiveness

    4.4
    Rating, 4.4 out of 5 stars
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    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
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    Free Trial
    E

    EDUCBA

    AI-900 MS Azure AI Fundamentals

    Skills you'll gain: Responsible AI, Microsoft Azure, Artificial Intelligence, Data Ethics, Image Analysis, Natural Language Processing, Computer Vision, No-Code Development, Text Mining, Machine Learning, Supervised Learning

    4.5
    Rating, 4.5 out of 5 stars
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    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Fundamentals AZ-900 Exam Prep

    Skills you'll gain: Patch Management, Microsoft Azure, Cloud Management, Identity and Access Management, Cloud Infrastructure, Cloud Computing, Cloud Computing Architecture, Infrastructure As A Service (IaaS), Cloud Services, Disaster Recovery, Virtual Machines, Cloud Solutions, Kubernetes, Cloud Platforms, Role-Based Access Control (RBAC), Windows PowerShell, System Monitoring, Public Cloud, Infrastructure as Code (IaC), Cloud Security

    4.6
    Rating, 4.6 out of 5 stars
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    123 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    A

    Automatic Data Processing, Inc. (ADP)

    Payroll and Tax Fundamentals

    Skills you'll gain: Payroll, Payroll Reporting, Payroll Processing, Payroll Administration, Payroll Tax, Labor Law, Tax Preparation, Labor Compliance, Income Tax, Compensation and Benefits, Tax Compliance, Employee Onboarding

    4.8
    Rating, 4.8 out of 5 stars
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    144 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Design Fundamentals with AI

    Skills you'll gain: Typography, Logo Design, Responsible AI, Digital Design, Creative Design, Visual Design, Graphic Design, User Interface and User Experience (UI/UX) Design, Color Theory, Content Creation, Generative AI Agents

    4.7
    Rating, 4.7 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Innovation, Technical Product Management, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Design Thinking, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Web Analytics, Stakeholder Management, Business Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    754 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Cybersecurity Fundamentals

    Skills you'll gain: Cybersecurity, Cyber Attacks, Data Security, Computer Security Awareness Training, Threat Modeling, Personally Identifiable Information, Security Awareness, Threat Management, Network Security, Information Privacy, Malware Protection, Mitigation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    896 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Statistical Analysis Fundamentals using Excel: IBM
  • Fundamentals of Building AI Agents: IBM
  • Web3 and Blockchain Fundamentals: INSEAD
  • AI Fundamentals in Financial Services: Saïd Business School, University of Oxford
  • Google Analytics for Beginners: Marketing Essentials: Coursera
  • AI-900 MS Azure AI Fundamentals: EDUCBA
  • Microsoft Azure Fundamentals AZ-900 Exam Prep: Microsoft
  • Payroll and Tax Fundamentals: Automatic Data Processing, Inc. (ADP)
  • Design Fundamentals with AI: Adobe
  • Digital Product Management: Modern Fundamentals: University of Virginia

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